จำนวน Repository ( 98 )

การพัฒนาสื่อมัลติมีเดีย เรื่องการแกะสลักพื้นฐาน: ชุดผลไม้พร้อมรับประทานวิชาการงานอาชีพ
การพัฒนาสื่อมัลติมีเดีย เรื่องการแกะสลักพื้นฐาน: ชุดผลไม้พร้อมรับประทานวิชาการงานอาชีพ

The purposes of this research were 1) to find the effectiveness of multimedia for learning on Basic carving in the lesson on Ready-to-eat fruit Home Economics 2) to find the Rater Agreement Index (RAI) towards the Basic carving work of students studying with multimedia on Basic carving in the lesson on Ready to eat fruit Home Economics. 3) to study the students satisfaction towards multimedia on Basic carving in the lesson on Ready-to-eat fruit Home Economics. The research is experimental research. The sample consisted of 19 students who studying in Mathayomsuksa 3 of Nong Ya Sai Wittaya School Suphan Buri Province by using cluster random sampling method. The tools used in the research were multimedia media quality assessment form performance assessment form and satisfaction assessment form. The statistics used in the data analysis were the Content and Objective Conformity Index (IOC) the Rater Agreement Index (RAI) percentage mean and standard deviation. The results showed that 1) multimedia efficiency on Basic carving in the lesson on Ready-to-eat Fruit Home Economics are equal to 80.00/84.21. 2) Assessing the consistency of the assessors score the overall Rater Agreement Index (RAI) was 0.89. 3) Student satisfaction with multimedia on Basic Sculpting in the lesson on Ready-to-eat Fruit Home Economics. Overall the students satisfaction was at the highest level (X= 4.77)

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พฤติกรรมการเลือกใช้สื่อการเรียนการสอนภาษาไทยออนไลน์ของนักศึกษาจีน ที่เรียนสาขาวิชาเอกภาษาไทยในกรุงเทพมหานครและปริมณฑล
พฤติกรรมการเลือกใช้สื่อการเรียนการสอนภาษาไทยออนไลน์ของนักศึกษาจีน ที่เรียนสาขาวิชาเอกภาษาไทยในกรุงเทพมหานครและปริมณฑล

online media has increased. At the same time Chinese students opportunities to learn Thai through real-life experiences in Thailand are limited by such circumstances. Chinese students need more online Thai teaching media to improve their language skills. Therefore the researcher is interested in studying the use of Thai language teaching and learning online media of Chinese learners. A questionnaire was used to collect data form Chinese Learners with Thai Major in Bangkok and Rural Areas. The results are as follow: Smart Phone is the most use device for use online media. Google translate application is the most use online media. The mostly of participants use online media for translation and interpretation. The mostly of participants choose and use their own decision after familiar with media. And the top three most common media usage problems are: First lack of concentration in online class. Second the content of Thai language teaching and learning online media is insufficient to meet expectations. Third the translation application cannot be translated correctly. From the in-depth interviews it was found that The most satisfying online Thai teaching medium is Zoom. The characteristics of Thai online teaching media that are most satisfied with the use are ease of use. And The most important factor in choosing online Thai language teaching materials is the accuracy of the information.

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พฤติกรรมการเปิดรับสารสนเทศทางสื่อออนไลน์ของนักศึกษา มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร
พฤติกรรมการเปิดรับสารสนเทศทางสื่อออนไลน์ของนักศึกษา มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร

The purpose of this research was to study the behavior of students of Rajamangala University of Technology Phra Nakhon in receiving information via online media. The sample consisted of 390 undergraduate students of Rajamangala University of Technology Phra Nakhon in the academic year 2021 by accidental sampling. The research instrument was an online questionnaire. The statistics used to analyze the data were percentage mean and standard deviation. The results of the study on the behavior of students using online media for information exposure revealed that most of the students used their smart phones to receive information via online media for more than 4 hours on average every day. The behavior of receiving information via online media of students found that the type of online media that students used the most is Line followed by Messenger and YouTube. The purposes of the most exposure to online information are for communication and/or conversation followed by follow-up on current interesting events and for work channels such as online shopping and financial investments etc. The forms of information that most exposed to online media are entertainment followed by general knowledge and news. The content received from online media the most is movies dramas followed by songs lyrics melodies and currently interesting issues.

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การบริหารจัดการเนื้อหาข่าวสารของสื่อมวลชนในสถานการณ์ข่าวปลอม (Fake News)
การบริหารจัดการเนื้อหาข่าวสารของสื่อมวลชนในสถานการณ์ข่าวปลอม (Fake News)

The research on “News content management of mass media In the fake news situation” aims to study the management of content and news content and reporting form of mass media in a fake news situation. The study is qualitative and employs an in-depth data interview. In this research the interviewees are the top middle and operational management of Thairath Online Dailynews Online Thai Post Online and Manager Online who are responsible for organizing the news program for the public report. The finding revealed that in respect of the content management of mass media in fake news situations the mass media organization that plays a role in setting the news agenda should prudently verify the accuracy and completeness of the news content prior to reporting and take into account the role and duty of the news report. Regarding the news reporting the findings indicated that the mass media organization must strategically manage the organization to be related and compatible with the changing external environment both internal and external factors relating to the production of the mass media’s news programs to be used for analysis in order to ensure that the organization can manage and attract the attention. In addition the mass media must be cognizant of the effect they have on the way of life of society members by widening and narrowing the communication gap and by encouraging viewers to engage with the media rather than adopting and blindly trusting the substance of false news.

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ปัจจัยที่มีความสัมพันธ์กับการใช้สื่อสังคมออนไลน์ของผู้สูงอายุในเขตกรุงเทพมหานคร
ปัจจัยที่มีความสัมพันธ์กับการใช้สื่อสังคมออนไลน์ของผู้สูงอายุในเขตกรุงเทพมหานคร

The purposes of this research were 1) study the level of perceived usefulness perceived ease of use attitude towards social media and using social media of the elderly people in Bangkok 2) compare the use of social media for the elderly people classified by personal factors and 3) analyze the factors related to the use of social media for the elderly people in Bangkok. The quantitative approaches were applied by using questionnaire for data collection. The research samples were 320 elderly people in Bangkok. Descriptive and inference statistics were used; arithmetic mean standard deviation t-test One-Way ANOVA and Pearson correlation coefficient. The results were found that the results were found that the level of perceived usefulness perceived ease of use in social media were at a medium level (𝑥𝑥̅= 3.48 𝑥𝑥̅= 2.95). The elderlys attitude towards social media and using social media were at a high level (𝑥𝑥̅= 3.65 𝑥𝑥̅= 3.54). The hypothesis test revealed that: 1) the differences of age educational level and average monthly income affect the social media use of the elderly people differently was significant. 2) The perceived usefulness perceived ease of use and attitude towards social media were significant positively related to using social media of the elderly people in Bangkok.

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