The objective of this research is to improve for material procurement decision support making process by using Lean Concept. The research methodology studied purchasing procurement and whole of production in local country of case study by making Value Streaming Mapping (VSM) calculated of production standard time set buffer time kept inventory and suitable supplier’s capacity. Finally used all data for design and develop computer program into support analyze and follow up delivery goods system to customer. Result of research found this new development program could increase delivery goods to customer efficiency by response with material preparation can improved average On Time Delivery rate at 94.55% and increased productivity from 966 to 1125 pcs/day; therefore case study had well increased local purchasing procurement efficiency reduced purchasing cost to 2.27 million Baht/month reduce Fuel cost at 46225.08 Baht/year on average and reduce greenhouse gas at 4.117 TonCo2e per year on average. They can support highly competitive and rapidly changing of electrical and electronics industrial to sustainable in the further.

The objectives of this research is to study (1) The factor of decision making in Bangkok high school students affected to study in bachelor of Mass Communication (English Program) (2) The factor that is correlated in decision making in Bangkok high school students affected to study in bachelor of Mass Communication (English Program). The sample population consisted of four hundreds high school students in Bangkok. The instrument of research was a questionnaire. The Statistical Package for the Social Sciences (SPSS) for Windows computer program was applied for analyzing formulating and tabulating the data collected. The techniques of descriptive statistics used were percentage mean and standard deviation. Techniques of inferential statistics utilized were t-test one-way analysis of variance (ANOVA) in order to analyze differences between variables taken as a group. If there is a statistically significant differences found between pairs in a group Scheff?’s pair testing were deployed. Multiple Regression Analysis were applied in order to analyze the factors of decision making in Bangkok high school students affected to study in bachelor of Mass Communication (English Program). If there is a statistically significant found in Multiple Regression Coefficient of Correlation under paired testing will be used to identify the correlation between factors. The results were as following: 1. The factors of student program in high school affected the decision making to study in bachelor of Mass Communication (English Program) were high school program. 2. The marketing factor of Mass Communication Technology affected to Bangkok high school students decision making to study in Bachelor of Mass Communication (English Program) is product price place promotion.

This study aim to study the marketing factors and media exposure which have an effect on condominium purchasing of LPN Development Public Company Limited. It is a one-time information gathering survey research where questionnaires were provided to consumers who have purchased and lived in 6 different projects of LPN Development Public Company Limited in Bangkok area. The respondents were both males and females of age over 20 years old for 400 examples. Mixed Sampling was done by multiple processes. All data were analyzed by percentage mean scores t-test one way ANOVA. The results showed that the demographies; gender age marital status education level income number of family members projects comparision influential groups budget work space are relevant to condominium purchasing decision behaviors. It was found that consumers were exposed to direct marketing the most followed by advertising media and online media respectively. Moreover it was found that consumers of different types of LPN.’s condominiums were exposed to different types of channels of LPN’s condominiums with statistical significance Regarding the marketing mix factors which affected the respondents’ purchasing decision it was found that locations had the highest purchasing decision effect where they paid attention to the trends of land price and future development in the area as well as the location of the project being in the important spot of the city. Morever the respondents also gave importance to the product designs and product warrantee which affected their purchasing decisions the most. The price also had effects on the purchasing decision where the respondents gave importance to the length of installment payment as well as the banks’ loan interest while the respondents paid the least attention to the marketing promotions. It was found that buyers of different types of condominiums namely Lumpini Suite Lumpini Place Lumpini Park Lumpini Ville and Lumpini Center condominiums used the locations as purchasing decision factor of LPN’s condominiums the most except that the buyers of Lumpini Condo Town condominiums used the products as purchasing decision factor. Additionally it was found that the respondents had purchasing budget between 1600000 – 2000000 bahts. They needed average work space less than 30 sq.m and decided to purchase the condominiums by themselves. They purchased them as living units nearby their work place where they compared over 3 different projects before they dicided to purchase them.

การวิจัยมีวัตถุประสงค์สำคัญ คือ ศึกษาปัจจัยภายในของ ธ.ก.ส. ที่มีผลต่อการตัดสินใจใช้บริการสินเชื่อ ของกลุ่มวิสาหกิจชุมชนเขตกรุงเทพฯ และสร้างสมการพยากรณ์โดยวิธีวิจัยเชิงคุณภาพและปริมาณ กลุ่มตัวอย่าง คือตัวแทนของกลุ่มวิสาหกิจฯ 177 คน เครื่องมือวิจัย คือ แบบสอบถามแบบมีโครงสร้าง 3 ชุด มีค่าสัมประสิทธิ์ ความเชื่อมั่น .87 .94 และ .86 สัมภาษณ์เชิงลึกต่อแกนนำกลุ่ม 9 คน วิเคราะห์ข้อมูลโดยวิเคราะห์เนื้อหา วิเคราะห์สรุปแบบอุปนัย และ Stepwise Multiple Regression Analysis ผลการวิจัย คือ 1) แกนนำกลุ่ม เห็นว่า ชื่อเสียง ระบบและนโยบายการจัดการด้านสินเชื่อที่สนับสนุนวิสาหกิจชุมชน พนักงานที่ให้บริการดี เป็น ปัจจัยที่มีผลต่อการเลือกใช้บริการสินเชื่อ 2) ปัจจัยทำนายการตัดสินใจใช้บริการสินเชื่อ (y) คือ นโยบายจัดการ สินเชื่อ (x4) สถานที่ตั้ง/เครื่องมือ (x1) ฐานะชื่อเสียง (x3) ร่วมกันพยากรณ์อย่างมีนัยสำคัญสถิติ .05 ร้อยละ 10.2 สมการพยากรณ์ y = 1.810 + .317 x4 - .291 x1 + .308 x3 ข้อเสนอแนะ คือ ควรต้องให้ความใส่ใจ นโยบายจัดการสินเชื่อและฐานะชื่อเสียง

This study aimed to investigate the decision of mathayom 3 students to enter Home Economics program in Kanchanaburi Vocational College. The instrument was questionnairs and the data were analyzed using describing statistics. The result of this case study found that the decision of mathayom 3 students in Kanchanaburi to enter Home Economics program showed that female students made a decision to study Home Economics more than male. The most study achievement was between 2.00 – 2.99 . Most parent’s occupation is employee. Their income was lower than 10001 baths per month. Most students received suggestion to make further study from mothers. Most of students were not interested to study Home Economics. Students who made decision to further their studies in Home Economics most of them have knowledge in cooking. And students who were not interested in Home Economics had no knowledge of Home Economics. The institution for their decision to further their studies is Kanchanaburi Vocational College.