The study on relationship between lifestyle patterns and event marketing models of the elderly’s activity in Bangkok was aimed to explore the lifestyle patterns of the elderly marketing model of the elderly and the relationship between the lifestyle and the marketing model of the elderly’ activity in Bangkok Metropolis. The statistics used in the data analysis were descriptive statistics including mean percentage and Standard deviation Inferential statistics and multiple regression analysis. The research tool used to collect data was a questionnaire applied on a group of sample consisting of 200 people selected through non - probability sampling in Lak Si Thung Song Hong District Bangkok. Results of the study regarding personal factors of the elderly revealed that most of them were married males aged 60-70 years old without bachelors degrees earning average monthly income 5000-10000 baht mainly from their work savings and currently unemployed. The results of the study of the elderly’s lifestyles of the sample group showed that they mostly participated in social activities exercises hobbies and tourism activities respectively. The results of the event marketing model of the elderly also revealed that the sample needed marketing mix and most activities were to be more personal. Moreover the promotion should be made on the location marketing process cost and activities respectively. The hypothesis testing revealed that the lifestyles social activities and tourism activities were related to the event marketing of the elderly in Bangkok.

The study of Best Budgeting Management and Performance of Small and Medium Enterprises in Bangkok has an objective to study the best budgeting management of small and medium enterprises. A sample of this study is 250 accounting executives of small and medium food production enterprises in Min Buri district. The factors to evaluate the best budgeting management include operational planning perspective work coordination perspective work motivation perspective and operational controlling perspective. Performance factors consist of customer perspective internal process perspective learning and development perspective and financial perspective. The data are evaluated and analyzed by package program to find the percentage mean standard deviation test the difference of opinion of accounting executives who are in small and medium food production enterprises by using t-test and f-test and find the relationship of the best budgeting management toward performance with a statistical significance of 0.05. The result of this research showed that the accounting executives who had different bio-social characteristics had the level of opinion to overall performance differently. The accounting executives who had different age number of employees and operating revenues had the level of opinion to overall performance differently. The accounting executives who had different level of education operating capital number of employees and operating revenues had the level of opinion to performance in term of customer perspective differently. The accounting executives who had different age work experience number of employees and operating revenues had the level of opinion to performance in term of internal process perspective differently. The accounting executives who had different number of employees and operating revenues had the level of opinion to performance in term of learning and development perspective differently. The accounting executives who had different number of employees and operating revenues had the level of opinion to performance in term of financial perspective differently. The correlation testing of regression coefficient of best budgeting management and opinion about performance showed that there was a linear relationship with independent variables at the level of statistical significance of 0.05 and there was able to create a linear prediction. The variable that can predict performance of small and medium enterprise was the best budgeting management in term of operational planning perspective work motivation perspective and operational controlling perspective that can predict at 41.40 percent. While the unrelated variable with performance of small and medium enterprises was best budgeting management in term of work coordination perspective

This project presents the development of wearable device for logging cow behavior using IoT technology. This project aims to develop the device that can collect the cow’s behavior and to identify the current position of cow. The accelerometer and ultrasonic sensors are used to measure walking behavior and sitting behavior respectively. The current position of cow is measured by GPS module. The measured data will be shown and stored in IoT platform. According to the experiments the developed systems can measure the behavior properly with human acting as a cow. Moreover the developed system can show the current position of the cow and message when the cow is out of area. In the future it is planned to implement the developed system with the actual cow in real situation

This project aims to develop the guidebook of historic site in Dusit area via augmented reality and to support cultural tourism in providing historic site information. The guidebook is created with nine historic sites in Dusit area which are Benchamabophit Dusitwanaram Temple Devarajkunchon Temple Sukhantharam Temple Mai Thongsen Temple Ratchaphatikaram Temple Ratchaphatikaram Temple Bot Samsen Temple Ruan Mor Phon Museum Parutsakawan Palace and Suansunandha . It is developed by using the SketchUp Pro 2016 the Unity 2017 the Vegas Pro 14.0 and the Photoshop CS6. The results show that tourists can use the guidebook of historic site in Dusit area for basic information. Inside the guidebook there are history of historic sites and bus. Moreover the QR-code can be scanned with augmented technology for information of historic site as English video providing history of historic site and 3D model of historic site with 9Dusit application.

The objectives of this research is for study of Quality Control in accordance with Quality Control Standard No.1 (TSQC1) and Audit Quality test the difference of Quality Control in accordance with Quality Control Standard No.1 (TSQC1) and Audit Quality test the relationship and positive impact of quality control of audit firm in accordance with Quality Control Standard No.1 (TSQC1) with Overview Audit Quality of Big 4 and Non-Big 4 Auditing Firms. This research is done by give out questionnaires and in-depth interviews method which used populations of 228 auditors certified by the Securities and Exchange Commission in Thailand by receiving 115 replied questionnaires which considered as 50 percent and using Descriptive Statistics T-test Statistics Pearson’s Correlation Coefficient and Stepwise Multiple Regression Analysis The results say that Quality Control in accordance with Quality Control Standard No.1 (TSQC1) in overview and individual element of Big 4 and Non-Big 4 Auditing Firms completely applied. Big 4 Auditing Firms have higher average than Non-Big 4 Auditing Firms highest average is for ethical requirement. Audit Quality both in overview and individual element Big 4 and Non-Big 4 Auditing Firms completely applied. Big 4 Auditing Firms have higher average than Non-Big 4 Auditing Firms highest average is for clearness. From test hypothesis of quality control of auditing firm in accordance with Quality Control Standard No.1 (TSQC1) of Big 4 and Non-Big 4 Auditing Firms is according to assumptions by having differences in all elements while Audit Quality is according to assumptions only one element which is clearness no difference in statistical significant. Quality Control in accordance with Quality Control Standard No.1 (TSQC1) has relationship and positive impact with Audit Quality and from prediction equation find that enhance of audit quality of auditing firm should emphasize to Quality Control in accordance with Quality Control Standard No.1 (TSQC1) in engagement performance and ethical requirement.