จำนวน Repository ( 3447 )
แนวทางการตลาดของแป้งกล้วยเชิงพาณิชย์ในธุรกิจเบเกอรี่
The objectives of this research are to study marketing mix factors of banana flour in bakery business and to study organizing factors of banana flour in bakery business. Data were gathered by using in-depth interviews and questionnaires. The samplers of this research are bakery business in Bangkok to analyze it through typological analysis domain analysis and descriptive statistics. The result of this research shows that there are 32 Marketing Mix factors divided into 8 Product factors 4 Price factors 6 Place factors and 14 Promotion factors. There are 12 Organizing factors divided into 4 Environmental factors 2 Organizational factors 3 Buying Center factors and 3 Individual factors and show that Price factors Place factors Product factors and Promotion factors were at high level respectively. Buying Center factors Environmental factors Organizational factors and Individual factors were at high level respectively. The researchers provided commercial marketing guidelines of banana flour in bakery business for entrepreneurs and advised them to improve packaging of banana flour to promote the image of banana flour as a healthy food to develop distributing channel through retail stores to focus on marketing communication through online to plan a long term banana flour marketing strategies and to create a good relationship with bakery business owner.
พฤติกรรมการใช้บริการและคุณภาพการให้บริการรถเคลื่อนที่ของธนาคารออมสิน
The purpose of this research was to 1) study the behavior of mobile banking users of the Government Savings Bank 2) to study the quality of mobile banking services of the Government Savings Bank 3) to study the relationship between service quality and service behavior of mobile customers of GSB Uthai Branch and Pratunam Indra Branch. Phra Nakhon Si Ayutthaya is the five aspects of concrete services. Reliability. Customer Response Confidence in the customer. To know and understand customers Considered by basic data by sex age educational level occupation income per month. The sample used in the study was from the people who came to the mobile banking service of the two savings banks using the convenient sampling method of 140 persons. The instrument used to collect the data was a questionnaire to check the accuracy of the content from the instructors. Consult Statistics used in data analysis were descriptive and inferential statistics ie percentage mean and standard deviation. The study found that: 1) Type of service Frequency of service usage Date of service Time to use the service. Type of service Most people use the deposit-withdrawal service. Frequency of service usage Most people use the service once a month. Date of service Most people use the service Monday. Time to use the service. 2) The quality of mobile services of the Government Savings Bank Uthai Branch and Pratunam Indra Branch. All 5 areas of Ayutthaya have quality of service. Stay in good 3) The relationship between service quality and customer service behavior of mobile banking customers. Uthai branch and Pratunam branch Indra Phra Nakhon Si Ayutthaya Province has a relationship in the opposite direction.
ความสัมพันธ์ระหว่างภาวะผู้นำกับปัจจัยที่สัมพันธ์ต่อภาวะผู้นำของผู้บริหารสถานศึกษา สังกัดสำนักงานเขตพื้นที่การศึกษามัธยมศึกษา เขต 1
Because school administrators play an important role in the management of schools to achieve their objectives effectively. This research aims to study leadership of school administrators factors relating to leadership leadership and relationship between leadership and factors affecting leadership of school administrators. The research design was based on the correlation research . The samples used in the study were 185 of the school administrators and deputy director. The research instrument was a questionnaire. Statistics used in data analysis were frequency percentage mean standard deviation and pearson correlation. Research results found that 1) The administrators of the schools in the secondary education area 1 had the form of four types of leadership. The results showed that the patterns of leadership reflected in the supportive leadership style. The highest average was followed by participatory leadership. Leadership focused on success. 2) The results of the study on the level of factors related to the leadership of the school showed that the four factors were the opinions of the target group. It is important to have leadership in mind. The average score on the highest level of leadership was followed by group characteristics organizational characteristics and external environment. And 3) the relationship between leadership and related factors of the leadership of the school administrators was found to be positively correlated in all aspects.
แนวทางการบริหารงานตามนโยบายมหาวิทยาลัยดิจิทัลของผู้บริหารมหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร
The objectives of this research were 1) to study the guidelines for Administration of Rajamangala University of Technology Phra Nakhon towards Digital University 2) to study the policy recommendation of the executive for the administration towards Digital University. The researcher proceed this research with the Exploratory Sequential Design one type of the mixed research method which is firstly conducted with Qualitative Research through the recommendation form the interview of the executive in order to create the questionnaires. Then it is processed statistical data with package program for approving the conclusion result of the Qualitative Research in order to have the more complete conclusion of research. The research indicated that the Executive give recommend of the guidelines for Administration towards Digital University as follows: 1) Guideline for Human Resources Management; the university must have personal with knowledge Skills of using technology and language and must maintain the human resources with knowledge. The head for the university must be modern personality to the key of Digital University. 2) Guideline for Financial Management; the university must have sufficient budget for Digital University Policy proceeding Earn money from education and research grants and also have an investment for procurement in order to be ready not less than other universities 3) Guideline for Organization Management; the university must be proactive management provide policy of using Digital University. The administration of any matters which must use the more digital technique. Must create good governance system and the management towards a quality organization and prepare physical plan to develop the university. 4) Guideline for Material and equipment Management; the university shall have the more an investment in worth materials have the equipment enough for the officers. The infrastructure should be ready and should be rent instead of purchase because of easy to manage. 5) Guideline for Information Technology Management; the university shall use the Information Technology System to manage in every activities in order to reduce paper with the same information such system must be sufficient efficient stable and safe. The university should support the use of this system to officers
การบริหารจัดการงานวิชาการกับการเสริมสร้างค่านิยมหลักของคนไทย 12 ประการ ตามนโยบายของคณะรักษาความสงบแห่งชาติ ของโรงเรียนเอกชนระดับประถมศึกษา กลุ่มโรงเรียนในเครือโรงเรียนสารสาสน์ เขตกรุงเทพมหานคร
The objectives of this research were : 1) study the management of academic affairs of private elementary Sarasas Affiliated Schools in Bangkok Area 2) to study the effectiveness of the enhancement of the twelve principal values of Thai people according to the policy of National Committee for Peace and Order of private elementary Sarasas Affiliated Schools in Bangkok area and 3) study the relationship between the management of academic affairs and the effectiveness of the enhancement of the twelve principal values of Thai people according to the policy of National Committee for Peace and Order of private elementary Sarasas Affiliated Schools in Bangkok area. The research sample was composed of 421 school administrators and educational personnels selected through the simple random method. The research instrument was a rating-scale questionnaire. The data were analysed for percentage mean standard deviation and Pearson Product Moment Correlation Coefficient. The research indicated that: 1) the management of academic affairs of private elementary Sarasas Affiliated Schools in Bangkok area as a whole was at high level; 2) the effectiveness of the enhancement of the twelve principal values of Thai people according to the policy of National Committee for Peace and Order of private elementary Sarasas Affiliated Schools in Bangkok area as a whole was at high level; and 3) the relationship between the enhancement of the twelve principal values of Thai People according to the policy of National Committee for Peace and Order and the management of academic affairs of private elementary Sarasas Affiliated Schools in Bangkok area was in the highly positive direction at the significance level of .01.