จำนวน Repository ( 30 )

การตีค่ามูลค่าทางนันทนาการของอุทยานมกุฎรมยสราญ จังหวัดนนทบุรี
การตีค่ามูลค่าทางนันทนาการของอุทยานมกุฎรมยสราญ จังหวัดนนทบุรี

Although the recreationl service of the Makut Rommaayasaran Park Changwat Nonthaburi is considered as the non-priced social welfare it can be evaluated for the recreational value from the individual travel cost method. The objectives of this study were 1)to study the scial and economic characteristics of the tourists 2) to study factors affected the recreational visiting 3) to evaluate the recreational value of Makut rommayasaran Park Changwat Nonthaburi and 4) to evaluate the future recreational value to calculate for the present value of benefits. the data were collected by interviewing 420 sampled tourists.

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การสร้างหลักสูตรผู้สูงอายุวัยหลังเกษียณ : กรณีศึกษา มหาวิทยาลัยเทคโนโลยีราชมงคล จังหวัดกรุงเทพมหานคร
การสร้างหลักสูตรผู้สูงอายุวัยหลังเกษียณ : กรณีศึกษา มหาวิทยาลัยเทคโนโลยีราชมงคล จังหวัดกรุงเทพมหานคร

This study a knowledge formation research had objections to study (1) the basic information about the demand in occupational training by the retired of Rajamangala University of Technology in Bangkok and its vicinity and (2) the occupational training curriculum for the retired. The elderly that retired for Fiscal Year B.E. 2555 be affiliated with Rajamangala University of Technology in Bangkok and its vicinity such as Rajamangala University of Technology Thanyaburi Rajamangala University of Technology Krungthep Rajamangala University of Technology Tawan-ok Rajamangala University of Technology Phra Nakhon Rajamangala University of Technology Rattanakosin and Rajamangala University of Technology Suvarnabhumi Nontraburi Center were the population of this research. Sample consisted of 65. A questionnaire was used to collect data and statistical software was used to compute the percentage. The experimental results showed that the most of the respondents were not self- employed after retirement (9.385 %) but they wanted to be self- employed (69.25 %). The aims of training were adding new experience real-life applications and self- employment respectively. The training courses which the retired needed were “Dim sums” “Cookies” and “Thai crafts” respectively. The most of subjects wanted to make field trips at the interesting business (58.33 %) and take training courses about E-commerce (31.25 %) and marketing knowledge (10.41 %). The training courses would operate four days between 8.30 am and 16.30 pm and take three days for training activities and one day for field trip. Training locations were the faculty of Home Economics Technology Rajamangala University of Technology Phra Nakhon and the business respectively. For expense factors it would charge the cost of materials but not training fee. For the factors promoting to achievement the most of respondents wanted to have the distributors (39.85 %) the source of investment funds (22.91 %) and the counseling agencies (10.41 %). The retired of six universities were interested in 3 occupational training courses namely the culinary job training courses for “Dim sums” “Cookies” and “Flower works and Banana Leaf Crafting for business” respectively. The complete training curriculum was organized by developing structures and elements of the training curriculum which comprised principles objectives aims duration structures explanation of each subject training guidelines devices result measurement and evaluation model and curriculum application guidelines.

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The Use of Integrated Marketing Communication as a Tool  in Artist’s Image Creation of True Fantasia Co, Ltd.
The Use of Integrated Marketing Communication as a Tool in Artist’s Image Creation of True Fantasia Co, Ltd.

The purposes of this research were (1) to study the use of Integrated Marketing Communication (IMC) as a Tool in Artist’s Image Creation of True Fantasia Co. Ltd. (2) to study the Artist’s Image Creation (3) to study efficiency of the use of IMC as a Tool in the Artist’s Image Creation. The sample groups of this research were True Fantasia’s executives operation staff and fan club. In-depth interviewing is the qualitative research technique for this research. The summary and interpretation from descriptive data were used in data analysis. The research findings were as follow; 1. The True Fantasia Co.Ltd have planned for reputation management of artists via IMC(Integrated Marketing Communication) as a tools; Public relations Special events and Viral marketing. The company uses public relations via social networking for promoting artists images as the main channel. 2. True Fantasia Co Ltd. has planned for the Artist’s Image Creation by using realism and dressing up methods. 3. The efficiency of public relations via online social media is quickness and expenses saving. In additions the artist can give comments and reactions with fan club.

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Promoting students' creation of innovation and technology
Promoting students' creation of innovation and technology

One of major missions of Rajamangala University of Technology Phra Nakorn is to promote studentscreation of research invention and innovation in order to add values to production sector and national academic service. The Promotion of Inventions and Innovations by Young Generation Project has been since 2008 initiated to provide necessary support development of undergraduate students works. The project aims to promote and improve students invention and innovation as well as to encourage national publication. This project has enhanced students professional expertise which would develop into Hands-on graduates. Results of the project were presented at national level and severaltools devices and products had been produced and evidently utilized to improve production process of communities and industrial sector. The 1st Rajamangala University of Technology Phra Nakhon Innovation and Technology Exhibition is another activity that has presented results of the project to public. The activities included an exhibition of students innovations ana technology a forum on Hands-on graduate development and a contest of students works. This initiation clearly corresponds with the mission to promote students creation of innovation in oder to produce hands-on graduates who have curiosity persistence technological expertise and morality in accordance with the university identity.

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The creation and teaching assessment of phra dabos disciples’ training course on satellite dish installation
The creation and teaching assessment of phra dabos disciples’ training course on satellite dish installation

The objectives of this research were to create and assess the teaching of Phra Dabos disciples’ training course on satellite dish installation by comparing between the pre-learning and post-learning achievement and evaluating Phra Dabos Disciples’ satisfaction. The sample of this study was 15 Electronic Phra Dabos Disciples’ students Phra Dabos School enrolling in Satellite Dish Installation course in the semester 1/2013. Achievement test and satisfaction questionnaires were used to collect the data. Paired t-test means standard deviation and percentage were employed to analyze the data. Reliability difficulty and discrimination of the test were investigated. As for training course creation the instructional method of De Cecco’s concept was used and adapted in this research study. After training it was found that Phra Dabos Disciples’ students gained higher post-learning achievement scores than those of the pre-learning at the statistically significant level at 0.05. The assessment of the Phra Dabos Disciples’ satisfaction toward training course showed that the Phra Dabos Disciples’ students were overall highly satisfied with the course.

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