The research of “Market Opportunity for SME Thai Herbal Skincare Product in Bangkok Metropolitan” is a qualitative research. Research objectives are: 1) to study Thai Herbal skincare product in Bangkok metropolitan affect to market opportunity and its expansion 2) to analyze SME Thai herbal skincare systems that affect to market expansion. Samples using were 3 groups of Thai Herbal skincare product stand for grade A B and C while high quality stand for grade A Thai Herbal skincare product for medium quality stand for grade B and Thai Herbal skincare product in low quality stand for grade C. Market expansion were tested among 3 groups of population those were adolescence middle-aged and elderly by in-depth interviews under Delphi Techniques with 17 samplings in area of the effectiveness and product system of herbal skincare product grade A B and C. Data collected were by questionnaire with open-ended questions technique collected for 3 rounds. Data analyzing using median mode and interquartile range (IR). The research was found that: 1) the effectiveness quality in SME Thai herbal skincare product has related to market opportunity in high range 2) the administrative system of SME Thai herbal skincare product has related to market opportunities in moderate range 3) factors affecting to market expansion were such as quality followed pharmaceutical standard raw materials standard affect to marketing the expansion in high level. While product laboratory tested and consumer protection affected to market expansion at moderate level.

The research objectives were aimed to scrutinize problems of quality control in accounting firms for accounting services in Nonthaburi. The samples used in this study were 105 accounting firms registered with the Department of Business Development with the business purpose was to provide accounting services in Nonthaburi province. The statistics used in data analysis were frequency distribution percentage mean standard deviation t-test and one-way ANOVA; then Least Significant Differentiation (LSD) was applied to test each pair. The results revealed that most chief accountants were 41-50 years old female with bachelors’ degrees and had more than eight years’ work experience. Most accounting firms were limited companies with the work duration period of serving 6 to 10 years with 1 to 5 employees and at least 50 customers. They had not been certified according to the announcement of the Department of Business Development. The overall problems regarding the quality control were relatively high. The highest aspect was related to ethics followed by the management responsibility within the accounting firms and work operation. Based on the hypothesis testing different ages and types of accounting had different opinions on quality control issues at 0.05 statistically significant difference; and different genders education levels experiences and work tenures number of employees number of customers and accreditation of accounting firms did not differ in terms of available opinions. ง Concerning problems regarding quality control in accounting firms employees should be promoted to enhance their knowledge and performance understand the quality assurance system of accounting firms. Also The Department of Business Development should provide trainings for accountants working for the accounting firms in order to achieve effective implementation and obtain higher potential for extra accounting quality.

The purpose of this study is to observe the value information in order to set up decision making in varieties selection for from farmers in Tharua Agriculture Cooperative Ltd. of Ayutthaya Province. This research use questionnaires as the medium to collect the information from 160 target consumers. As the result of the research this can be concluded as follows; Most of the target consumers are male gender age 14 – 50 years old and educated in Primary School including rice farming worker who have earnings below 10000 baht per month. This target group is very concerning on the factor that show product’s marketing image and products as well as the price and the purchasing locations of products but not very much From the research it shows that consumers of rice seed is concerning on marketing factors as follows. The result shows that consumers of rice seed purchase the product because of the image officials products are reliable quality packaging and brand of the products. Price factors for the research we can tell that the consumers variable methods of payment available including cash credit card etc. and the prices are suitable with quality of the products. ง Purchasing location from the research it shows that consumers of rice seed is very easy to buy where to buy close to home released in the right moment. Merchandise factor as rice seed of Tharua Agriculture Co-operative Ltd. use loans in order to advertise their products which affects buying decision staff recommendation the exhibit has made clear pay more attention at the highest level. Down from a premium price tag outdoor shows. And has organized various to assist in the promotion of cooperatives. Consumers can get information on the local newspaper. And radio at least.

This research was aimed to study employees’ loyalty in manufacturing industry as well as motivation influencing their loyalty. The samples were 360 employees working in the Food manufacturing industry in six districts in Nonthaburi. The questionnaire was used as a tool to collect data which were analyzed by statistics including percentage mean standard deviation. to test the hypothesis T-test one-way Anova and Multiple Regression Analysis were applied. It was found that most employees werefemale over 36 years of age with lower degrees than bachelors degrees 10000 - 15000 baht monthly income and more thansix years of work experiences. In the overall they had average motivation in performing their work in terms of incentives and supporting factors. Most employees were highly loyal to the organization as a whole namely awareness feelings and expressions respectively. The hypothesis testing determined the statistical significance level at 0 . 0 5 revealed that different genders showed different feelings however they were not different in terms of expressions perceptions and loyalty to the organization. Different ages differed in terms of expressive behavior feelings perceptions and loyalty to the organization.

This study aimed to investigate the level of personnel finance and accounting division. Irrigation measures on job rotation. And to compare the levels of opinions on the current performance measures. BY Individual Personnel Division of Finance and Accounting Department samples used in this study included civil servants employees of government employees. To measure circulating within the agency. Division of Finance and Accounting Department which has a staff of 164 people officials employees of Government Employees (data from the Personnel Department of General Administration. Division of Financial Year 2559) by the processor. And analyzed by a computer program. The statistics used to analyze the data were frequency percentage Mean ( ) standard deviation ( ) The study indicated that Most are female Most are older than 40 years of marital status. A bachelors degree Most earn between 20001-30000.- baht a staff of servants. The period of performance for more than 10 years. The study reviews the Personnel Division of Finance and Accounting Department about the current internal policy process and overall effectiveness on the high responsive level. For suggestions Department executive should monitor closely to the performance of the personnel. This is because of the current agencies may affect the performance of some staff. This may due to not accustomed to working in the new ง position. Which cause problems and impact on other related issues and may become the system itself. Agencies should carefully plan the operation carefully turnover. It should include a detailed study of each position to be rotate. According educational aptitude and proficiency qualification of personnel each. This will help the organisation to meet people’s skills for jobs rotation and reduce redundancy to the overall management. Effectively agency should have the training practice knowledge and skills of the personnel on the new job has been circulating. It may provide for the transfer of knowledge from experts in various internal units (Unit School) or provide a protocol which will guide the operation and lead to the effiency the processes and systems should include the protocol for emergency replacement without impact to make it stop or stumble at any stage of the processes.