จำนวน Repository ( 232 )

การสร้างสรรค์สื่อโฆษณาเพื่อการประชาสัมพันธ์การท่องเที่ยวเกษตรเชิงอนุรักษ์ ศูนย์การเรียนรู้ชุมชน (เศรษฐกิจพอเพียง) บ้านคลองหัวช้าง อำเภอวิหารแดง จังหวัดสระบุรี
การสร้างสรรค์สื่อโฆษณาเพื่อการประชาสัมพันธ์การท่องเที่ยวเกษตรเชิงอนุรักษ์ ศูนย์การเรียนรู้ชุมชน (เศรษฐกิจพอเพียง) บ้านคลองหัวช้าง อำเภอวิหารแดง จังหวัดสระบุรี

Research on Creative Advertising promote tourism eco-agriculture. Ban Khlong Hua Chang Community Learning Center District Wihan Daeng. Saraburi Province. The objectives of the research are as follows. 1) To study information To use the concept of Creative Advertising promote tourism ecoagriculture. Ban Khlong Hua Chang Community Learning Center District Wihan Daeng. Saraburi Province. 2) To develop Creative Advertising promote tourism eco-agriculture. Ban Khlong Hua Chang Community Learning Center District Wihan Daeng. Saraburi Province. Get to know the tourism and increase sales to agricultural products of Ban Klong Hua Chang community learning center.Saraburi. 3) To create / produce And to use the new advertising. To the community learning center. Baan Klong Hua Chang District. Wihan Daeng. Saraburi Province. In use 4) To evaluate the satisfaction of the new advertising media model to the community learning center. Baan Klong Hua Chang. District. Wihan Daeng. Saraburi Province. Method Quantitative and qualitative methods are used together. Study and research. Information gathering from texts textbooks and related research both academic and semiacademic. First introduced into the design and development process of new media and packaging media. Tools used to store data. The field. Asking for interviews informal interviews. Participatory Observation And the satisfaction rating of the new media and packaging. All data is analyzed. A descriptive essay was also presented. The research found that. 1) The results of the satisfaction assessment of the new packaging model of the target group. The highest level of satisfaction was the average of 4.56 divided into 2 aspects: packaging design The first aspect is that the form of the overall packaging structure is appropriate for the product. At the highest level there was an average of 4.64 and graphic design aspects. The most satisfied are 1 and 5 are colorful bright and beautiful packaging and media / identity of the community of Klong Hua Chang to use as well. The highest level was 4.80 2) The results of the evaluation of the new public relations media of the target group. Overall the average level of satisfaction was 4.51. The result of the sub-topic of the target group was that the target audience was interested in the media. The highest level of satisfaction was 4.83

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การพัฒนาชุดการเรียนรู้ศาสตร์พระราชาสู่การพัฒนาที่ยั่งยืนด้วยสื่อสังคมออนไลน์
การพัฒนาชุดการเรียนรู้ศาสตร์พระราชาสู่การพัฒนาที่ยั่งยืนด้วยสื่อสังคมออนไลน์

This research aims 1) to develop online learning kit for sustainable development 2) to test the effectiveness of the online learning kit and 3) to study attitudes toward online learning kit. The sample used in this research was students from Rajamangala University of Technology Phra Nakhon registered in “World in 21st Century” the first semester of the academic year of 2018 and 36 students were obtained by using a specific random method. The statistics used for data analysis were percentage standard deviation and t-test. The research found that: 1. The online learning kit was developed with the efficiency of 80.91/96.39 which is higher than the standard set 80/80. 2. The outcome of learning with online learning kit for sustainable development was developed higher than before learning at the .05 level of significance. 3. The students have higher attitude towards online learning kit for sustainable. (𝑿̅=4.42 𝑆.𝐷.=0.61)

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ความคิดเห็นของสถานประกอบการที่มีต่อทักษะบัณฑิตสาขาวิชาภาษาอังกฤษเพื่อการสื่อสารสากลในศตวรรษที่ 21
ความคิดเห็นของสถานประกอบการที่มีต่อทักษะบัณฑิตสาขาวิชาภาษาอังกฤษเพื่อการสื่อสารสากลในศตวรรษที่ 21

The purposes of the research were to 1) study the attributes of the graduates according to standards of learning outcome 2) study the 21st century skills of English for International Communication graduates desired by employers 3) compare the attributes of the graduates according to standards of learning outcome categorized by the individual factors and 4) compare the employers’ requirements to skills of English for International Communication graduates categorized by the individual factors. The population were 55 employers participating in the cooperative education project in the academic year 2017. The research tools were questionnaires and interviews which were analyzed by the SPSS program. The statistical data analysis was performed by frequency percentage mean standard deviation and Fdistribution and the interview data analysis was performed by frequency and content analysis. The results were found as follows. 1. As for the employers information33emoloyets were from private and service businesses (60%) and 14 employets were from government sectors (25.50%).As for the working statuses29 employers were the officers (53.70%) 20 employer were the supervisors (37.00%) and 5 employers weie mangers (9.30%) 2. The overall requirement of hte employers for the attrbutes of the graduates according to standandards of learning outcome was at the high level (=4.48). As for each attribute morals and ethcs were the most desirable (=4.75) the second highest level was interpersonal skils and accountabiliy (4.57) and the last one was the intellectual skills (=4.25) 3. The overall requirement of the ernptoyers for the 21st century skills of the graduates was at the high level (=4.43). As for each attribute the highest level was enthusiasm collaboration and thinking skills respectivrty (=4.634.58 and 4.54) The lowest tevel was the inquiry skills (=4.07). 4.The results of the research hypothesis were; 4.1 There was a significant difference between the employers with different employrment sectors (government and service business sectors) and the requirement of the graduates attributes. There was no significant difference between the employers with different working status and the requirement of the graduates attributes. 4.2 There is no significant difference between the employers with diferent employent sectors and working status and the requirement of the graduates attributes.

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การพัฒนาระบบการสื่อสารเพื่อการดำรงชีวิตอิสระของผู้พิการ
การพัฒนาระบบการสื่อสารเพื่อการดำรงชีวิตอิสระของผู้พิการ

Nowadays Eye tracking technology is the next challenges of human computer interaction (HCI). This technology can help people all over the worldaccess computers through systems that use gaze control and especially important for people with physical disability. This research presents a system of assistive technology base on an eye-tracking interface while supported the communication system for independent living of persons with disabilities usability. The primary method of this system consists of a selection of pictogram buttons on three websites which used a low-cost eye-tracking device. The evaluation used the throughput of standards for computer pointing devices as a measurement of user performance to look at an on-screen target and dwell on it for 500ms for selection. The results showed that ten participants with a disability can be pointing and selection their overall mean throughput was 1.08 bits/s. Moreover the overall users of respondents were rather satisfied with the system. Consequently eye tracking technology is a great tool for interaction in the web application for a user with a disability.

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การเปิดรับสื่อและการแสวงหาความรู้ของนักศึกษาสื่อสารมวลชนในเขตกรุงเทพมหานคร
การเปิดรับสื่อและการแสวงหาความรู้ของนักศึกษาสื่อสารมวลชนในเขตกรุงเทพมหานคร

This research aims to study media exposure and knowledge seeking behavior of mass communication students in Bangkok included problem and obstruction in knowledge seeking. Methodology for the research was mixed method between the qualitative research and quantitative research by used depth interviews with 12 samples and survey research with 420 samples. The results can be concluded as follow: 1. Mass Communication students in Bangkok were social media exposed mostly for follow the news current situation and had conversation about news current situation mostly with friend. But they were trust mostly the information from television. Media exposure on Monday to Friday found that social media exposure was the mostly next were person media and website. On Saturday to Sunday found that social media exposure was the mostly next were television and movie. The least media exposure in everyday was newspaper. 2. Mass Communication students in Bangkok were knowledge seek from various media in the moderate level. They were seek from social media mostly next were electronics and website. How to knowledge seek by study were used tutorials mostly next were online activities and group activities. Problems and obstruction in knowledge seeking were key words data blocking data distortion data analysis and internet signal.

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