จำนวน Repository ( 12 )

การพัฒนาระบบการบริการอิเล็กทรอนิกส์คณะบริหารธุรกิจผ่านเครือข่ายอินเตอร์เน็ต
การพัฒนาระบบการบริการอิเล็กทรอนิกส์คณะบริหารธุรกิจผ่านเครือข่ายอินเตอร์เน็ต

This study was aimed at researching and developing software for the information management of Electronic Service System Through Internet for Business Administration Faculty of Rajamangala University of Technology Phra Nakhon (RMUTP). The purpose was to increase the effectiveness of the information management process. To design this software the PHP Version 5.0 was used in combination with MySQL Version 5.0 database. The software was assessed with two groups of teacher staff and student : one in the RMUTP of Electronic Service System Through Internet. These teacher staff and student used the software before responding to the questionnaire about the software use : related to the software general usability and user satisfaction with the software. It was found that the software was assessed at a good level of use.

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ปัจจัยที่ส่งผลต่อการพัฒนามหาวิทยาลัยสู่การเป็นมหาวิทยาลัยดิจิทัล
ปัจจัยที่ส่งผลต่อการพัฒนามหาวิทยาลัยสู่การเป็นมหาวิทยาลัยดิจิทัล

This research aims to study perception and understanding about being a digital university and to study and analyze the factors that affect digital university. There are benefits to be given as a guideline in determining the direction of university operations in line with future change conditions. And it is a way to develop a university into a digital university. Population used in this study was 1250 people from staffs at Rajamangala University of Technology Phra Nakhon. The sample consisted of 339 questionnaires. Collected data were analyzed using the frequency distribution percentage mean and standard deviation. Initially the researcher has studied factors that affect the development of the university into a digital university based on data and theories. After that the researcher conducted a survey with the sample group. The results showed that : 1.People who have ever perceived information about being a digital university about 74.04%. Overall the response correctly was 78.73% on average and more than 3 items were correct in 5 items totaling 228 persons representing 90.84%. 2) Opinions on the factors affecting the development of the university into a digital university as a whole was classified in a high level the average was 4.18. When considering each aspect showed that the significant factors in a highest level were the management of the organization the average was 4.26 and the structure of digital technology within the university the average of 4.25 respectively. Significant factors in a high level were personnel average 4.15 and teaching quality were 4.07 respectively. When considering each item showed that the significant factors in a highest level were 1) the efficiency of the Internet and wireless internet 2) the support budget 3) the digital skills of the personnel in the operation. And the ability of teachers to use digital technology in their teaching and 4) Classroom / Laboratory Supported for Digital Technology. Therefore universities should: 1) Give importance to knowledge building and attitudes. Accurate to prepare personnel for a digital university. The cover every unit in the University to encourage adaptation to ready for change to be a digital University. 2) And set policies that are digitally linked to all university visions and strategies; The Including to clear operational framework linked to the mission. 3) Manage the digital structure of the digital system in a systematic and current develop high-speed internet and high-speed wireless internet to provide stability and signal coverage for all areas of campus. 4) There are many of IT personnel who are knowledgeable enough to meet the needs of university departments. IT staff must be able to provide advice modify or facilitate the use of IT to personnel and students. 5) There should be a technology-based curriculum. To provide students with the skills to use a variety of technologies. Can be used in the occupation and the labor market. In addition should also develop a classroom that supports digital technology to keep pace with the changing world society.

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ปัจจัยที่มีความสัมพันธ์กับการใช้กลยุทธ์ทางการตลาด ผ่านเครือข่ายออนไลน์ของผู้ประกอบการไทย กรณีศึกษา : ตลาดคอมพิวเตอร์และอินเทอร์เน็ต
ปัจจัยที่มีความสัมพันธ์กับการใช้กลยุทธ์ทางการตลาด ผ่านเครือข่ายออนไลน์ของผู้ประกอบการไทย กรณีศึกษา : ตลาดคอมพิวเตอร์และอินเทอร์เน็ต

The objectives of this research are to study about character factors of entrepreneur which influence to using of marketing strategy via online channel and to study about the importance of marketing strategy factors. This study also explains the relationship between internal and external factors and the using of marketing strategy. This study collects data from 337 online questionnaires and then analyzed data with ANOVA statistic and Pearson’s Correlation. The findings reveal that factors about characteristic of entrepreneur e.g. time of operating monthly average revenues type of business amount of capital and amount of employees influence to using of marketing strategy. The entrepreneurs consider internal factors e.g. suppliers customers competitors and delivery as an important level which affect to business. The external factors such as economics political and legal system cultures and social and technology are also important. The internal factors are highly correlated to using of marketing strategy. Moreover the external factors are correlated to using of marketing strategy at moderate level. This findings suggest that entrepreneurs pay attention only to deliver products to customer on time to give them with the most satisfactory. In additional entrepreneurs should pay more attention to get on time delivery from suppliers by following supply chain management concept which entrepreneur must keep long term relationship with suppliers in order to get maximize profit.

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The development of computer multimedia through the internet teaching tool for lighting for broadcasting course (undergraduate level) Rajamangala University of Technology Phra Nakhon
The development of computer multimedia through the internet teaching tool for lighting for broadcasting course (undergraduate level) Rajamangala University of Technology Phra Nakhon

The purposes of this research are 1) to create computer multimedia through the Internet teaching tool for lighting for broadcasting course (undergraduate level) 2) to develop and to find out quality the create computer multimedia through the Internet teaching tool for lighting for broadcasting course (undergraduate level) and to achieve efficiency according to a set of 90/90 criterion. The samples for this study were 48 second year students of Bachelor of Technology Program in Radio and Television Broadcasting Technology studying this course in the first semester of 2011 academic year at Rajamangala University of Technology Phra Nakhon. The samples were selected by simple random sampling. The research tools used are the computer multimedia through the Internet an achievement test evaluation forms for quality assessment. Statistics used for analyzing the data were percentage and mean. The results of the study revealed that the computer multimedia instruction through the Internet was ranked as a very good level by content experts and as a very good level by educational technology experts and had its efficiency of 94.80/96.60 it was higher than criteria set 90/90

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A study of the usage and satisfaction towards internet of students at Rajamangala University of Technology Phra Nakhon
A study of the usage and satisfaction towards internet of students at Rajamangala University of Technology Phra Nakhon

The Purpose of this research is to study the Usage and Satisfaction towards Internet of Students at Rajamangala University of Technology Pra Nakorn. This study is a survey research. The instruments used in this research are questionnaire. The sample groups in this research were Rajamangala University of Technology Phra Nakhon 400 persons. The statistics by means of Arithmetic means percentage value t-test and Oneway ANOVA Analysis. The results of the study are as follow: 1.The students with different sex have no significant. 2.The students with different ages have no significant. 3.The students with different academic levels have no significant. 4.The students with different s~mesters have no significant. 5.The students with different faculty have no significant. 6.The students with different type of accommodation have no significant. 7.The students with different type of income have no significant. 8.The students with different expense have no significant.

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