The study was aimed at 1) studying the operation of the professional group in the Bang Sa Community in Amphor Laem Singh Chanthaburi Province and 2) studying the factors that strengthen the professional development in the community. 3) guidelines that promote the strengthening of professional development for the community. The study applied the combination of the quantitative and qualitative research methods. The sampling subjects were the villagers who weave mats from kok plant or reed mats as their supplementary profession. They had not received any constructive professional development. The quantitative data collected were computerized into percentage means and standard deviation. The qualitative data were analyzed for content and subject matter. It was found that 1) the operation was done by the group of housewives who actively participated consulting among each other and dividing the roles and responsibilities such as planting reed cutting reed dyeing the raw material with organic substances designing new patterns on reed fiber and transforming the products. The operation was done based on the folk knowledge that had been passed from generation to generation without using modern technologies. 2) The factors that strengthen the professional development for the community are 2.1) the non-interest loan; 2.2) the experts who can help in designing a variety of fashionable products; 2.3) the sale distribution to distributors & shops or through the website; 2.4) the design of modern patterns that attracts consumers; 2.5) the advertising by the government in many platforms such as TV ads radio ads print ads in newspapers and magazines and product trade exhibition (expo) or festivals like Muang Thong Thani Expo. 3. Guidelines to promote the strengthening of professional development for the community are as follows 3.1 Establishment of community enterprises. Membership Registration To make money together 3.2 Processing of new products that meet the standards Group to produce standard products to meet the needs of the market. To create products or new products. The uniqueness of Laem Sing district. Chantaburi province To enhance produce quality and certifies quality standards for products 3.3 A professional group of reserves 3.4 The amount of capital required to bring a group of professional procurement of materials to members of woven reed mats as its reserve (stock). To support the distribution and resolve shortages 3.5 The need to develop new and advanced packaging to optimize the value of its products 3.6 The study promotion and sponsorship and development group to Develop products to meet customer needs. Channel Marketing and increased sales of the bands career woven reed mats. Laem Sing Chantaburi province.To encourage the development for sustainability. Raise the working group members to understand 3.7 Preparation of accounting systems in a systematic way. Which requires the Commission and members of the profession can be understood together. That can detect clear

The purpose of the study was fourfold: 1) to construct a computer-assisted-instruction (CAI) of Basic Thai for Business Communication at 2) to determine the efficiency of the CAI at 80/80; 3) to compare the student learning achievement of the CAI based on the pretest and posttest scores ; and 4) to determine the students’ satisfaction towards the CAI. The subjects of the study were the 30 first-year undergraduate students majoring in Finance and Marketing the Faculty of Business Administration at Rajamangala University of Technology Pranakorn in 2008. The instrument and procedures comprised 4 parts. Part one contains the 8 units of CAI of Basic Thai for Business Communication each consisting of examples an end-of-unit exercise and a 5-item-end-of-unit test to measure lesson efficiency. Part two is the try-out CAI to determine its efficiency based on the results of the three respective groups which were initially 6 students majoring in Accountancy then 10 students majoring in Accountancy and finally 30 students majoring in Accountancy from the Faculty of Business Administration. The data were analyzed in percentage and mean. Part three comprises the tests consisting of the 30-item pretest and posttest containing the shuffled pretest items to compare the student achievement. The learning achievement was determined by t-test. Part four is the 10-rating scale items to survey the students’ satisfaction towards the CAI. The data were interpreted in mean score.The results indicated as follows: 1) the CAI of Basic Thai for Business Communication can be effectively complemented to teaching and learning; 2) the efficiency indication of the CAI of Basic Thai for Business Communication was higher than the set criteria 80/80 at 84.58/87.44; 3) the posttest scores were significantly higher than the pretest scores at 0.05; 4) The students were extremely satisfied with the CAI of Basic Thai for Business Communication in all aspects at Σ x 4.37.