This research is aimed to study the conditions and obstacles of academic work productivity the knowedge and understanding of rules and regulations to achieve academic position the opinions on the academic work productivity and the need to support the academic work productivity of the lecturers of the Faculty of Liberal Arts Rajamangala University of Technology Phra Nakhon. It is a descriptive research. The research instrument is questionaire. The population are 73 lecturers from the Faculty of Liberal Arts. The statistics used in this research were percentage average mean and t-test. The results were as follows: 1. LecturersBackground : most lecturers are female44.5 year of age in averagemarried having instructor status holding Masters degree and training on academic works for 1.9 times a year. As for the type of their works they are instructional documents which have been done by themselves. 2. In term of knowledge and understanding of rules and regulations in achieving academic position: most of the lecturers of the Faculty of Liberal Arts understand the rules and regulations at the point of 11-15. The average point is 11.72. 3. The attitude for the academic work: the reason for acadenic work productivity is the need to study by themselves. The reason why they do not want to make an academic work is lack of motivation. 4. The obstacles in making the academic work: they were engaged with other works. 5. As for the need to be supported in making the academic work the lecturers required the Faculty to provide them with various means of communications such as the announcement newsletter website Circular letter with x = 4.60. 6. T-test result was found that different sex has different obstaclest at .05 level. The obstacles which are statistically different at 0.05 are overloaded works and lack of facilities.

This research was aimed to study the types of lacking the virtue of honesty in students learning and the relation between variables of persons and students characteristics and the types of lacking the virtue of honesty in students learning. This study was descriptive research. The target subject was 389 students of the Faculty of Liberal Arts. The research instrument was questionnaire survey. Data were analyzed through use of percentile average standard deviation and Chi-square. The results were as follow: 1.1/3 of the third year students of the Faculty of Liberal Arts were female. The grade point average (GPA) was 2.81. 2.Types of lacking the virtue of honesty of students learning in subjective norms the subjects disagreed at a low level (x =4.41). As for attitude toward lacking virtue of honesty in learning the subjects disagreed at a low level (x =5.02).as for the perception of the virtue of honesty control the subjects disagreed at a low level (x =4.67).As for the intention to be dishonest in learning the students disagreed at a low level (x =4.63). A quarter of students (24.4%) has never lacked the virtue of honesty in doing tests. Nine tenths of students (87.4%) copied their class excercises or passed them among friends. A quarter of students (28.8%) has never cheated in doing class reports and a quarter of students (24.55) has never been in lacking the virtuous state. 3.The study of the relation among variables revealed that there was a significant difference at .01 level between persons variables -years of study and GPA and subjective norms variables -attitude toward lacking the virtue of honesty in learning perception of the virtue of honesty control intention of not lacking the virtue and the frequency of behaviors of lacking the virtue.

The study is on “Satisfaction to Marketing Communication Tools : A Case Study of Business Organization of the Office of the Welfare Promotion Commission for Teachers and Educational Personal (BOWT)”. The aims of the study were (1) to study the level of exposition on education information as well as the level of satisfaction of marketing communication tools of BOWT (2) to compare the satisfaction towards marketing communication tools of BOWT among groups with different demographic characteristics and (3) to study the relationship between the exposition of education information and the satisfaction towards marketing communication tools of BOWT. The method of data collection had been carried out through questionnaire survey. The sampling groups consist of 400 teachers professors and instructors. The findings showed that the sampling groups received information on education at the moderate level. The highest exposition level is on general education information followed by information on production and distribution of BOWT goods and general information respectively. The satisfaction towards marketing communication tools in general was rated as “high”. For different marketing communication tools the highest level of satisfaction was rated on sale representatives who gave any information at the ( ง ) point of purchase of BOWT. The high level was rated on leaflets and catalogues. The low level was rated on newsletter or “Suksapan News” which was sent through postal mails. Moreover it was found that certain factors include age level of education employment duration office agencies/units and monthly income affected the satisfaction towards marketing communication tools with statistical significance at 0.05 level. The overall information exposition was in line with the satisfaction towards marketing communication tools at the “high” level. Also it was found that marketing communication tools through website (www.suksapan.or.th) poster / banner leaflet / catalogue newsletter of “Suksapan News” BOWT training programs and public relation news affected the exposition of education information in 3 areas i.e. general education information production and distribution of BOWT products and other general information. The marketing communication through sale representatives of BOWT affected the exposition of education information in 2 areas i.e. general education information as well as information on production and distribution of BOWT products.

The purposes of this research are 1) to create computer multimedia through the Internet teaching tool for lighting for broadcasting course (undergraduate level) 2) to develop and to find out quality the create computer multimedia through the Internet teaching tool for lighting for broadcasting course (undergraduate level) and to achieve efficiency according to a set of 90/90 criterion. The samples for this study were 48 second year students of Bachelor of Technology Program in Radio and Television Broadcasting Technology studying this course in the first semester of 2011 academic year at Rajamangala University of Technology Phra Nakhon. The samples were selected by simple random sampling. The research tools used are the computer multimedia through the Internet an achievement test evaluation forms for quality assessment. Statistics used for analyzing the data were percentage and mean. The results of the study revealed that the computer multimedia instruction through the Internet was ranked as a very good level by content experts and as a very good level by educational technology experts and had its efficiency of 94.80/96.60 it was higher than criteria set 90/90

This research aimed to investigate perception attitude and behavior ofRajamangala University of Technology Phra Nakhon undergraduate students on 3Dpolicy - based activity Participation and the relations among perception attitude and behavior. 3D aspects include Decency Democracy and Drug-free. The data werecollected through 400 RMUTP undergraduate students from nine faculties in 2010.Data analysis employed frequency percentage mean ( ) standard deviation (s.d.).Statistics used for hypothesis testing included t-Test; to compare between two variables F-Test and One-way ANOVA; to compare more than two variables and Pearson Product Moment Correlation Coefficient. The results of study found that RMUTP students perceived news releases on 3 D policy of the university at the average level. In the meantime their overall attitude towards 3D policy campaign was rated in average level. The attitude towards Decency was at high level and Democracy and Drug-free were considered average. The student participation in 3D –based activities was rated at high level when considered by individual and overall aspect. Hypothesis testing resulted as follows: 1. Students with different gender had different perception of 3D policy with a statistical significance at .05. However there were no significant differences at .05 among students from different faculty. 2. Students with different gender and faculty had different attitude towards 3D policy with a statistical significance at .05 3. The participation behavior on 3D-based activities of students with different gender and faculty was different. 4. The perception of 3D policy new releases had a positive correlation with 3D- based activities participation behavior. 5. Attitude towards 3D policy of the university had a positive correlation with 3D- based activities participation behavior.