จำนวน Repository ( 114 )

อินโฟกราฟิกการให้บริการวันสต็อปเซอร์วิสมหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร
อินโฟกราฟิกการให้บริการวันสต็อปเซอร์วิสมหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร

The objectives of this study were to produce One Stop Service infographic and study the satisfaction of One Stop Service infographic of Rajamangala University of Technology Phra Nakhon (RMUTP). The data was corrected from 102 students. Data was analyzed by percentage average and standard deviation. The results showed as follows: the satisfaction of One Stop Service infographic of RMUTP was at high level (𝑥̅=3.95)

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คุณภาพการให้บริการที่ส่งผลต่อการตัดสินใจเลือกใช้บริการของสมาชิกสหกรณ์ออมทรัพย์ในเขตกรุงเทพมหานคร พื้นที่ 1 และพื้น ที่ 2
คุณภาพการให้บริการที่ส่งผลต่อการตัดสินใจเลือกใช้บริการของสมาชิกสหกรณ์ออมทรัพย์ในเขตกรุงเทพมหานคร พื้นที่ 1 และพื้น ที่ 2

The objectives of this study were to study personal factors service quality and the decision to choose the service of savings cooperatives in Bangkok to study personal factors that affect the decision to choose the service of savings cooperative members in Bangkok and to study the quality of service that affects the decision to choose the service of savings cooperative members in Bangkok. The population was 1210043 savings cooperative members in Bangkok in 2019. The samples were randomly selected from the population by Purposive Sampling of 400 people. The sample size was determined according to Taro Yamane method. The data was analyzed using descriptive statistics such as frequency percentage mean and standard deviation. The inferential statistics were: independent sample T-test one-way ANOVA analysis Pearsons Correlation Coefficient and Multiple Regression Analysis. The study results showed that the overall service quality level of savings cooperatives in Bangkok was high. The aspects that the sample group thought was of the highest quality was the facilities and responses to member services. The most important factors affecting the decision to use the services of the sample group were human resource development and service development. The study hypothesis test showed that personal factors namely age and membership duration in a savings cooperative affected the decision to use the service of savings cooperative member in Bangkok at a significant level of 0.05. The cooperative members aged 26-35 years focused on service development less than those aged 46 years and over at the statistical significance of 0.05. The group of 16-year membership focused more onservice development than those at the group of 6-10 year membership and the group of 11-15 years of membership at a significant level of 0.05. The service quality factors on trustworthiness confidence and knowing and understanding service recipients had a positive influence on the decision to use the savings cooperative service on cooperative business development aspect at the significant level of 0.05. The service quality factors on trustworthiness confidence and knowing and understanding service recipients had a positive influence on the decision to use the savings cooperative service on human resource development aspect at the significant level of 0.05. The service quality factors on trustworthiness and knowing and understanding service recipients had a positive influence on the decision to use the savings cooperative service on service development aspect at the significant level of 0.05. The service quality factors on confidence and facilities had a positive influence on the decision to use the savings cooperative service on service area development aspect at the significant level of 0.05.

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ส่วนประสมทางการตลาดบริการที่ใช้วิเคราะห์โอกาสทางธุรกิจร้านอาหาร  เพื่อรองรับนักท่องเที่ยวชาวจีน กรณีศึกษา เขตสาทร สีลม
ส่วนประสมทางการตลาดบริการที่ใช้วิเคราะห์โอกาสทางธุรกิจร้านอาหาร เพื่อรองรับนักท่องเที่ยวชาวจีน กรณีศึกษา เขตสาทร สีลม

Research subject Service marketing mix used to analyze restaurant business opportunities To support Chinese tourists the case study of Sathon Silom District has the objective to 1) study the service marketing mix used to analyze business opportunities in restaurants pubs and restaurants 2) to study business strategies in accordance with Chinese tourists behavior And 3) as a way to expand business opportunities For the Chinese tourists in the Sathorn Silom survey methods and data collection consists of surveying the area Uninterrupted observation And in-depth interviews Use the interview form And semi-structured questionnaires By the group of data providers which are Restaurant Pub and Restaurant Operator Chinese tourists Traders in the Sathorn Silom area specify specific selection criteria quality control data analysis triangulation. (Triangulation) inductive data analysis The research found that Service marketing mix that operators use to analyze business opportunities. Ordered by priority including 1) the service personnel 2) the service process 3) the physical characteristics of the store 4) the promotion of the market 5) the price 6) the distribution location and 7) the products for the business strategy. The research found that Most entrepreneurs use proactive strategies. Focusing on marketing promotion Especially public relations And advice from the tour guide With the operator offering a discount Sales promotion to tour leaders In order to bring relations for Chinese tourists to use the restaurant. Most entrepreneurs want government agencies Especially the Tourism Authority of Thailand (TAT) has relaxed regulations on entertainment. landmark To open more opportunities for tourism

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การออกแบบระบบให้คำปรึกษาและบริการข้อมูลเทคโนโลยีออนไลน์สำหรับศูนย์คลินิก เทคโนโลยีสถาบันวิจัยและพัฒนามหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร
การออกแบบระบบให้คำปรึกษาและบริการข้อมูลเทคโนโลยีออนไลน์สำหรับศูนย์คลินิก เทคโนโลยีสถาบันวิจัยและพัฒนามหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร

This project Online Consulting System Design and Technology Information service Project for Clinic Technology of Research and Development Institute Rajamangala University of Technology Phra Nakhon aims to design consulting system and online technology information services for Clinic Technology of Research and Development Institute Rajamangala University of Technology Phra Nakhon. The in-built system facilitates quick communication get the information and can deliver technology information on demand in order to respond to the service recipients as quickly as possible. Moreover it reduces the coordination process and paper usage able to collect statistics and information as per service recipients need as well as technology and knowledge that are ready to be transferred. The data storage is well-organized by using ASP.NET C # HTML Java and Microsoft Sql Server 2012 in system design. The results of the satisfaction evaluation towards the efficiency of the system from 226 people found that the overall satisfaction was the highest with the mean at 4.68. This shows that online consulting system and technology information service project for Clinic Technology of Research and Development Institute Rajamangala University of Technology Phra Nakhon can be used to provide consulting and technology information services to service recipients.

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ความสัมพันธ์ของการกำกับดูแลกิจการที่ดีต่อผลการดำเนินงานของกลุ่มอุตสาหกรรม บริการขนส่งและโลจิสติกส์
ความสัมพันธ์ของการกำกับดูแลกิจการที่ดีต่อผลการดำเนินงานของกลุ่มอุตสาหกรรม บริการขนส่งและโลจิสติกส์

The purpose of this research is to study the relationship of corporate governance including corporate governance scores business size number of committees of the Board of Directors the proportion of independent directors to the total number of directors the number of meetings of the Board of Directors per year to operating results including gross margin net profit margin return on total assets return on equity ratio. The data was collected from the financial statements and the annual report form (Form 56-1) during the period 2013 – 2017 of 22 transportation and logistics service industry groups which are listed companies in the Stock Exchange of Thailand. Descriptive statistics correlation statistics and multiple regression equations were used in data analysis. The study indicated that corporate governance including the corporate governance score and number of committees of the Board of Directors and the number of meetings of the Board of Directors per year Related to the operating results including gross margin net profit margin and return on equity at a 95% confidence level.

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