จำนวน Repository ( 192 )
การตลาดออนไลน์ของสารสกัดจากไคร้น้ำ เพื่อส่งเสริมเศรษฐกิจยั่งยืนในชุมชนบ้านสวก จังหวัดน่าน
The research team aimed to develop a prototype and an online marketing concept of Homonoia riparia Lour. Extracts which is of interest to the Ban Suak community. Because of the needs of Bo Suak community who are cultivating organic fruit and medicinal plants. The Homonoia riparia Lour. were selected and extracted for cosmetic products. In the study Homonoia riparia Lour. extracts were extracted and tested for their bioactive compounds having antimicrobial properties and anti-oxidation. Initially dried Homonoia riparia Lour. leaves were extracted with 80% ethanol at a concentration of 5000 ppm had moderate antimicrobial properties for Pseudomonas sp. and Penicillium sp. For antioxidants activity it had antioxidants with DPPH method by performing free radical scavenging IC50 at 0.198 ppm. It was thus promoted for sale on the online market as introduction of Homonoia riparia Lour. extract and facial cream products with Homonoia riparia Lour. extracts. By managing the online market that already exists in the community an online market of Homonoia riparia Lour. extract for Ban Suak community Nan province via Facebook page was developed. The formation of online marketing by presentation of the extraction and the plant’s contents was including the events in many forms such as articles pictures videos questionnaires etc. Moreover the community could organize Facebook Events to invite interested people to join and learn watch demonstrations for the activity. They could try out test for and buy products. The outcome online marketing strategy of Homonoia riparia Lour. extract via Facebook Page can create success marketing that help consumers to gain knowledge and understand the benefits of the product as well. It also proposed guidelines for improving the process of creating an online marketing model based on the principles of Smart Goals SMART Goals for community people working in stores. The Smart Goals includes Specific Measurable Achievable Realistic and Timely. Based on the management principles and the acceptance of Ban Suak community in Nan province it should help create a way to reduce the cost of production guidelines to help reduce the problem of stocking herbs and offering fresh ingredients available all the time together with a verifiable tax invoice. It made it easy to understand the management approach to reach the target audience. As a result customers can come to find themselves and be able to conveniently access the products from anywhere. It thus introduces a performance review approach channels that customers can reach. Numbers of customers who visit the website or fan page will be able to present products and provides services easily.
คุณลักษณะของสารสกัดจากชาเมี่ยงหมักธรรมชาติเพื่อใช้เป็นสารสำคัญในการต้านอนุมูลอิสระในเครื่องสำอาง เพื่อถ่ายทอดให้ชุมชนสกาดดี จังหวัดน่าน
The research team had thought of studying the properties of natural fermented Maieng extract as an important antioxidant substance in cosmetics. to transfer to the Sakadee community Nan Province. The research had started at the development of a natural fermentation process studied the extraction process yielding important substances from natural Miang fermentation and evaluated the antimicrobial activity and anti-oxidation of bioactive extracts. The outcome studies were transferred including the extraction process of bioactive compounds and formulations in skin cream cosmetics. It was demonstrated that natural fermentation by adding clean disinfected water or fermentation with a stock of Lactic acid bacteria isolated from Miang fermented water in anaerobic conditions for 2 weeks the efficiency and characteristics of fermentation were not significantly different. In the process of extracting bioactive substances with ethanol by soaking the extracts with water and virgin coconut oil with the maceration method at room temperature and shaking in 80% ethanol for 3 hours resulted in a high content of antioxidant properties. In addition the developed approach influenced the characteristics of fermented Miang meat well accepted by the users. This fermented Miang extract was acceptably used to make fermented Miang products for further sale. With the potential of Miang fermented extract in antimicrobial activity therefore the extract has been made a face cream product and tested for user acceptance. From preliminary testing it was found that the facial product with the fermented Miang extract to be satisfactory and did not cause allergic reactions. It had the ability to reduce wrinkles could clear face and transferred to the community focusing on the needs of users in the community. The community could make such face cream products and processed the commercial Miang extract cream that are acceptable to general consumers.
การตลาดออนไลน์ของสารสกัดจากหญ้าเอ็นยืดหมัก เพื่อส่งเสริมเศรษฐกิจยั่งยืนในชุมชน วิสาหกิจเกษตรปลอดภัยบ้านม่วงเจริญราษฎร์ ตำบลบ่อสวก จังหวัดน่าน
The survey team aimed to develop online marketing on Plantago Major Linn. to Promote Sustainable Economy at Ban Muang Charoenraj Agricultural Safety Community Nhan Province. Ban Muang Charoenraj community is an agricultural community enterprise which has been recently established for two years and begun to cultivate and produce Plantago major L. products and need to develop a better online marketing approach for their interesting products. The research team therefore introduced the new approach including the choice of plant stage selection raw material preparation making fermented Plantago major L. extract determination of the properties of the plants that are anti-inflammatory and antioxidant and their antimicrobial activity. The plant extracts were thus developed as a key ingredient in facial creams because of their such good characteristics helping to promote the channel of online marketing. It was on the basis that Ban Muang Charoen community has the plants good raw materials good products one already made online media system of Facebook therefore the online media system was suitably developed further and used to be a medium for people to have the opportunity to know more about such products. The work that the research team relied on “Smart Gold principles” which can analyze online marketing practices for two stores. It helped create an opportunity to develop the store to generate more income to be able to improve and develop sales management in the future obtain more page views and introduce the community get involved in selling a wide variety of products online as well as transferring the utilization of Plantago major L. from the research team to the community. In the analysis it was found that it was necessary be able to increase sales by at least 20 percentages measurable attainable consistent with reality be able to learn and implement in no more than three months. In addition 2) obtain management guidelines that need to be supplemented further; there must be a promotion to control the quality production of Plantago major L. in the community. Quality and refrain from using pesticides. By promoting the provision of a one-stop service to the community the online marketing will be a source that can manage the linkage of raw materials to the buyers. Chemicals related to herbal extraction process and the materials for making cosmetic products would be set for creating ease of operation for customers to be able to track budget used and to easily manage the product quality along the way with a quick and reliable delivery service. It is necessary to encourage a clear analysis of the business plan of each store. From these necessities of the research to promoting online marketing channels for the Ban Muang Charoenraj Agriculture Enterprise Community a communication channel and promotion for customers can generate income for the anywhere anytime without limitation suitable for the current situation.
การพัฒนาแอปพลิเคชันเพื่อส่งเสริมกิจกรรมชุมชน กรณีศึกษา ชุมชนตลาดน้อย กรุงเทพมหานคร
Talad Noi Community is an ancient Chinese community found since the beginning of Rattanakosin. There are many important historical values in this area but also there are still many problems caused from the prosperity of the urban community leading to the process of swallowing up until disappeared from the development of big cities like all old towns. Therefore these solutions can to be promoted by utilizing the applications to promote minor market community activities. To the development of applications it can be concluded that the overall system users both general users and administrators are at a very good level. In terms of the ability of various systems administrators are satisfied with the user manual of the system that is clear and easy to understand as much as possible. As for working according to various functions in the system administrators are satisfied with setting the password using check and the satisfaction system of users. In addition general users satisfy with the overall systems as their convenience and speed.
การวางแผนการจัดการแบบยั่งยืนเพื่อการเกษียณอายุ : กรณีศึกษา ชุมชนเจ็ดเสมียน อำเภอ โพธาราม จังหวัดราชบุรี
Sufficient and sustainable well-being of all Thai citizens has been the main government’s objective for national development. Whether it is about the good health of the people or the countrys economy. The main goal of the government is always to assure that everyone can live happily without torment no matter which state in life they are; working or retired everyone has to be able to live comfortably. That is why the government allocates state welfare to the people continually throughout many forms such as 30 baht for all medical care & treatment project which involves the treatment of all diseases for all Thais. And the living allowance for the elderly etc. These things that the government gives to the people for their well-being are good solution. But it would not be good if the allocated budget has to increase every year due to the number of the retirement age population that has increased more and more over the years and causing the government’s initial projects to cross way the actual needs. Despite the governments policy to support the elderly in reality of the welfare of the state to care for the elderly seems to be quite inadequate. Some says that it is not enough for sustenance and claim that the elderly pension do not meet the actual expenses in their everyday life. To summarize many have agreed that the support for the elderly is too little in most peoples eyes. So it is only logic to focus in finding the real need of the living for the elderly population At present it can be seen that the elderly population is increasing but they are still unable to sustain themselves. There is also a problem with managing their life plan in retirement to be effective and sustainable because most of the population still lack in knowledge and understanding for effective preparation for retirement and causing some people to feel that they do not have enough support regardless of whether government agencies provide state welfare or not. In this research the researcher studied the sustainable management planning for retirement: a case study of the Chet Samian community Photharam District Ratchaburi Province. The researcher uses survey research which applies quantitative research methods. (Quantitative Research Method) using the Chi-square test method and the sample in this research is the population of working age group aged 25-59 years living in Chet Samian community Photharam district Ratchaburi province. A total of 400 people were aimed at the following research objectives: 1) To study the attitudes and behaviors of life management of people in retirement age by considering the sample group working age between 25-59 years old. 2) To find ways to promote sustainable planning for life after retirement and 3) To study the problems that occur before and after retirement by considering the sample group working age between 25-59 years old. After the researcher has collected the data and used it for analysis. The researcher found that most of the personal data of the sample population were female aged between 30-40 years single no children bachelors degree with income less than 15000 baht being a civil servant/state enterprise employee. Their intention after retirement is to run a personal business currently living with family (husband/wife/children) and intends to continue living with family (husband/wife/children) after retirement equal proportions between homeowners and residents most of them dont have credit cards. In addition the researcher also found that female aged between 25 - 29 years single bachelors degree with income less than 15000 baht is a government official/state enterprise employee has intention after retirement that they will run a personal business currently living with family (husband/wife/children) and intends to continue living with family (husband/wife/children) after retirement most of them do not have credit cards is the same sample group that has the highest level of planning for life after retirement. However the researcher tested the hypothesis and found that the majority of people are aware of the rise of an aging society and has increased investments before retirement age. Relying on government’s policy for the elderly is no longer the real answer for the people as working age groups are well prepared to plan and manage their retirement living. Moreover the educational level of the sample population is related to financial education and investment to prepare for retirement. Lastly the researcher found that working age people still need a lot of support for knowledge about sustainable retirement life management.