จำนวน Repository ( 952 )

ศักยภาพการทำงานและความผูกพันต่อองค์กรที่มีอิทธิพลต่อ แนวโน้มการลาออกของพนักงานฝ่ายสนับสนุนของ ธนาคารรัฐแห่งหนึ่ง
ศักยภาพการทำงานและความผูกพันต่อองค์กรที่มีอิทธิพลต่อ แนวโน้มการลาออกของพนักงานฝ่ายสนับสนุนของ ธนาคารรัฐแห่งหนึ่ง

The purpose of this study was to investigate the influence work performance and organizational commitment affecting the resignation of a public bank support in Bangkok. This is survey research was quantitative which its samples consisted of 310 support staff of a public bank in Bangkok responding to the questionnaire as a research tool. Frequency percentage means standard deviation and Multiple Regression Analysis was applied to achieve 0.05 significance level. The research revealed that the majority of the population was male aged 31-40 years old working as employees and had the average monthly income less than or equal to 15000 baht. They had been working with the bank less than 3 years. Largely the analysis of their work performance and organizational commitment as well as the resignation of the employees was at a high level. The hypothesis test showed that the performance factor did not influence the resignation trend of the support staff of a public bank in Bangkok. In addition their organizational commitment influenced the resignation tendency of a public bank in Bangkok.

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ปัจจัยภายในองค์กรที่มีอิทธิพลต่อการรับรู้พันธกิจของมหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร
ปัจจัยภายในองค์กรที่มีอิทธิพลต่อการรับรู้พันธกิจของมหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร

The study was conducted to explore organizational factors influencing perceptions of Of Rajamangala University of Technology Phra Nakhon mission.This research is quantitative research which its 287samples used were Rajamangala University of Technology Phra Nakhon personnel selected through proportional stratified random sampling. The data collected were analyzed by frequency percentage mean standard deviation Pearson Product Moment Correlation Coefficient and multiple regression equations. The research results revealed that the organizational factors affecting perceived mission of Rajamangala University of Technology Phra Nakhon personnel included factors such as 1) strategic aspect 2) system aspect 3) Staff aspect 4) Style aspect and 5) skill aspect which influenced the perception of the mission of Rajamangala University of Technology Phra Nakhon staffs at 0.05 level of statistical significance. This could be explained jointly by the mission statement in the overall at 66.2 percent. However the organizational aspect and value aspect had no influence on the perceived mission of Rajamangala University of Technology Phra Nakhon staffs.

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อิทธิพลของวัฒนธรรมองค์การที่มีต่อความพึงพอใจในการทำงานของบุคลากรสายสนับสนุนมหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร
อิทธิพลของวัฒนธรรมองค์การที่มีต่อความพึงพอใจในการทำงานของบุคลากรสายสนับสนุนมหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร

This study was aimed to 1) explore opinions on organizational culture 2) compare job satisfaction 3) compare the influence of organizational culture on job satisfaction of support personnel at Rajamangala University of Technology Phra Nakhon. This is quantitative research which its sample was 209 support staff at Rajamangala University of Technology Phra Nakhon obtained through proportional stratified random sampling. The data were collected by questionnaire and analyzed by frequency percentage mean standard deviation t-test F-test and Pearson product moment correlation coefficient. The research revealed as follows. 1 ) Rajamangala University of Technology Phra Nakhon support staffs highly demonstrated opinions on organizational culture and were highly satisfied with their work. 2 ) Rajamangala University of Technology Phra Nakhon support staffs’ work satisfaction with different genders and salary base levels were 0.05 statically different. 3) The satisfaction of Rajamangala University of Technology Phra Nakhon support staffs were 0.05 statically satisfied with 1) success aspect 2) personal aspect 3) self - actualization aspect had the overall satisfaction at the 0.05 level of significance. As for the organizational culture related to affiliation did not influence the satisfaction of the support personnel at Rajamangala University of Technology Phra Nakhon.

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การรับรู้คุณค่าตราสินค้าของมหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร
การรับรู้คุณค่าตราสินค้าของมหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร

This study was aimed to 1) to compare the brand value perception of Rajamangala University of Technology Phra Nakhon and 2) to study the influence of marketing mix on the brand value perception of Rajamangala University of Technology Phra Nakhon. This research is quantitative research which included the samples of 400 undergraduate students from the first to the fourth year selected through proportional stratified random sampling methodology. The collected data were analyzed by frequency percentage mean standard deviation and the hypothesis was tested by the Independent sample t-test. One-way ANOVA was applied and Scheffes Pearsons Product Moment Correlation Coefficient and stepwise multiple regression analysis were used to look into mean difference in pairs. The results of the research on the brand value perception of Rajamangala University of Technology Phra Nakhon revealed that the students who were different in terms of age group faculty and study year perceived the brand value differently and significantly at the 0.05 level of significance. The marketing mix factors including 1) the available curriculum 2) the teaching and studying location 3) educational support 4) academic and support staff 5) physical environment and 6) teaching and learning management influenced the brand value perception of Rajamangala University of Technology Phra Nakhon at the 0.05 level of significance. As for the marketing mix factor and cost of education did not have the influence on brand value perception of Rajamangala University of Technology Phra Nakhon.

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ปัจจัยภายในองค์กรที่ส่งผลต่อการจัดการคุณภาพโดยรวม ของมหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร
ปัจจัยภายในองค์กรที่ส่งผลต่อการจัดการคุณภาพโดยรวม ของมหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร

The purposes of this research were : 1) to study the level of internal organization factors and the level of total quality management of Rajamangala University of Technology Phra Nakhon; and 2) to study the influence of internal organization factors that affect affecting the total quality management of Rajamangala University of Technology Phra Nakhon. This was a quantitative research which its samples group was consisted of 277 Rajamangala University of Technology Phra Nakhon employees. Data were collected through questionnaire and analyzed by frequency percentage mean standard deviation Pearson Product Moment Correlation Coefficient and multiple regression analysis. The results were found that : 1) the total of internal organization factors and the total quality management of Rajamangala University of Technology Phra Nakhon were at the high level ; 2) six factors of internal organization factors that affect the total quality management of Rajamangala University of Technology Phra Nakhon which are style shared values system staff structure and strategy. These factors could explain 84% of variance to total quality management at RMUTP predict the total quality management.

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