จำนวน Repository ( 132 )
การสร้างดัชนีชี้วัดและปัจจัยที่มีผลต่อความสาเร็จอย่างยั่งยืนของธุรกิจร้านอาหารทั่วไป ในเขตพื้นที่เทเวศร์ กรุงเทพมหานคร
The objectives of this research are to study factors affecting the sustainable success and define the key performance indicators. The research instruments used for data-gathering were semi-structured interview. The results of the interviews were created by using independent variables in questionnaire. The populations of this research are the 54 fast dining business entrepreneurs within 500 metres around the Thawes Area. The information collected by 54 questionnaires with a 100% response rate and analyzed and processed by computer. The results were as follows : There are three main factors affecting the sustainable success of the fast dining business in Thawes area which are internal operation social responsibility and environmental responsibility. Internal operation composed of reasonal pricing fast services constant tasty great hospitality and always keep a good standard. Social responsibility consisted of fresh ingredients cooking process with heath concerns clean kitchen pricing display and following the law of minimum wage employment hiring. Environmental reposibility are include using uncontaminated seasoning reliable source of food ingredients non-toxic cooking material unexpired seasoning and safe tableware and food container. The result can lead to 10 key performance indicators. It’s include customer satisfaction towards services customer satisfaction on the constant taste customer satisfaction on resonable pricing customer confidence in food standard customer confidence in freshness of food ingredients customer confidence in the cleanliness of food customer confidence in the cleanliness of cooking material and kitchen customer confidence in clear pricing display employees satisfaction on their wage and customer confidence on the safety of food. The suggestions were that the entrepreneurs should improve their business to earn more profit and train their employee for a successful service. Related educational Institution and government sectors must be coordinated to develop entrepreneurs in fast dining business to maximize ability for a sustainable success.
ผลการใช้สื่อวีดิทัศน์ในการเรียนการสอนวิชาธุรกิจงานดอกไม้
The purposes of this research were to investigate the quality of video-assisted teaching in Flower Business on the topic of basic flower arrangement including video content creation to explore the learning achievement of the learners from video-assisted teaching and to survey the learners’ satisfaction on the video-assisted teaching. Data tools were 1) video-assisted teaching in Flower Business on the topic of basic flower arrangement 2) a learning achievement test 3) learners’ satisfaction questionnaires on video-assisted teaching. The research samples were 27 students of Home Economics Business Administration Department from the Faculty of Home Economics Technology who studied Flower Business in semester 1 / 2014 The results were found as follows: 1) The arithmetic mean of the content quality of video-assisted teaching in Flower Business was at the highest level (x ̅ = 4.53) The arithmetic mean of the quality of video-assisted teaching was at the high level (x ̅ = 4.13) 2) From the learning achievement test it was found that the mean pre-test score was(x ̅=10.5 S.D. =1.397) and the mean posttest score was (x ̅ = 15.8 S.D. = 1.841) 3) The t-test of learning achievement between the pre-test and posttest wast = -14.822 The significance level was .05 The learners’ satisfaction on video-assisted teaching in Flower Business was at the highest level with the mean of (x ̅ = 4.53)In conclusion video-assisted teaching in Flower Business is effective on the achievement of the learners and the learners satisfied video-assisted teaching in Flower Business at the highest level.
ปัจจัยที่มีอิทธิพลต่อการเลือกใช้วิธีการตีราคาสินทรัพย์ใหม่ประเภทที่ดิน อาคารและอุปกรณ์ที่ส่งผลต่อการตกแต่งตัวเลขในงบการเงินของบริษัทจดทะเบียนในตลาดหลักทรัพย์แห่งประเทศไทยในกลุ่มธุรกิจอสังหาริมทรัพย์และก่อสร้าง
The objective of this research was to explore factors affecting the selection of property plant and equipment revaluation influencing discretionary accruals of listed companies in real estate and construction sector in Stock Exchange of Thailand during the period of 2011 - 2013. Data were collected from 294 samples and analyzed by logistic regression analysis and t-test in order to test the hypothesis. The results revealed that debt and property investment ratios affected the selection of revaluation accounting policies. Furthermore the research revealed that sample firms selecting property plant and equipment revaluation had significantly higher discretionary accruals than those firms who applied cost method at 0.05 significant level of statistics.
การพัฒนาสื่อวีดิทัศน์ วิชาแกะสลักเชิงธุรกิจเพื่อการเข้าสู่ประชาคมอาเซียน
The purposes of the study were firstly to develop video program on commercial fruits and vegetables carving for accessing to ASEAN secondly to find out the video efficiency based on 80/80 criteria and lastly to survey the student satisfaction towards the video program. Samples were 30 sophomore students in Home Economics Technology under Rajamangala University of Technology Phra Nakhon in semester 2/ 2557 which were assigned to the study by simple random sampling method. The instruments used in the study were lesson assessment teaching- skill assessment and questionnaires. The data were analyzed by descriptive and inferential statistics. The study results revealed that overall both of video quality and the content were very good having mean of 4.64 and 4.51 respectively. The video program’s efficiency was 93.83/90.69 higher than 80/80 efficiency criterion. And the students satisfaction on video program was good having mean of 4.32
จิตสำนึกการอนุรักษ์สิ่งแวดล้อมของนักศึกษาคณะบริหารธุรกิจ มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร
The study was aimed to investigate environmental conservation conscience and related knowledge of Business Administration undergraduates at Rajamangala University of Technology Phra Nakhon. It was also intended to examine the relationship between the environmental conservation knowledge and the students’ environmental conservation conscience. The samples were 208 fourth year students studying in the second semester of at the Faculty of Business Administration in 2013. The data were collected through the questionnaire regarding the environmental conservation conscience and related knowledge and were analyzed by the frequency distribution percentage distribution standard deviation t-test and One – Way ANOVA. In case of 0.05 statistical differences was found Scheffe’s method was applied for adjusting significance levels in a linear regression analysis to account for multiple comparisons as well as Pearson Product Moment Correlation statistically significant at 0.05 level. The result showed that Business Administration undergraduates highly displayed their environmental conservation conscience and related knowledge and moderately related (r = 0.407) and statistically significant at level of 0.05.