จำนวน Repository ( 52 )

ความรู้ ความพึงพอใจ และพฤติกรรมการบริโภคอาหารในร้านจำหน่าย อาหารของบุคลากร สถาบันสุขภาพเด็กแห่งชาติมหาราชินี
ความรู้ ความพึงพอใจ และพฤติกรรมการบริโภคอาหารในร้านจำหน่าย อาหารของบุคลากร สถาบันสุขภาพเด็กแห่งชาติมหาราชินี

The objectives of this thesis were to study 1) Eating knowledge 2) satisfaction in the Food Shops at Queen Sirikit National Institute of Child Health (QSNICH) 3) food consumption behavior 4) T Relationship of eating knowledge and food consumption behavior 5) the correlation between satisfaction in the Food Shops at QSNICH and food consumption behavior. The study was conducted with 315 staffs QSNICH who served in the Food shops at QSNICH. The research instruments used were the personal data questionnaire. Data analysis was presented in frequency average standard deviation and Pearson’s Product Moment Correlation Coefficient. Results indicated that average scores as calculated by mean percent for eating knowledge was shown at good level. Most of the staffs had medium level satisfaction of food shops and the food consumption behavior was shown at sometime level. In terms of the relation of eatting‘s knowledge and food consumption behavior there was no significant associations. In addition the correlation between satisfaction in food shops at QSNICH and food consumption behavior had no significant association. The suggestion for this research was to promot activity to change food consumption behavior to increased eatting healthy food.

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ปัจจัยที่มีความสัมพันธ์กับพฤติกรรมการบริโภคอาหารเพื่อสุขภาพของนักศึกษาระดับปริญญาตรี มหาวิทยาลัยราชภัฎในเขตกรุงเทพมหานคร
ปัจจัยที่มีความสัมพันธ์กับพฤติกรรมการบริโภคอาหารเพื่อสุขภาพของนักศึกษาระดับปริญญาตรี มหาวิทยาลัยราชภัฎในเขตกรุงเทพมหานคร

The purposes of this research is to study factors related to health food consumption behavior of undergraduate students in Rajabhat university of Bangkok metropolis. This resasearch was intended to investigate 1) to study the personal factors family factors and marketing mix factors of undergraduate students in Rajabhat University of Bangkok metropolis. 2) to study health food consumption behavior of undergraduate students in Rajabhat University of Bangkok metropolis. 3) to study the relationship between personality factors family factors and marketing mix factors health food consumption behavior of undergraduate students in Rajabhat University of Bangkok metropolis. By using the questionnaire collects data from 400 sampled. The data were analyzed by frequency percentage mean standard deviation Chi-square and Pearson’s Praduct Correration Coefficient define the statistical significance level .05 Most of respondents were females age between 18-20 years old studying the first year of Food industry and service faculty of management science Most are residential style living houses for rent. Their monthly average incomes were in the range 3001-5000 Baht. Family factors most parents graduating grade 6 or 7. General contractor with a career average monthly income of a family is in the range of 20001-30000 Baht and the number of family members is in the range of 4-5 people Marketing mix factors found that products based on healthy food labels identify the product date clear. Health food with quality certificates and standards according to the requirements of Ministry of public health and a health food-shaped luxury with the convenient packaging and consumption. Health food consumption behavior healthy food choices for side consider buying from “FDA” food cleanliness and neatness of the food packaging. To study the relationship between personality factors family factors and marketing mix factors health food consumption behavior of Undergraduate students in Rajabhat University of Bangkok metropolis. The results found that 1) For personal factors their age and average income significantly related of health food consumption behavior. Form healthy dietary pattern 2) Disciplines and universities are significantly related to health food consumption behavior the attitude to food health side. 3) A study of the father significantly related to health food consumption behaviorsided type of health food. 4) Dietary characteristics of the familysignificantly related to health food consumption behavior sided type of food for health: healthy food consumption patterns. Selection of food for health and food newsinformationawareness health. 5) The marketing mix collateral overview of health dietary patternhealthy food choices for sideshealthy food attitude towards the sideand cognitive health food news statistically significant at the .01

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กลยุทธ์การตลาดเพื่อสงเสริมธุรกิจที่ปรึกษาด้านสุขภาพต่อชาวต่างชาติ ในเขตกรุงเทพมหานคร
กลยุทธ์การตลาดเพื่อสงเสริมธุรกิจที่ปรึกษาด้านสุขภาพต่อชาวต่างชาติ ในเขตกรุงเทพมหานคร

Health Tourism is Thailand’s strategic plan for promoting as a hub of Asia or to be a Medical Hub since 2004 categorized into four groups: Medical Services health promotion services traditional medical services health and herbal products. Health services have continuing growth so this research studied on futurist scenario focused on promoting health agencies toward foreigners. This research aimed for 1) study push and pill factors that influence for medical tourism medical services health services health and herbal medicine follow by international standard 2) study of medical tourism medical services health services health and herbal medicine follow by international standard 3) synthesize a pattern pulled push and pull factors that affect medical tourism and healthcare services sectors. Data collection using Delphi and EDFR (Ethnographic Delphi Futures Research) results can perform a scenario to execute for marketing strategy for the Health agencies in Bangkok. The results are Thai medical services provide impressive services with reasonable price which are attracted to tourist. The pattern of services hospital should include integrate full services applied local wisdom of herb wisdom of herb while cure patient for being fully Thai traditional services. All services provided should publicize to foreigner clearly in positioning of Thai health services. Reduce restrictions that obstruct services and in order to prevent therapists shifting to other countries. Hospital may combine beauty services along with health services and state that clearly in its product positioning.

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อิทธิพลของปัจจัยจูงใจที่มีต่อความจงรักภักดีต่อองค์การและผลการปฏิบัติงานของบุคลากรสายปฏิบัติการ กลุ่มวิทยาศาสตร์สุขภาพ มหาวิทยาลัยในกากับของรัฐแห่งหนึ่ง
อิทธิพลของปัจจัยจูงใจที่มีต่อความจงรักภักดีต่อองค์การและผลการปฏิบัติงานของบุคลากรสายปฏิบัติการ กลุ่มวิทยาศาสตร์สุขภาพ มหาวิทยาลัยในกากับของรัฐแห่งหนึ่ง

The purposes of the study on influence of motivational factors towards on organizational loyalty and performance of operational personnel in health science group in an autonomous university were to 1) study the influence of motivational factors on organizational loyalty among operational personnel and 2) to study the influence of motivational factors on the performance of operational personnel. The questionnaire was applied for data collection with the reliability acquired through Alpha Coefficient of 0.982 which was used to tryout with 30 people and collect data from 124 operational staff in health science group in a state-run university located at Chulapat building (source: Office of Personnel of Faculty of Allied Health Sciences Faculty of Nursing Faculty of Nursing and Faculty of Sports Science January 31 2017). This research is a descriptive research. The data obtained from the researchers questionnaire was analyzed by statistical analysis program including percentage analysis is used to analyze the individual factors mean used for interpreting various data and standard deviation to interpret data in various areas and multiple linear regression for testing the hypothesis as well as Pearson correlation. The research revealed that the hypothesis testing on motivational factors towards organizational loyalty and work performance of operational personnel in health science group in an autonomous university included 1 ) work success 2) work progress 3) acceptance 4) responsibilities and 5) job description while supporting factors included 1) salaries 2) advancement opportunities 3) relationships with others 4) status 5) policy and administration 6) work environment 7) work security and safety which influenced on organizational loyalty and performance of operating personnel in health science group at the 0.05 level of significance. (R = .812)and (.624)

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การให้ความรู้ด้านโภชนาการแก่ผู้มีภาวะอ้วนลงพุง กรณีศึกษา โรงพยาบาลส่งเสริมสุขภาพ ตำบลไผ่งาม อำเภอโคกสูง จังหวัดสระแก้ว
การให้ความรู้ด้านโภชนาการแก่ผู้มีภาวะอ้วนลงพุง กรณีศึกษา โรงพยาบาลส่งเสริมสุขภาพ ตำบลไผ่งาม อำเภอโคกสูง จังหวัดสระแก้ว

The objectives of this research are; 1) To compare the nutrition knowledge of metabolic syndrome patients before and after was educated by 3 methods as follows: Educate by nutrition manual using Educate by suggestion and Educate by telephone; 2) To compare the nutrition knowledge differences of metabolic syndrome patients classified by 3 educated methods: nutrition manual suggestion and telephone using. Nutrition manual and Questionnaires were analyzed. Statistics which was used in analysis are Frequency Percentage Mean Standard Deviation t-test F-test and Scheffe’s Method. The results show the comparison of the results of the differences in knowledge of nutrition in metabolic syndrome patients as classified by 3 educational method found that metabolic syndrome patients’ nutritional knowledge between those who were educated by nutrition manual use only those educated by suggestion and those educated by communication device differed statistically significantly at a .05 level. Using Scheffe’s Method the multiple comparison test of nutrition knowledge of metabolic syndrome patients as classified by educational method found that the metabolic syndrome patients who were educated using the nutrition manual had a greater understanding of nutrition than the metabolic syndrome patients educated by suggestion. Moreover metabolic syndrome patients who were educated using the nutrition manual had a greater knowledge of nutrition than the metabolic syndrome patients who were educated using a communications device.

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