The objective of the research is study about the capacity Building ang Marketing Doctor of Business Administration Program of the University Rajamangala University of Technology Phra Nakhon to be consistent with sustainable development. To be in line with the country’s sustainable development direction.. I study in marketing strategy in product price place promotion or 4Ps strategy which they are used by the universities for persuasion the higher secondary school students choose to study in the universities. Moreover I study in the factor of influence for the decision to study in Universities of the first year students in an academic year 2560 of the universities under a bureau of University consultant teachers president of the Universities.

This research study is Study of Current Problems Obstacles to the work of the academic faculty. To analyze the factors that affect the potential success of the work of the academic faculty. And to formulate a strategy to build the capacity to do the work of the academic faculty. Faculty of Liberal Arts Rajamangala University of Technology Phra Nakhon. The researchers mixed Quantitative and Qualitative Research Questionnaires were used to collect data from administrators faculty the Faculty of Arts. The researchers mixed Quantitative and Qualitative Research Questionnaires were used to collect data from administrators faculty the Faculty of Arts. 60 people and the depth interview interviewed individually to provide a significant number of 10 people. The data were then checked for accuracy. And data analysis and processing computer To calculate the statistical. Frequency percentage mean and standard deviation. And qualitative data Checked for accuracy by means of triangulation. And content analysis With reading comprehension The purpose was to research. The results showed that Current conditions in the academic faculty have discussed the barriers. Have success in the academic performance of 83.33. The lower third of the academic performance of 80.00. And four consultants to advise on the Academic Performance 76.67 percent. And the two taught 75.00 percent. The factors that affect the potential success of the work of the academic faculty. Overall the high level (= 4.48 SD = 0.65).The five factors that make success in academic performance. Situated at the highest level (= 4.81 SD = 0.40). The second is the time to do academic work at the highest level (= 4.79 SD = 0.47) and quality of academic performance. Situated at the highest level (= 4.64 SD = 0.52). And a consultant to advise on the Academic Performance. Situated at the highest level (= 4.56 SD = 0.80). The strategic potential of the academic performance of students. Overall the moderate level (= 3.43 SD = 1.13). The strategy should define ones executives must have a policy seriously. And to be fair to the sender academic performance. The second strategy should reduce the workload for faculty teaching and other work with. In order to have time to do academic work. Strategy three awards to supply support for the preparation of the appropriate academic achievement and extra salary. And strategies for the five should be evaluated on a fair transparent fair assessment. The main good governance in the assessment. Transparency accountability Without prejudice to rate Teachers have the opportunity to make changes to the criteria at all times. 6 and strategy should provide consultants to advise on the academic performance of each branch. The guests were delighted. And it is time to provide advice in a friendly and should be coordinated with the technical evaluation. Or monitoring academic performance in applying the criteria in the evaluation. In the same manner and justice. There are good governance.

This research study is 1) study the current situation and problems in the research of the faculty Faculty of Liberal Arts Rajamangala University of Technology Phra Nakhon. 2) Analyze the factors that affect the potential success of the research faculty Faculty of Liberal Arts Rajamangala University of Technology Phra Nakhon. 3) To find ways to build the capacity of teachers to do research Faculty of Liberal Arts Rajamangala University of Technology Phra Nakhon. The qualitative research that the researchers created a questionnaire depth individually. By choosing the essentials included 15 people the researchers collected qualitative data. Then check the integrity of data by means of a triangle (Triangulation Methods). What is the difference of the essentials. The difference in time of data and the different places that provide information. Including monitoring the research. Save data As defined without prejudice in any way the results appear. The information is accurate and aligned. So bring content analysis (Content Analysis) with reading comprehension and classified into categories. To bring a conclusion. To provide research and research objectives defined. The results showed that The current state budget problems without doing sufficient research. No research consultants with expertise advice. There is no budget for research No knowledge of writing projects. Research Methodology. No consultants to provide advice. Factors affecting success include research. Must have knowledge a budget and a consultant with expertise. To advise the duration of the research. This is Explains the factors that affect success in doing research. Must have sufficient funding for research in science and other research teams. Ability to successfully complete the research. And ways to promote research. To do research to achieve that. Administrators need a policy that is concrete. Budget amply Encourage understanding and reward as well.

The purposes of this research were to analyze arts and sciences educational management circumstance in general education course of higher education. Including study arts and sciences educational management in general education course in the 21st century. They were mixed method research. The data were analyzed by descriptive statistics and content analysis. It was found that the current circumstance of arts and sciences educational management in general education course of higher education found 3 parts; (1) the teaching process in general education courses focused on relationship skills knowledge cognitive skills and the numerical analysis teaching (2) responsive subjects in teaching methods the instructor focused on instruction emphasizing on the combination approach teaching used practice and research teaching (3) teaching activities the instructor emphasized in classroom activities rather than outside classroom activities. The approach of arts and science educational management in general education courses corresponds to learning in the 21st century found that focus on living and working with teaching process in the moral and ethics the knowledge cognitive skills relationship skills and the numerical analysis. The cognitive skills and innovation should focus on the teaching of moral and ethics and the knowledge and IT skills media and technology should focus on moral and ethics teaching the knowledge and cognitive skills.

This research aimed to study 1) Comments on the decision to study in the undergraduate liberal arts sector of Rajamangala University of Technology Phra Nakhon. 2) The acknowledgment of information to get admission to undergraduate liberal arts sector of Rajamangala University of Technology Phra Nakhon. 3) To determine the motive for the admission of candidates for admission to undergraduate sector of Faculty of Liberal Arts Rajamangala University of Technology Phra Nakhon. The results showed that : provide feedback to the decision to study in the Bachelor Degree in normal of Liberal Arts University of Rajamangala Phra Nakhon. In term of graduate of productivity the companies require a large number of employees from this university. In term of the expense cost. The tuition fee is not expensive and the transportation is easy to access. The course of study that emphasize the compliance level is more to get the information to study in many levels selected by your friends and help Guide located in the most. The reason for the study of liberal arts in the level of the most famous of the University of Rajamangala Phra Nakhon is accepted in the society and the alumni have a reputation of the social level is the most probable causes that you choose the factor of the person students entrance examination on the other does not because the facilities. Interested in the course of study the accounting profession in the Asean countries need to travel to the hotel in English international communication has been credits students have the feedback as follows: 1.To update the professional courses to date to meet the needs of the market add more by teaching the two languages English and Asean countries. 2. Should provide the material of the teaching to complete and adequate for the number of student because in the current device in the classroom. There is not enough space to the number of students. Students have unique opportunity does not equal is not equal to the benefit in the class to study compliance thoroughly. 3. The lack of teachers who have a unique