This research was aimed at analyzing the content and method of communication the embedded in ecotourism promoting media produced by the concerned agencies in Suphanburi province utilizing semiotics and concepts concerning tourism along with the indepth analysis on the phenomena in the areas under study as the research framework. The researchers focused on analyzing the meaning of signs apparent in the 5 types of media chosen as the study objects. The findings reveal that the contents embedded in the tourism promoting media had contained 2 main factors – variety of tourist attractions and agricultural way of life. Both were related to tourism in an interesting way particularly the use of media for publicizing tourist attractions. Communicative methods apparent in the tourism promoting media came up in 4 modes – paradigmatic communication resulting from using small parts to simultaneously communicate metonymic communication using certain part to represent the whole binary opposition to communicate the meaning of two exclusively different things and intertextualitybased communication through which the cues of old signs were used to build up value in the new context.

The purposes of this survey research were to study (1) personal factors (2) student’s breakfast consumption behavior (3) the relationship between student’s personal factors and breakfast consumption behavior (4) ) relationship between knowledge of breakfast consumption to breakfast consumption behavior of student’s who were studying at College of Hotel and Tourism Rajamangala University of Technology Srivijaya Trang campus.Sample group was undergraduate Students studying in the 1st semester 2015 academic Year total 250 persons instrument were questionnaires. Percentage Mean Standard Deviation and Chi Square were used in data analysis. Research result found that Students had medium knowledge of breakfast consumption. Students breakfast consumption behavior was medium. When each question was examined fair medium and good were found. Students personal factors which are sex age year of study person who student stayed with had no relationship with students breakfast consumption behavior. Students knowledge of breakfast consumption had positive relationship with students breakfast consumption behavior at statistically difference of .05 significance.

The topic of this research is the study of the changes of tourism maket in Thailand that has an effect on the tourists behavior. The problem concerns the decision making of tourists the information accessibility and the attitude of tourists the expectation and the satisfaction concerning Medical tourism. This qualitative research explained the tourists attitude and the creation of competitive advantage from customers perspectives as tourist in the medical tourism business. In the depth-interview of tourists the decision making process the expectation and satisfaction of customers in medical tourism were explained and measured based on the understanding of customer and the pre/post experience of the medical tourism service. The objectives of this research were to create the service repurchasing Internet information sharing and the media accessibility for tourists and perspective who would like to travel in Thailand and other related topics concerning medical tourism in Thailand. In conclusion the group of author argues that the information accessibility in this medical tourism to local and global tourists are limited and the business owners and others should play important role to effectively present the idea and concept of the medical tourism to the prospects and the existing customers in order to generate more income and gain more distribution channels. Finally the group of author identify the creation of the competitive advantage of medical tourism by reacting to the customers requests and requirements and also the information providing and accessibility throughout the media channels. Moreover creating the brand image and cooperating with government for the medical tourism theme under the government support in thecurrent national development plan would make substantially different from the existing situation for all of the players in this market.

This research focus on 1) education identity group herbal processing commu¬nity BUNTAMSUE Community in Phetchaburi to innovative design package 2) to form packaging group herbal processing community innovative design package to pro¬mote the tour creative (creative tourism) link tourist attraction in the neighborhood province petchburi 3) to test the satisfaction of consumers who have to the product packaging community community BUNTAMSUE Community in Phetchabur that have been developed 4) to create the learning process together to transfer the wisdom using agricultural crops with a local to optimize the sample is the public to shop for health in the supermarket Golden place branch Rama 9 number of 334 people divided by the survey draft design is at a time 167 people and expert printing design packaging and materials 5 and tool operators research 1) questionnaire the first comment design draft for the samples to use as a guide to design body work package and assess the quality step work package design 2) questionnaire satisfaction survey for the samples with a draft of the package herbal Thailand “herbal Fa Ta Lai Jone Capsule herbal Ka Min Chan Capsule and Ma Rum Capsule” the data were analyzed using how to sum up operators with the lectures mean and standard deviation findings summarized as follows: (1) sample to pay attention materials used in the production packaging herbal Thailand materials type plastic experts and sample to pay attention to form and materials of the package set a1 / LOH 3 a package herbal Thailand the most use plastic materials 63 people percent 37.70 (2) effect of assess the design of the package herbal Thailand overall found that the samples comments to form set a1 the evalua¬tion of design in the high level with an average equal to 3.76 3.76 s.d. = 0.69) has a spherical easy-to-use lid weep and the site label use printing process 4-color design in accordance with the regulatory to produce a clear used patterns graphics media to “herbal” logo of the product to reflect the English view the delicacy colors used as a couple color with color or color of the paper make sense natural

: This research focus (1) to design and development of packaging for processed products from Rice varieties Rice Berry (2) to promote and increase the value tour ecological economy (3) to test the satisfaction of consumers who have to the product packaging processing of Rice varieties Rice Berry the samples is the public to shop for health in the supermarket Golden place branch Rama 9 number of 334 people divided by the survey draft design is at a time 167 people and expert printing design packaging and materials 5 and tool operators research 1) questionnaire the first comment design draft for the samples to use as a guide to design body work package and assess the quality step work package design 2) questionnaire satisfaction survey for the samples with a draft of the packaging product 1] Rice Berry 2] candy Tootsie processing of Rice Federation of Rice Berry 3] Rice gluten-processing of Rice Federation of Rice Berry the data were analyzed using how to sum up operators with the lectures mean and standard deviation findings summarized as follows: (1) The attention to the materials used in the production of plastic packaging materials. Create a frame on one floor and a label to indicate the product description. Experts and samples Pay attention to the style and material of packaging SET A1 is plastic material selection 63 percent representing 37.70 (2) effect of assess the design of the package herbal Thailand overall found that the samples comments to form set a1 the evaluation of design in the high level with an average equal to 3.76 3.76 s.d. = 0.69) shaped as tree easy-to-use nature of close to weep and the site label use printing process 4-color design in accordance with the regulatory to produce a clear used patterns graphics media to “individual product type” logo of the product to reflect the English view the delicacy colors used as a couple color with color of the paper make sense naturally in the core of sustainable development research this can be adjusted in step process used nature of type 1 color to save the cost of production in the part of the structure. If there is eminent the bent to develop I-oriented wisdom to comply with the material in the local structure can be used as erosion siege basketwork that will help to create unique local with self-esteem.