จำนวน Repository ( 3447 )

ภาพและแนวทางการพัฒนามหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร แบบก้าวกระโดด ด้วยการเทียบเคียงสมรรถนะ
ภาพและแนวทางการพัฒนามหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร แบบก้าวกระโดด ด้วยการเทียบเคียงสมรรถนะ

The purpose of this study. To study and compare the opinions of personnel’s Rajamangala University of Tecnology Phra Nakhon about the state of management University of technology. Benchmarking based on the National Quality Award in overall and each aspect (1.leadership 2.strategic planning 3.customer focus 4.measurement analysis and knowledge management 5.workforce focus 6.operations focus 7.results) classified by sex age educational qualification the type of personnel and field of work. The samples in this research were 298 personals. The study participants selected by simple random sampling. The questionnaires of rating scales with 42 items were used as the research instrument. Percentages means standard deviation t - test for independent sample F - test and Scheffe’s test analysis were statistical method to analyze data. The results were as follows: 1. The level of personnels opinions Rajamangala University of Tecnology Phra Nakhon by benchmarking based on Thailand Quality Award were in relatively high levels. The Operations focus was at the moderate level. 2. Comparison of the level of personnels opinions Rajamangala University of technology Phra Nakhon by benchmarking based on Thailand Quality Award. Found those personnel with gender age educational qualification the type of personnel and field of work different. The levels of personnel’s opinions were differences at the significance level of 0.05.

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ความรู้และเจตคติเกี่ยวกับการจัดการขยะเพื่อสร้างรายได้: กรณีศึกษาชุมชนพระยาประสิทธิ์ เขตดุสิต กรุงเทพมหานคร
ความรู้และเจตคติเกี่ยวกับการจัดการขยะเพื่อสร้างรายได้: กรณีศึกษาชุมชนพระยาประสิทธิ์ เขตดุสิต กรุงเทพมหานคร

The purpose of this study 1) Study knowledge and attitude towards waste management to generate income: case study of community Phya Prasit Dusit District Bangkok. 2) Comparison knowledge and attitude towards waste management to generate income: case study of community Phya Prasit Dusit District Bangkok classified by gender age occupation education and monthly income. The samples in this research were 154 members. The study participants selected by simple random sampling. The test with 20 items and questionnaires of rating scales with 20 items were used as the research instrument. Percentages means standard deviation t-test for Independent sample F-test and Scheffe’s test and Scheffe’s test analysis were statistical method to analyze data. The results were as follows: 1. Knowledge towards waste management to generate income of community Members Phya Prasit was in high levels while attitude towards waste management to generate income of community members Phya Prasit was in relatively high levels. 2. Comparison of knowledge and attitudes towards waste management to Generate income o community members Phya Prasit Dusit Bangkok. Found that Community members Phya Prasit with different sex age occupation education and income per month were different knowledge towards waste management to generate Incomes. Statistically significant differences at the significance level of 0.05. The attitude towards waste management to generate income it was found that community members Phya Prasit with different sex age education and income per month different attitude towards waste management to generate incomes. Statistically significant differences at the significance level of 0.05.

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แนวทางการแก้ไขปัญหาหนี้สินชาวนาในเขตทุ่งกุลาร้องไห้
แนวทางการแก้ไขปัญหาหนี้สินชาวนาในเขตทุ่งกุลาร้องไห้

The study aimed to the cause of becoming in-debt of farmers to study the ways of debt solutions and to study the sustainable way to solve the debt problem of farmers at Thung Kula Rong Hai Plain. The researcher employs the mixed research methods. A sample of 400 people was surveyed by answering a questionnaire. The simple random sampling method was employed in selecting the Subjects Both descriptive statistics: Frequency percentage. 40 people from the sample group were interviewed to provide indepth information. The research interviewed selected farmers from four provinces at Thung Kula Rong Hai Plain using constructed questionnaires. Focus group interviewing also conducted with selected farmers and their community leaders from the same provinces. The research found that most of the farmers agreed that the project could solve and improve the debt problem; and enhance strenuous community. However there were some problems in management process for unclear objectives and procedure and lack of continuous evaluation.

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การพัฒนาขีดความสามารถของวิสาหกิจชุมชนนาโพธิ์ ด้านการตลาดและการจัดการเพื่อพัฒนาสินค้าหนึ่งตำบลหนึ่งผลิตภัณฑ์ (OTOP) สู่สากล (AEC)
การพัฒนาขีดความสามารถของวิสาหกิจชุมชนนาโพธิ์ ด้านการตลาดและการจัดการเพื่อพัฒนาสินค้าหนึ่งตำบลหนึ่งผลิตภัณฑ์ (OTOP) สู่สากล (AEC)

This research is intended; 1. To study the problem solving on marketing strategy and management development of silk for Na Po People located in Buriram province. 2. To convey how to fix the marketing strategy and development of product for Na Po Province’s silk. A research conducted Action Research which studies the conceptual framework and research on the theory of Deming PDCA cycle by examples that include 20 residents of Na Po community. The sample group will be educated on the capacity of Na Po’s Community Enterprise marketing and development of management on One Tambon One Product (OTOP) to be comparable with international (AEC). Moreover the research will collect questionnaires on target consumers to analyze the silk market. The research found that there are two Factors : - marketing factor and management factor. In marketing factor 1. To create brand silk Na Po so consumers know and recognize toward brand which Na Po’s silk has not owned any brand at present. 2. 2. To be advertised about the product of Na Po’s silk to target market to recognize and aware for Na Po’s brand 3. 3. To improve the quality of the product as standard into the acceptance of common people especially foreign customers. 4. 4. To develop new silk products by providing a variety of processed products to meet the diverse needs of consumers. 5. 5. To increase the distribution channels can be purchased easily and conveniently. 6. In management factor 7. 1. To plan for raw material in advance about stock of Na Po’s silk is adequate for production. 8. 2. To be supported for providing Na Po Community Enterprise’s fund by government sector

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การจัดการความรู้ด้านการตลาดและการจัดทำแผนธุรกิจสำหรับกลุ่มผู้ผลิตสินค้า OTOP ประเภทเครื่องจักสานผักตบชวา พื้นที่ภาคกลางตอนบน
การจัดการความรู้ด้านการตลาดและการจัดทำแผนธุรกิจสำหรับกลุ่มผู้ผลิตสินค้า OTOP ประเภทเครื่องจักสานผักตบชวา พื้นที่ภาคกลางตอนบน

The purpose of this research Knowledge Management Marketing and Business Plan.for Manufacturers Hyacinth Wickerwork OTOP in Central Area is to study the implementation of marketing and business plan for OTOP producers from water hyacinth in North Central Area and to develop the model operations marketing and business plan to effectively comply with the business of manufacturing OTOP products from hyacinth wickerwork. The questionnaire to collect data are 180 samples of producers OTOP from hyacinth wickerwork in North Central Area where 4 provinces is Ayutthaya Ang Thong Sing Buri and Chai Nat. the data were analyzed by the statistics program for data analysis were percentage mean standard deviation and T-Test Independent test and F-Test. 1. The results of data analysis from the 180 samples found that most of them are female. Their aged between 35-65 years as a housewife or a farm garden who residing in the same neighborhood and to be relatives. For weaving water hyacinth is a hobby or an extra income when the availability of routine and trained by a professional instructor.The material is produced in the canals which are obtained locally. 2. The results of the data analysis on the marketing knowledge that the samples who produce OTOP by hyacinth wickerwork do not understand or have on in knowledge of the market because of they are production only. They recognize only the original knowledge and understanding of the raw materials whish used hyacinths is to be processed only. 3. The results of the data analysis on the business plan showed that this group with expertise in the preparation of business plans by training from the Department of Community Development by understanding the basics of a business plan that must do more to save a local guide and a business planning system and also that a standard can be used in contact with various Financial Institutions Officers but the leader of the group also a lack of understanding of the details of the business plan accuracy therefore it does not convey such knowledge to a group of people or their next generation. The results of the researchers found that 1. The difference of Gender position and experience can impact the implementation of marketing and business plan also knowledge and understanding are different. 2. Although cultural technologies competitive conditions government policies legal and resources naturally are different but the producers from water hyacinth in North Central Area can also develop a model for implementation of marketing and business plan to be effective as standard and can be used to benefit the situation is different.

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