The study was aimed to 1) investigate influence of supervisors’ behavior leadership affecting working motivation of ground operation employees and organizational effective of a low cost airline and 2) study influence of supervisors’ behavior leadership on organizational effectiveness of a low cost airline. This research is descriptive collecting data through a questionnaire constructed from reviewing relevant documents. 88 samples responded to the five-scale the demographic questionnaire divided into 4 parts with the total of 84 items. The collected data were statistically analyzed by percentage mean ( X?) standard deviation (S.D.) multiple regression analysis multiple linear regression and Pearson Correlation Coefficients (Pearson Correlation Coefficients) The results showed that the hypothesis test on the influence of supervisors’ behavior leadership affecting working motivation of ground operation employees and organizational effective of a low cost airline yielding (1) the correlation coefficients between supervisors’ behavior leadership and employees’ motivation were positively correlated at the .05; (2) he correlation coefficients between supervisors’ behavior leadership and organizational effectiveness were statistically significant; and (3) the supervisors’ behavior leadership affecting employees’ working motivation and organizational effectiveness of a low cost airline at .05 level of significance (R = .712) and (R = .598).

The purpose of this research is 1) to compare the trend on goods purchase classified by demographic characteristics 2) to study the service marketing mix and pattern on the leading of life having the effect on goods purchase behavior 3) to study the goods purchase behavior having the effect on behavioral trend on goods purchase. Sampling group used in the research are 400 customers purchasing goods at Thonburi Occasional Market (Sanamluang 2) by using Questionnaires as the instruments in gathering information data. Analysis statistics are frequency percentage mean and standard deviation t-test One-way ANOVA and Multiple Regression Analysis. It is found as a result of the research that most of the Questionnaire repliers are of male sex with ages ranging from 25 years to 34 years; marital status as being married/or cohabitation; educational level of Bachelor Degree engaged in the occupation of private company employees earning monthly incomes ranging from 10001 Baht to 20000 Baht; placing the importance on service market mix in the overall aspects and the incomes which are the aspects of the products prices places marketing promotions sales staff physical characteristics and the process in high level; paying interests in the pattern on the leading of life in the overall aspects and by the aspect which are the aspects of the activities interests and opinions in high level; number of travels for goods purchase per 3 months is approximately 5 times averagely; average expenses on goods purchase each time is 2307 Baht with a trend to return for the goods purchase again and will recommend other persons to come for goods purchase as well. As a result of hypothetical test it is found that customers of different ages have the behaviors on goods purchase on the aspect of number of travels for goods purchase per 3 months differently with implicitly statistical significance at the level of 0.05 and the service market mix on the aspect of the prices and places have the effect on goods purchase behavior on the aspect of the number of travels for goods purchase per 3 months; the service market mix on the aspect of physical characteristics and pattern on the leading of life activities and interests have the effect on goods purchase behavior on the aspect of the expenses on goods purchase each time. In addition the goods purchase behavior on the aspects of the goods purchase each time has the effect on the trend on the goods purchase behavior on the aspect of a return for goods purchase again and the goods purchase behavior on the aspect of the number of travels for goods purchase per 3 months has the effect on the trend on the goods purchase behavior on the aspect of goods purchase behavior on the aspect of recommending the other persons to come for goods purchase.

This research was aimed to 1) study the influence of transformational leadership and 2) to investigate the communication styles towards teamwork of academic employees at Aksorn Charoenthat Company Limited. This is descriptive research collecting data through a questionnaire constructed from reviewing relevant documents. 142 Aksorn Charoenthat Company Limited employees responded to the five-scale questionnaire divided into 4 parts with the total of 52 items. The collected data were statistically analyzed by percentage mean (μ) standard deviation (σ 2) multiple regression analysis to test multiple linear regression and Pearson Correlation Coefficients. The results of the hypothesis test on the influence of transformational leadership and communication styles towards teamwork of academic employees at Aksorn Charoenthat Company Limited showed that (1) the correlation coefficient analysis between the leadership and the teamwork were positively related and statistically significant at .01 level; (2) the correlation coefficient analysis between the communication styles with the teamwork of Aksorn Charoenthat Company Limited employees was positively and statistically significant at .01; and (3) the transformational leadership and communication styles influenced the teamwork of Aksorn Charoenthat Company Limited employees statistically significant at .05 (R = .724) and (R = .668).

The purposes of this research were to study semi-automatic versatile carpet weaving data of central region villagers studies problems and requirement in the semi automatic versatile carpet weaving to be effective fulfill requirements for the most weavers and led the data were to study analyze to create prototype of a semi automatic versatile carpet weaving to develop household textile products in culture that led to the ASEAN Economic Community and lead the knowledge to transfer technology by workshops. This research was the development of experimental research by fieldwork survey from 25 Nam Tao Temple sampling of semi automatic versatile carpet weaver groups in top central at Tambon Wat Nam Tao of Maharat district in Ayutthaya province and choose the specific type with the weaving group and semi automatic versatile carpet weaving from 25 Nong Ngu Hau weaver groups at Tambon Bang Pra Khru of Nakhon Luang district in Ayutthaya province. Total weaver groups who used this carpet weaving jacquard were 50 persons. Results indicated that testing for the satisfaction efficient of villagers were satisfied to the semi automatic versatile carpet weaving jacquard in period that can woven more quickly. Including setting the reel head to stand on the warp by the head reel of carpet loom and the carpet roll can make carpet in 90 centimeters width and applied to household textiles such as carpet rugs wall rugs and decorative carpet. The semi automatic versatile carpet weaving jacquard can weave 4 hooks. They were made the minute patterns exquisitely and various woven. They have added the convenience of a device to lock the both sides of warp reel head and the jacquard structure were increased strength with a square box steel and the Z. It can also adjust the space of the seat movement when weaving according to individual aptitude. It can be moved easily and reduced the lack of warp yarn. It was set easier in new warp yarn by the hooking after setting the warp yarn jacquard was finished. It was convenient to roll the finished carpet weaving by using lever handle to simultaneously rotate on both sides of gear axis. Using a foot pedal lever to raise the hooks raise the sway hooks to lift up follow to the weaving rhythm. It was production costs close to the price of the similar carpet the effective yield rapidly and worth. It was suitable for the beginner weavers or a new person who had basic woven would be weaving rapidly and the carpet weaving quality was good. Due to its rotating axis and lock system were made of cogs that helped to lock the beater or comb teeth for solidness and strength to handle and help facing fabric regularly. Summary this research was is related to the methodology technique and carpet weaving process. The essential was to reel the warp yarn and set the hooks that was minuteness in the deeply technical promotes the concept to develop the semi automatic carpet weaving with electrical system and motor to help labor saving able to reduce and solve period problems too much. So the semi automatic versatile carpet weaving design will be the basic of knowledge direct that can lead to the development of devices patterns and cultural household textile products leading to the ASEAN Economic Community in the next occasion.

งานวิจัยเรื่องความสัมพันธ์เชิงสาเหตุของรูปแบบภาวะผู้นำและความฉลาดทางสังคมที่มีอิทธิพลต่อรูปแบบ การจัดการความขัดแย้งของผู้บริหารบริาทที่จดทะเบียนในตลาดหลักทรัพย์แห่งประเทศไทย มีตถุประสงค์ของการวิจัยคือ 1) เพื่อพัฒนาโมเดลความสัมพันธ์เชิงสาเหตุของรูปแบบภาวะผู้นำแห่งการเปลี่ยนแปลงและความฉลาดทางอารมณ์ที่มีอิทธิพลต่อรูปแบบการจัดการความขัดแย้งของผู้บริหารบริษัทที่จดทะเบียน ในตลาดหลักทรัพย์แห่งประเทศไทย และ 2) เพื่อตรวจสอบความสอดคล้องของโมเดลที่พัฒนาขึ้นกับข้อมูลเชิงประจักษ์ ผลการวิจัยพบว่า โมเดลความสัมพันธ์เชิงสาเหตุของรูปแบบภาวะผู้นำแห่งการเปลี่ยนแปลงและความฉลาดทางอารมณ์ที่มีอิทธิพลต่อรูปแบบการจัดการความขัดแย้งของผู้บริหารบริษัทที่จดทะเบียนในตลาดหลักทรัพย์แห่งประเทศไทยไม่มีความสอดคล้องกับข้อมูลเชิงประจักษ์ อย่างไรก็ตามผลการวิจัยพบว่า รูปแบบภาวะผู้นำแห่งการเปลี่ยนแปลงมีอิทธิพลทางตรงเชิงบวกต่อความฉลาด ทางสังคมและรูปแบบการจัดการความขัดแย้ง รูปแบบภาวะผู้นำแห่งการเปลี่ยนแปลงมีอิทธิพลทางอ้อมเชิงบวกต่อรูปแบบการจัดการความขัดแย้งผ่านความฉลาดทางสังคม และความฉลาดทางสังคมมีอิทธิพลทางตรงเชิงบวกต่อรูปแบบการจัดการความขัดแย้ง