The objectives of this research were 1. to study the current situation and the management trends of the relationship between business and the public for creative economy. 2. to define and examine innovative models relationship business and the public management for creative economy 3. to introduce innovative models for the relationship between business and the public for creative economy. This is qualitative research using content synthesis and in-depth interviews and Delphi techniques for consensus from 17 experts in the private sector and the public sector who were top and middle management related to the information and communication technology business using a purposive selection. The findings were that: 1. The current situation and the management trends of the relationship between business and the public for creative economy businesses mostly operated under the relevant laws and gave importance to high speed Internet technology development in the world of 5G digital technology for providing high speed mobile Internet services Internet of Things Over-the-Top Services Big Data and Data Analytics Cloud and Infrastructure as a Service including the use of new technologies as the receivingsending channel of the high speed Internet signals which had been continuously developed and could be regarded as a part of using technology to build a relationship. 2. Managing the relationship between businesses and the public for creative economy from the interviews with experts included 1. Creating trust which included exchanging of information the communication focusing on mutual interests disclosure of data between the businesses and the public confidentiality of business collaborative planning fulfilling the commitments working based on the laws educating the consumers both in the private and public sectors. 2. Human resources development which consisted of the development of attitude at work whether it was about interaction building the personality that will create a good relationship technology learning for communication both the private and public sectors educating people about creative economy including human resources development to create new services with modern technology. 3. Development of technology and communication to support the relationship creation of effective communication systems both the private and public sectors information analysis systems for both the private and public sectors business and state databases which weresecure modern Information Technology management modern information and news tracking system and 4. Joint monitoring and evaluation attention including showing respect and honor to each other.

The purposes of this research were : 1) A study of knowledge about the nutrition labeling formats GDA of Faculty of Home Economics Technology Rajamangala University of Technology Phra Nakhon Students 2) A study of attitude towards the nutrition labeling formats GDA of Faculty of Home Economics Technology Rajamangala University of Technology Phra Nakhon Students 3) Compare knowledge about the nutrition labeling formats GDA Classified by gender years of study and majors and 4) Compare attitude towards the nutrition labeling formats GDA Classified by gender years of study and majors. The sample were 307 first year to fourth year. The instrument was a questionnaire. Frequency percentage mean standard deviation t-test ANOVA and Duncan’s Multiple Range Test were used in data analysis via computer program. The results showed that : 1) The most students have moderate level of knowledge and understanding 2) Students have a high level of attitudes when considering each item it was found that the items with the highest mean were: The GDA nutrition label is beneficial to everyone 3) Compare knowledge about the nutrition labeling formats GDA of Faculty of Home Economics Technology Rajamangala University of Technology Phra Nakhon Students Classified by gender years of study and majors It was found that students with different levels of education and disciplines had different knowledge about nutritional labels in the GDA except for students with different sex. Knowledge of nutrition labeling according to GDA not different Statistically significant at the .05 level and 4) Compare attitude towards the nutrition labeling formats GDA of Faculty of Home Economics Technology Rajamangala University of Technology Phra Nakhon students classified by gender years of study and majors it was found that students with gender education and different disciplines. Attitude toward nutritional labeling according to GDA not different statistically significant at the .05 level.

The purposes of this research were 1) to study the personal factors of students buying ready made frozen food products 2) to study the knowledge in buying ready made frozen food products of students 3) to study students buying behavior of ready made frozen food products 4) to study the relationship between personal factors and buying behavior of ready made frozen food products and 5) to study the knowledge in buying ready made frozen food products and buying behavior of ready made frozen food products. The sample was 300 students of the Faculty of Home Economics Technology Rajamangala University of Technology Phra Nakhon. The research instrument was questionnaire. The statistics used to analyze the data were frequency percentage mean standard deviation and Pearson chi-square. The data analyzed by SPSS. The research found that 1) most of students were female age range in 20-21 years studying at 3rd year income of 7001 Baths and live with families. 2)the most students knowledge buying ready made frozen food products moderately level 3) most students bought ready made frozen food products in from 7-Eleven store buying 3-4 times per week fried rice and side dish for lunch cost of buying was 51 Bahts time range of buying was 12.01-18.00 minutes the reason to buy was because it was fast and the influence decision was oneself. 4) relationship between personal factors and buying behavior of ready made frozen food products found that age year of study average monthly income and shelters except sex at 0.05 significance level. 5) knowledge buying ready made frozen food products and buying behavior ready made frozen food products found that no relationship at the 0.05 significance level.

The purposes of the research were to study 1) personal factors of the academic staff at Rajamangala University of Technology Phra Nakhon (RMUTP) 2) fresh-coffee consumption behavior of the academic staff at RMUTP and 3) relationship between personal factors and fresh-coffee consumption behavior of the academic staff at RMUTP. The sample group consisted of 237 academic freshcoffee consuming personnels The instrument was a questionnaire. Frequency percentage mean standard deviation Chi-square and Phi correlation were used in data analysis via computer program. The results of the study indicated that 1) majority of the samples were female aged between 41-45. Most of them were master’s degree holding instructors with 25001-30000 baht monthly income; 2) most of the staff consumed approximately 4-5 glasses of freshly-brewed coffee weekly spending 41-50 baht per glass. Most purchased the fresh-coffee from a coffee booth or a coffee corner from 09.01-12.00 in the morning. Most of the samples preferred to drink iced (cold) fresh-coffee which had bitter sweet rich taste. Milk was once in a while added. Moreover they liked to drink fresh-coffee together with something sweet such as cake bread and pie; and 3) concerning the relationship between personal factors of academic staff at RMUTP it was found that age work status education level faculty and average monthly income had a statistically significant correlation at the level of 0.5 with the consumption behavior. None of the gender was found.

The purposes of this research were to study to rank the needs and find solutions of RMUTP environment management on undergraduate students’learning development of RMUTP environment management on undergraduate students’learning development. This study is a survey research and the samples were 385 students. The research tool was questionnaire. The data were analyzed through percentage (%) mean ( ) standard deviation (S.D.) t-test modified priority needs index: PNI modified. The results demonstrated that : (1) The overall mean scores of the reality and expectation of RMUTP environment on students’learning are statistically different at 0.01.(2) The physical environment needs for supporting students’ quality of life was ranked the first. The second was university facilities to enhance their learning and the third was help and information service. The curriculum management was ranked the fourth. The last one was instructors