จำนวน Repository ( 17 )
สื่ออินโฟกระบบการรับสมัครนักศึกษา คณะเทคโนโลยีสื่อสารมวลชน มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร
The purposes of this special project were to media production for infographic of Admission System of the Faculty of Mass Communication Technology Rajamangala University of Technology Phra Nakhon and study the satisfaction to infographic of Admission System of the Faculty of Mass Communication Technology Rajamangala University of Technology Phra Nakhon by using the tool was online questionnaire to study the satisfaction of the general public towards infographic with 100 samples. Data analysis are frequency mean and standard deviation. Major findings were as followed: The mean score of content satisfaction were highly satisfied (𝑥̅=4.58). The mean score of presentation satisfaction were highly satisfied (𝑥̅=4.52).
การเปิดรับข่าวสารบนเครือข่ายสื่อสังคมออนไลน์ของคณะเทคโนโลยีสื่อสารมวลชน
The research objective is to analyze usage and exposure of the social media network of Faculty of mass communication technology. A user need of the social networking censorship is based on a survey research. Samples used in the study - teachers alumni and students within the faculty total number is 306 people. Sampling was started in a fiscal year of 2014 with Stratified Random Sampling method. Statistics are used to analyze the data values in percentage average and standard deviation for One-way ANOVA and t-test (LSD). A result of this research shows that based on the findings issues can debate as follows: A usage of devices for surfing network of social media the most of smart phones account for the social media network at home of the time spent - common period turnarounds 20:01 to 00:00 hrs. A representation of a daily usage on network of social media is 4-6 hours/day. Equivalent today-per-week using of social media networks is active online every day. The smart phone is in use at all times. Meanwhile the popular social media network daily user accounts from experienced in the use of social media networks. Most of the more than four years representational use for news/information perception. The most common tool of online social media network is Facebook. Faculty’s people a use of social media networks Facebook applications take into account essentially. The exposure of the social media network can be specifically considered as: the streaming information perception of the faculty’s network of social media is moderate. Considering the news that graduation ceremony in 2013 social interaction with the media is moderate. It is considering whether to press “Like” button on Facebook user’s expression from media relating to the Faculty is the highest. The use of social media within the network is moderate.
การพัฒนารูปแบบความสัมพันธ์เชิงสาเหตุของปัจจัยที่มีอิทธิพลต่อ คุณลักษณะทางจริยธรรมนักศึกษาสื่อสารมวลชนตามกรอบมาตรฐานคุณวุฒิระดับอุดมศึกษาแห่งประเทศไทย
The purposes of the study were 1) to study the ethical characteristics of mass communication students in the digital era 2) to study factors influenced to ethical characteristics of mass communication students (MCS) 3) to analyze the confirmatory factor analysis (CFA) of ethical characteristics of MCS based-on Thai qualifications framework for higher education (TQF) 4) to develop and empirically validate the causal model of the factors influenced to ethical characteristics of MCS based-on TQF. The data was collected from 16 experts and 800 simples including mass communication officers and mass communication and communication arts instructors. Data was analyzed by frequency percentage mean standard deviation (S.D.) stepwise multiple regression analysis confirmatory factor analysis and part analysis. The results showed as follows:
การเพิ่มขีดความสามารถในการแข่งขันของคณะเทคโนโลยีสื่อสารมวลชน มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร
The objectives of this study were 1) to analyze the capability contributing to the competitive advantage 2) to synthesize the key performance indicator from the internal factors 3) to examine the level of competitive capability and 4) to develop the strategy to enhance the capability of competitive advantage in the faculty of Mass Communication Technology Rajamangala University of Technology Phra Nakhon. The samples used in the study included 71 interviewed stakeholders in the university and 400 survey participants. The findings pointed out as follows: (1) the strategy t enhance the competitive advantage were defined in five aspects: curriculum educational management personnel learning environment and image and alumni association (2) the level of competitive advantage was rated high in the following order: personnel educational management curriculum and image and alumni association. The learning environment was also in high level.
รูปแบบการจัดการศึกษาเพื่อพัฒนาบัณฑิตนักสื่อสารมวลชนในยุคดิจิทัล
The purposes of the study were 1) to synthesize the qualities of being mass communication officer in the digital age according to the views of advisors 2) to synthesize the element and develop the forms of educational management to develop undergraduates to be mass communication officer in digital age according to the views of advisors and 3) to examine the opinions of the undergraduates towards the forms of educational management that enhance the students in this field. The data was collected from 16 experts and 200 mass communication technology students. It was found that; 1. There were 19 qualities to become mass communication officer in the digital age which were multitasking perception of all media contexts cross-platform media analysis thinking critical thinking creative thinking writing sensitivity towards learning screening communication skill ability to adjust oneself well self-learning 13) learning passion 14) morality and work ethics 15) basic knowledge of mass communication 16) interdisciplinary knowledge 17) social responsibility 18) integration and content management and 19) technology utilization. 2. There were three main elements and 28 minor ones of educational management forms as follows: 2.1 curriculum: knowledge of mass communication perception of media contexts interdisciplinary knowledge writing and communication skill and the integration of contents. 2.2 learning management: analysis thinking development critical thinking development creative thinking development communication skill flexible learning cooperative learning action learning experiential learning to build new paradigm development of morals and work ethics professional skills integration and content management media convergence and cross-platform media nurturing of volunteering spirit and social responsibility technology literacy skills technical visits to mass communication organization. 2.3 Learning environment: sufficient equipment updated technology work space sightseeing activity corner covered network and accessibility news and information corner and student work exhibition corner. 3. Study the opinions of the students towards the forms of educational management for developing undergraduates in mass communication technology. The three aspects consisting of curriculum learning management and learning environment were at high level in general.