จำนวน Repository ( 8 )
A Study of Competencies of Community Enterprise (OTOP) Entrepreneurs in the Central Region of Thailand toward ASEAN Economic Community
The objectives of this research is to study the current competencies assess competency requirement of community enterprise (OTOP) entrepreneurs in the central region of Thailand and provide them guidelines toward ASEAN Economic Community. The research instruments used for data-gathering were semi-structured interview. The results of the interviews were created by using independent variables in questionnaire. The samplers of this research are the 189 community enterprise (OTOP) entrepreneurs with a 82.54% response rate. The results were as follows : Attributes and skills indicated by current competencies were at high level while knowledge was medium level. The competency requirement attributes skills and knowledge were at high level respectively. The fundamental preparation for competency of community enterprise (OTOP) entrepreneurs in the central region of Thailand toward ASEAN Economic Community should develop competencies in knowledge attributes and skills especially in the international trading regulation international language information technology and management. The community enterprise (OTOP) entrepreneurs should increase skills in the continuous expertise in product development and organization as well as seeking for new markets and creating continuous business networking including organizational innovation acceleration. The community enterprise (OTOP) entrepreneurs should develop attributes to seek for business opportunities widen continuous knowledge and innovation and increase potential organizational development. The suggestions were that the community enterprise (OTOP) entrepreneurs should develop competencies and seek for source of information and ask for government support to get into ASEAN Economic Community. The government sector should support knowledge skills attributes and cooperate with school financial and other to develop potential of community enterprise (OTOP) entrepreneurs in a long term.
Management of Tourist Attraction : In Case of Wat Takien Floating Market , Bangkruai District, Nonthaburi Province
The objective of this research is to study about circumstance of WatTakien Floating Market community for sustainable management and consider factors which affect to its management scheme. The representative samples are 100 people who live in WatTakien Floating Market community 20 entrepreneurs a government staff and a community leader. The devices of this research are questionary and interview. The statistics are Percentage Mean and Standard Deviation (S.D.) The results of this research are: 1. The importance of recent community circumstance :WatTakien Floating Market community is a tourist attraction where is near Bangkok and easy to get to. Moreover it is in the area of WatTakien which is an ancient temple and keep at naturalness. 2. The opinion about external and internal circumstance which affect to management : The strengths of WatTakien Floating Market is good location because it is in the area of WatTakien convenient transportation and having a canal connecting to Chao-Praya River. However it is lack advertisement and substantial management. 3. The opinion about preventing natural disaster (flood) management scheme : Educate community members how to manage floating market effectively and lay down measures to keep naturalness of community. Support advertising floating market continuously and improve and organize parking to adequate the number of tourists. The aim of this research is to study of Wet Takein Floating Market Community for sustainable management. And factor analysis affect to Wet Takein Floating Market management. The sample of this research People who live in Community of Wet Takein Floating Market are 100 person.
Sustainable development of administrative management for Floating Market
The aim of this research is to review the environmental management to analyze the potential of sustainable management and to develop the strategies for developing the sustainable management of at Wat Takien Floating Market. The research is conducted at Wat Takien Floating Market Bangkuvieng subdistrict Bangkruay district in Nonthaburi Province with twenty local authorities including Temple abbot members of the Temple committee and market manager via observations interviews and questionnaires by using Descriptive Analysis Means Standard Deviations Factor Analysis and Canonical Correlation Analysis. The results were as follows: 1. Not far from Bangkok Wat Takien Floating Market is located inside Wat Takien temple area with a nice natural view across the canal. The community around the market have been well corporating with the temple. Visitors can enjoy shoping local product learning local traditional sightseeing temple architecture and making merit at the same time. The floating market is mostly manage by the market manager. In some point the management system is found not to be well arranged. To facilitate a lot of visitors plenty of toilets and many alternativers parking space will be provided. The products inside the market seems to be well known by serveral media. 2. The potential of sustainable management of Wat Takien Floating Market come from variety of strength and opportunity factors. The opportunity elements includes currect economic circumstance community around the market local houses along the canal side Bangkuvieng Canal geography while the strength factors composed of temple policies the way market mananger managing the participation of each members temple architecture inland walkway live Thai classical music band and a resonable price of local product. 3. The strategies for developing the sustainable management of Wat Takien Floating Market can be classified as follow; Strategy for developing the floating market along with Buddhist traditional Strategy of setting reasonable price for local goods and Strategy of boat trip activity. The suggestions were that the Wat Takien Floating market can be a lot improved by using the strategies for developing the sustainable management. In particular it can be done by rearranging the organization structure raising the corporate networks developing the market management systematically expanding an advertising channel Instralling the market banner to draw visitor attention improving the walkway along the canal side releasing regulations for on-boat food vendors promoting local dishes that can be found in a market hosting a fair and activity that related to Buddhist traditional providing boat trip activity creating social responsibility and environmental friendly activity along the canal side.