จำนวน Repository ( 46 )
กลยุทธ์การสร้างศักยภาพการทำผลงานทางวิชาการของคณาจารย์คณะศิลปศาสตร์ มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร
This research study is Study of Current Problems Obstacles to the work of the academic faculty. To analyze the factors that affect the potential success of the work of the academic faculty. And to formulate a strategy to build the capacity to do the work of the academic faculty. Faculty of Liberal Arts Rajamangala University of Technology Phra Nakhon. The researchers mixed Quantitative and Qualitative Research Questionnaires were used to collect data from administrators faculty the Faculty of Arts. The researchers mixed Quantitative and Qualitative Research Questionnaires were used to collect data from administrators faculty the Faculty of Arts. 60 people and the depth interview interviewed individually to provide a significant number of 10 people. The data were then checked for accuracy. And data analysis and processing computer To calculate the statistical. Frequency percentage mean and standard deviation. And qualitative data Checked for accuracy by means of triangulation. And content analysis With reading comprehension The purpose was to research. The results showed that Current conditions in the academic faculty have discussed the barriers. Have success in the academic performance of 83.33. The lower third of the academic performance of 80.00. And four consultants to advise on the Academic Performance 76.67 percent. And the two taught 75.00 percent. The factors that affect the potential success of the work of the academic faculty. Overall the high level (= 4.48 SD = 0.65).The five factors that make success in academic performance. Situated at the highest level (= 4.81 SD = 0.40). The second is the time to do academic work at the highest level (= 4.79 SD = 0.47) and quality of academic performance. Situated at the highest level (= 4.64 SD = 0.52). And a consultant to advise on the Academic Performance. Situated at the highest level (= 4.56 SD = 0.80). The strategic potential of the academic performance of students. Overall the moderate level (= 3.43 SD = 1.13). The strategy should define ones executives must have a policy seriously. And to be fair to the sender academic performance. The second strategy should reduce the workload for faculty teaching and other work with. In order to have time to do academic work. Strategy three awards to supply support for the preparation of the appropriate academic achievement and extra salary. And strategies for the five should be evaluated on a fair transparent fair assessment. The main good governance in the assessment. Transparency accountability Without prejudice to rate Teachers have the opportunity to make changes to the criteria at all times. 6 and strategy should provide consultants to advise on the academic performance of each branch. The guests were delighted. And it is time to provide advice in a friendly and should be coordinated with the technical evaluation. Or monitoring academic performance in applying the criteria in the evaluation. In the same manner and justice. There are good governance.
กลยุทธ์ในการยกระดับตลาดนางเลิ้งให้เป็นแหล่งท่องเที่ยวเชิงวัฒนธรรม
This research aims to enhance Nangleang Market as a top cultural tourist destination and to assist Nangleang Market to manage its cultural object into a sustainable way. Primary sources were from field work as data collecting interviewing 28 participants namely people responsible to Nangleang Market’s tourism management both government and private sectors people who buy food and things in the market seniors in the community local people tour leaders and tourists by using indicative questions. Second sources were investigated and analyzed from various information such as academic document and previous research. It was found that the seven groups of participants credited on integrated strategy including Communication Theory Stakeholders’ Involvement Civil State Empowerment Social Network by Facebook Campaign by Tourism Authority of Thailand and Food Safety Standard as a strategy to enhance Nangleang Market to manage tourism sustainably rather than the single one.
กลยุทธ์การประหยัดพลังงานในระบบทำความเย็นด้วยการจัดการระบบละลายน้ำแข็ง
Defrosting at evaporator panel is one of working cycles in freezer. Power consumption in defrosting does not meet the objective of using freezer therefore the approach to decrease power consumption in defrosting is one strategy for energy saving. Normally the cycle of defrosting in freezer is a constant time that specify by referring to the highest humidity period. With this control concept the problem of temperature exchange is not occurred from ice accumulation at evaporator panel but it makes the over necessity of defrosting process in the low humidity season and cause the unnecessary power usage in freezer. This thesis presents the control approach for defrosting by using the difference of the temperature at evaporator and the temperature at chilling area. By using this approach the defrosting process is operated depend on load and the fan is on or off relate to defrosting time. Test results demonstrate that about 12% of power can be saved by this control approach when compared to constant time control.
รูปแบบกลยุทธ์ทางการตลาดบริการที่มีผลต่อผู้บริโภคในกลุ่มมิลเลนเนียลในการตัดสินใจสั่งอาหารจากร้านอาหารผ่านแอพพลิเคชั่นส่งอาหารเดลิเวอรี่
This research aims to study a model of marketing strategic towards generationmillennials customers’ buying decision using food delivery application and to present model of marketing strategic towards generationmillennials customers’ buying decision using food delivery application. The mixed methods approaches of quantitative and qualitative research methods were used. In qualitative research method using in-depth interviews with 11 respondents and quantitative research in which questionnaire was used as an instrument to collect data from 400 populations of generation millennials customer living in Bangkok who order foods through food delivery application. Statistics for data analysis included frequency percentage average standard deviation exploratory factor analysis (EFA) The results indicated that most of the respondents were women with a bachelorsdegree who had a career as private company employees and an average monthly income of 18000 – 25000 bahts use Grab application the most use less than once week there are a total of 2 orders per order choose order the most street food average 100 - 350 Baht cost per time order food in the evening (17.01-22.00 p.m.) order food to eat at accommodation most order food to eat with friends reason for ordering a delivery is that it is comfortable from out going by self choose to pay by cash and consumers think that all of the factors are important in deciding to order food from restaurants through the Delivery Application application at high level. Results analysis of factors affecting generation millennials customers’ decision making to order from food delivery application be classified into eight factor as 1) easy to user experience strategy 2) goods value and price strategy 3) physical evidence and presentation strategy 4) strategies for brand awareness 5) accuracy and complete strategy 6) restaurants management system strategy 7) sales promotion strategy 8) new product development strategy.
การจัดการเชิงกลยุทธ์และระบบการจัดการข้อมูลสารสนเทศที่มีผลต่อการดาเนินงานของธุรกิจอัญมณีไทย
This quantitative research aimed 1) to study operation performance of Thai Gem Businesses. 2) To study factors affecting firm performance of Thai Gem Businesses. The research was collected data by using questionnaire with 452 participants from production group of Thai Gem Businesses. The samples were collected conveniently and analyzed by frequency percentage mean standard deviation Pearson’s correlation coefficient and analysis confirmatory with Structural Equation Modeling: SEM. It was one of all statistic techniques to test for causal relationship of variables. The results found that database information management systems have positively affect strategic management and firm performance of Thai Gem Businesses with significant level 0.05. Database information management systems also have positive affect on strategic management of Thai Gem Businesses with significant level α < 0.05. Besides this research results found that database information management systems has positively direct and indirect affecting firm performance by pass strategic management with direct affect on firm performance equal to 0.346 and indirect affect by pass strategic management equal to 0.575. And total affect was equal to 0.921 with significant level. It showed that overall affect of database information management system on firm performance was more than strategic management affect to Firm Performance (0.603) with significant level 0.05. The analysis of correlation coefficient model showed that measurement between latent variables have positive correlation with significant level α < 0.05. The analysis of Structural Equation Model revealed that it wassuitable harmonize with empirical data ( χ2 / df = 1.489 CFI = 0.997 AGFI = 0.957 RMSEA = 0.08 RMR = 0.004) and consistent with the define hypothesis. The research results described the environmental of firm performance approach to strategic management by TOWS Matrix and recommendation on strategic management to solve problems on firm performance of Thai Gem Businesses in order to develop continuous firm performance for competitive advantage.