จำนวน Repository ( 40 )
รูปแบบการจัดการนวัตกรรมของอุทยานประวัติศาสตร์เมืองมรดกโลก เพื่อส่งเสริมการท่องเที่ยวเชิงสร้างสรรค์เขตภาคเหนือตอนล่าง
This study aims to study the current situation towards to innovation management model of world heritage city museum on historical park for creative tourism in the lower part of Northern part of Thailand. 1) Formulate and check the innovation management model of world heritage city museum on historical park for creative tourism in the lower part of Northern part of Thailand with the mixed-method research by focus on Delphi- Technique. The samples are public sectors which are related to world heritage city museum on historical park and also the government sector of world heritage city museum on historical park. The data are collected by questionnaires and employed by indepth interview method. In the quantitative part this study uses multiple classification analysis: MCA to analyze the data. The samples are 18 tourists in the Sulkhothai and Kampaeng Phet historical park. The questionnaires are distributed three times to 400 tourists. The descriptive statistics is median mode average standard deviation. Absolute value of the difference between mode and median and inter-quartile range are used for considering the congruence check and confirm the data. The results find that: 1. The congruence which is obtained from Delphi technique has affected to innovation management model of world heritage city museum on historical park for creative tourism in the lower part of Northern part of Thailand as followings: As for strategic factors 1.1) Structure Management 1.2) Participation with public sector and local community 1.3) Domestic management of museum 1.4) Public management of museum 1.5) Public relation factor 2) As for quality service factor (SERVQUAL) 2.1) Practical service factor 2.2) Reliability 2.3) Responses factor 2.4) Confident factor 2.5) Concerning of employee 2.6) Concerning of historical park 3) Successful factors (HISTOQUAL) 3.1) Friendly and polite staffs 3.2) Readiness to spend time with tourists 3.3) Functional area for tourist 3.4) Convenient and practical time for tourists 3.5) Content in the event 3.6) Solid content in the event which is explainable to tourist 3.7) New and modern technologies 3.8) Manual guide for professional tourism 3.9) Practical and easy instructions 3.10) Attractive museum structural and building 3.11) Practical and welldetailed information for tourists 3.12) Cleanliness of both inside and outside the museum area 2. The synthesized finding from the return questionnaires from specialist shows that the criteria for set up the congruence of the data from statistic which has the possible median which could occur from the range between 4.00-5.00. Also interquartile range is less than or equal 1.00 (IR < 1.00) and the differences between median and mode is not more than 1. 3. The Multiple Classification Analysis : MCA finds that the factors which influencing successful factor innovation management model of world heritage city museum on historical park for creative tourism in the lower part of Northern part of Thailand is strategic factor which is composed of domestic management level factor has the beta value = .450 public management level has the beta value = .384 and the least beta value is participation with public sector and local community which has the beta value = .184 consecutively. Also the quality factor is affected to successful factor in the beta value of .731 From the results this study reveals the practical model for innovation management model of world heritage city museum on historical park for creative tourism in the lower part of Northern part of Thailand. The model is SERVHISTOQUAL-Satisfaction- Service Quality Model which is confirmed by 18 specialists and 400 tourists which is could be divided in 3 parts as followings: 1) Manufactures 2) Management sector 3) Consumer sector. In addition it includes the practical manual guide instruction for creative tourism in Sukhothai and Kamphaeng Phet historical park.
การพัฒนาและสร้างสรรค์บรรจุภัณฑ์ด้วยกลวิธีเปเปอร์มาเช่
This study aims to study the use of recycled paper as a new material. To develop and create a packaging Paper Mache can be used to substitute for wood and plastic in packaging for storing items and for reducing waste from paper and plastic. They can be utilized in real life and to study the satisfaction of small packaging with papermaking. The sample is General Population Consumers using made of wood and plastic. The tool used was a questionnaire with 100 people randomly generated. Data were analyzed using percentage mean and standard deviation testing for the value of the F test. The results showed that 5 experts found that 4 persons were satisfied with the results of the study. The average was 4.60 satisfied with the development and creation of packaging by Paper Mache. The target group of 100 people is at a high level. The average was 4.12 4.09 4.05 4.05 as follows: 1. Experts were satisfied with the results of the study developed and produced the packaging with the papermaking technique. It was found that 5 experts found that 4 persons gave the overall opinion about the characteristics of the paper pulp formula 2 was an average of 4.60. At most levels on the texture aspect (before dryness) the average was 4.75 The highest level can be used to actually have an average. 4.60 Moisture content was at the highest level of 4.50 And for liquid absorption and texture the average dry weight was 4.40 at the highest level 2. There was satisfaction with the development and creation of packaging with Paper Mache. It was found that 100 consumers of plastic packaging were satisfied with plastic flower pots at a high level 4.12 in average followed by multi-purpose boxes. The average level was 4.09 and the small scale was 4.05 and the bin was dry. (For home use) at a high level. The mean score was 4.05
การสร้างสรรค์สื่อโฆษณาเพื่อการประชาสัมพันธ์การท่องเที่ยวเกษตรเชิงอนุรักษ์ ศูนย์การเรียนรู้ชุมชน (เศรษฐกิจพอเพียง) บ้านคลองหัวช้าง อำเภอวิหารแดง จังหวัดสระบุรี
Research on Creative Advertising promote tourism eco-agriculture. Ban Khlong Hua Chang Community Learning Center District Wihan Daeng. Saraburi Province. The objectives of the research are as follows. 1) To study information To use the concept of Creative Advertising promote tourism ecoagriculture. Ban Khlong Hua Chang Community Learning Center District Wihan Daeng. Saraburi Province. 2) To develop Creative Advertising promote tourism eco-agriculture. Ban Khlong Hua Chang Community Learning Center District Wihan Daeng. Saraburi Province. Get to know the tourism and increase sales to agricultural products of Ban Klong Hua Chang community learning center.Saraburi. 3) To create / produce And to use the new advertising. To the community learning center. Baan Klong Hua Chang District. Wihan Daeng. Saraburi Province. In use 4) To evaluate the satisfaction of the new advertising media model to the community learning center. Baan Klong Hua Chang. District. Wihan Daeng. Saraburi Province. Method Quantitative and qualitative methods are used together. Study and research. Information gathering from texts textbooks and related research both academic and semiacademic. First introduced into the design and development process of new media and packaging media. Tools used to store data. The field. Asking for interviews informal interviews. Participatory Observation And the satisfaction rating of the new media and packaging. All data is analyzed. A descriptive essay was also presented. The research found that. 1) The results of the satisfaction assessment of the new packaging model of the target group. The highest level of satisfaction was the average of 4.56 divided into 2 aspects: packaging design The first aspect is that the form of the overall packaging structure is appropriate for the product. At the highest level there was an average of 4.64 and graphic design aspects. The most satisfied are 1 and 5 are colorful bright and beautiful packaging and media / identity of the community of Klong Hua Chang to use as well. The highest level was 4.80 2) The results of the evaluation of the new public relations media of the target group. Overall the average level of satisfaction was 4.51. The result of the sub-topic of the target group was that the target audience was interested in the media. The highest level of satisfaction was 4.83
การพัฒนาชุดการเรียนรู้แบบมีส่วนร่วมกับชุมชนโดยใช้โบราณสถานพื้นที่เขตดุสิตเพื่อส่งเสริมการเรียนรู้เชิงสร้างสรรค์
The purposes of this research were 1) study basic information on the development of learning package with community participation using archaeological site of dusit district to encourage creative learning 2) development of learning package using archaeological site of dusit district and 3) study the experimental results using development of learning package using archaeological site of dusit district. The sample used in this study consisted of 40 tourists in dusit area by purposive sampling. The data were analyzed by using the dependent t-test. The results showed that 1. The developed learning package has 9 historic sites consisting of Thewarat Kunchorn Temple Sukhanaram Temple Benjamabopit Dusit Senaram Temple New Thong Sen Temple Rajaphatikaram Temple Doctor Porns House Suan Sunandha Palace Palace of the day and the temple of Wat Bot Samsen. Each model can be presented in the form of 3D models along with videos with descriptions of the history of each site. 2.The experiment of learning package using archaeological site of dusit district was significantly higher than before at .01 level. 3. The assessment of the satisfaction from the sample group of users learning package using archaeological site of dusit district were at a high level ( x = 4.13 S.D. = 0.49).
การออกแบบพื้นที่สร้างสรรค์ในสถานีรถไฟฟ้าความเร็วสูง
Thesis on the creative space for waiting for high-speed train passengers Nakhon Ratchasima Aims to study architectural design (Design of living space in the waiting room layout) and areas that help promote users or passengers of high-speed electric trains Specialized usage areas and applications that are connected to the BTS station And relationships with the surrounding context Including those who come to use and analyze the behavior of using space This project is designed to solve the problem of waiting space for passengers with insufficient volume and to develop quality and convenience. More fast In response to the group of users All groups to improve the quality of life in using public transport And also has the effect of driving the organization and the country and important things that can be extended in a variety of areas such as business to drive efficiency and speed For both Thai and foreigners Can promote And is a project that can be a model for transport stations or other types that are further developed for the country Which can create a building design that has a specific function And can bring the information of users Contextual effect to design a variety of living spaces Inside the building also Architectural style Of each type of living space There is a relationship with the people who use and the behavior of users. Therefore reflected in the architecture in the form of buildings with various functional areas that are unique to guaranteeing activities or use That is suitable for use that connects to the high speed train station of users in Nakhon Ratchasima