The purposes of this research were: 1) to study the personal factors of tourists in Ratchaburi Province 2) to investigate the marketing mix factors used in making a decision to buy Chock Tai Yuan textiles among tourists in Ratchaburi Province 3) to examine purchasing decision of Chock Tai Yuan textiles made by tourists in Ratchaburi Province 4) to find out a relationship between personal factors and the purchase decision of Chock Tai Yuan textiles of tourists in Ratchaburi Province and 5) to study the relationship between the marketing mix and the purchase decision of Chock Tai Yuan textiles of tourists in Ratchaburi Province. The sample was 400 tourists in Ratchaburi who decided to buy Chock Tai Yuan textiles. The instrument used in this research was questionnaire. The statistics analysis used in this study were frequency percentage mean standard deviation chi-square and Pearson’s correlation coefficient. The results showed that: 1) Most of the tourists were female whose ages ranged from 41-50 years old with a bachelors degree. They worked as government officers state enterprise employees and university employees. Their income is between 20001 - 25000 baht and their residence is located in Ratchaburi Province. 2) Tourists paid attention to the marketing mix factors with high level of attention. When considering each side of the marketing mix tourist attention from the most to the least were: products individual price process physical characteristics marketing promotion and distribution channel respectively. 3) Most of the tourists could not make a decision whether they should buy the products. When considering purchasing decisions of tourists from the most to the least they were listed as follows: types of Chock Tai Yuan textiles frequency of use objectives for purchasing decisions clothing design the average amount of money spent on clothing and frequency of purchasing decision of Chock Tai Yuan fabrics. 4) For the relationship between personal factors and purchasing decision of Chock Tai Yuan textiles among ourists in Ratchaburi Province the results showed that gender age highest education level occupation average monthly income and residency were related to purchasing decisions of Chock Tai Yuan textiles of tourists in Ratchaburi Province with statistical significance at the . 05 level and 5) There was a relationship between the marketing mix and purchasing decision of Chock Tai Yuan fabrics among tourists in Ratchaburi Province. The correlation of marketing mix factors including price distribution channel marketing promotion individual process and physical characteristics show statistical significance at the .05 level. In contrast there was no relationship between products and purchasing decision of Chock Tai Yuan textiles of tourists in Ratchaburi Province with statistical significance at the .05 level.

The purposes of this research were 1) to study the individual factors of Thai women on making decisions about purchasing Thai-style embroidered textiles in the Bangkok area 2) to study the marketing mix factors which have an effect on their decision making 3) to study the decision making of the women 4) to study the relation between marketing mix factors and the women’s decision making and 5) to compare the level of decision making on purchasing of Thai-style embroidered textiles by considering the individual factors. The sample consisted of 400 women who purchased Thai-style embroidered textiles in Laksi Phra Nakorn Phaya Thai and Chatuchak districts. The employed research instruments were a questionnaire. The statistical methods used in analyzing the data were frequency percentage mean standard deviation Pearson Product Moment Correlation and One-Way ANOVA. The results showed that: 1) The main target group was women who were aged between 41 and 50 years single and have bachelor degrees. They were government or state enterprise officers who have an income from 25001 to 35000 baht per month. 2) The target group prioritized marketing mix factors at a high level; the product factor was at the highest average followed by the price factor. The lowest average was the staff factor. 3) The decision making considered several factors; the pattern of Thai-style embroidered textiles had the highest average followed by influencers. The lowest average was the buying frequency. 4) The marketing mix factors (product price channel promotion staff place of selling and service) were correlated with the decision making factor with a significance at the .05 level. And 5) the comparison of individual factors that affect decision making showed that status and average income per month were different while other factors were the same with significance at the .05

The purposes this research were: 1) to develop the activity packages on home textile pillow products forming process for textile product design students division the efficiency of 80/80 2) to compare academic achievement of textile product design students academic calendar 2018 before and after the experiment using the activity packages on home textile pillow products forming process 3) to study satisfaction of students toward the activity packages on home textile pillow products forming process. The sample consisted of 20 students who studied textile product design in the academic year 2018 at Rajamangala University of Technology Phra Nakhon. They were selected by purposive sampling. The research instruments were the activity packages on home textile pillow products forming process the achievement test and a satisfaction questionnaire. The data were analyzed by percentage mean standard deviation and t-test for dependent samples.The results of the study were as follows: 1) the efficiency of the activity packages on home textile pillow products forming process for textile product design students was obtained 84.65/82.50 higher than a predetermined threshold 80/80 2) academic achievement of home textile pillow products forming process for textile product design students was significantly higher than before the experiment using the activity packages on home textile pillow products forming process at the 0.5 level 3) the satisfaction of Textile Product Design students using the activity packages on home textile pillow products forming process was at the high level.

The proposes of this research were to study the development of bag products with textiles fibers and fabrics from decorative flowing water-resistant coating to promote community economy in Buri Ram Province. With the objective To study the process of producing yarn from fibers from the flow source To design and develop textile and bag products from yarn from the Lai Ton To study the effect of coating with waterproofing on bag products using textiles fibers and fabric from the flow. And to transfer knowledge and technology for utilization to community groups and interested people in next fiscal year This research can be summarized as follows: 1. The study of Ton Lai found that most villagers grow Lai Ton and make products as a supplementary career. In using this flow source in this research the researcher used a large flow source with a diameter of about 1 hour and can be separated into 4 small strands for research and production. The dyes used are synthetic because they will get fresh colors save time and be consistent. 2. The researcher designed 2 designs of weaving designs with the idea of using the original pattern to add edit and then create the pattern that the community groups like and can actually produce it as a product. After getting the fabric pattern then design into 10 bags of women and men bags using leather as an ingredient Decorate the bag to look interesting increase the price and increase the target audience. Which will be different from the original. That uses colored fabric and striped fabric as decorative items. 3. Coating with waterproofing on the bag products with textiles fibers and fabrics from the flow found that the fabric that has been coated with water repellent. When pouring water on the water surface there is a clumping together. No water penetration through fibers. When wiping clean the fibers are still dry not wet. Which is different from fabric that has not been coated namely water is able to penetrate immediately and create moisture on the fabric surface. If stored for a long time it can cause mold. 4. Schedule of technology transfer with the plan to transfer the research in the budget year 2020. For 3 day knowledge transfer and workshop was 30 participants. The group consisted of weaving mats from Ban Bu community Chorakhe Mak Subdistrict Prakhon Chai District. Buriram province

This research uses quantitative research regulations for its purpose of 1) To study the trend of Potential development and career development in textiles and fashion . 2) The development of short-term courses in textiles and fashion it is suitable for the needs of entrepreneurs and the general public. 3) To guide for organizing short-term courses effective in textiles and fashion for making money to the university. Is focusing on the development of short-term course of textiles industry and fashion. There are 2 sample groups Such as entrepreneurs and workers in textiles and fashion industry. The instrument used in the study are questionnaires requirements for the development of textiles industrial and fashion personnel. The aim for study is respondents information training needs to develop the potential of textiles and fashion personnel and the factors influencing the selection of the service short-term course.