แนวทางการออกแบบและพัฒนาผลิตภัณฑ์แปรรูปจักสานจากต้นกกกลุ่มอาชีพบ้านหว้า ตำบลบ้านหว้า อำเภอเมือง จังหวัดขอนแก่น

The purposes of this research were to Guidelines for design and development of products processed woven from sedge professional groups Ban Wa Wa Ban Muang Khon Kaen. Sample group in research is foreign tourists 50 people and Local people 50 people. Wants to buy processed of products processed woven from sedge professional groups Ban Wa Wa Ban Muang Khon Kaen. Tool used in research is a questionnaire want side different of the target audience have confidence equal to .930 statistical analysis was performed by percentage. Average mode and questionnaire to evaluate satisfaction in the field of use and in marketing processed products from woven reeds in the process evaluation choice and in the evaluation process compare with the original souvenirs by the questionnaire 2 copies have confidence equal to .830 and .784 respectively. Statistical analysis was performed by means of percentage mean and test the hypothesis with the t-test statistic type Dependent Sample. The research concludes that. 1. The processed product design woven from reeds method 1 suitable for buying relatives brethren. Method 2 suitable for buying in the family and Method 3 suitable for buying boss adults. 2. Select target group the processed product design woven from reeds in method 2. Statistically significant at the .05 level vendors are more satisfied than the original model in almost every aspect. 3. The target group is satisfied in processed products woven from reeds the new model is more than the original model on all sides and processed products woven from reeds powerful new applications rather than processed products woven from reeds original form.