The research entitled “Development of Designed Clothing from Native Woven Fabrics of Phitsanulok” aims to 1) investigate the information of Phitsanulok’s native woven fabric patterns 2) develop designed clothing from native woven fabrics of Phitsanulok and 3) measure the consumer satisfaction for the clothing from native woven fabrics of Phitsanulok. The sample of this research comprised 398 working age women selected by using the accidental sampling technique form working age woman resided in Mueang district of Phitsanulok province. The questionnaire and clothing prototypes were used as a tool for the consumer satisfaction data collecting. The descriptive used for statistical analysis in the study were the frequency percentage arithmetic mean and standard deviation.

การวิจัยนี้มีวัตถุประสงค์เพื่อศึกษาแนวทางการออกแบบของที่ระลึกจากเศษพลาสติกจักสานกลุ่นเรือไทยจัสานพลาสติก ตำบลศรีพราน อำเภอแสวงหา จังหวัดอ่างทอง กลุ่มตัวอย่างในการวิจัย คือ นักท่องเที่ยวต่างถิ่นจำนวน 50 คน และคนในท้องถิ่นจำนวน 50 คน ที่ต้องการซื้อสินค้าของที่ระลึกจากเศษพลาสติกจักสานกลุ่มเรือไทยจักสานพลาสติก จังหวัดอ่างทอง เครื่องมือที่ใช้ในการวิจัยเป็นแบบสอบถามความต้องการด้านต่าง ๆ ของกลุ่มเป้าหมาย มีค่าความเชื่อมั่น เท่ากับ .854 วิเคราะห์ค่าสถิติด้วยค่าร้อยละ ค่าเฉลี่ย ค่าฐานนิยม และแบบสอบถามเพื่อประเมินความพึงพอใจในด้านการใช้งานและในด้านการตลาดของที่ระลึกจากเศษพลาสติกจักสานทั้งในขั้นตอนการประเมินทางเลือกและในขั้นตอนการประเมินเปรียบเทียมกับของที่ระลึกรูปแบบเดิมโดยแบบสอบถามทั้ง 2 ฉบับ มีค่าความเชื่อมั่น เท่ากับ .839 และ .844 ตามลำดับวิเคราะห์ค่าสถิติด้วยค่าร้อยละ ค่าเฉลี่ย และทดสอบสมมติฐานด้วยสถิติ t-test ชนิด Dependent Sample ผลการวิจัยสรุปว่า 1. ผลงานออกแบบบรรจุภัณฑ์แนวทางที่ 1 เหมาะสำหรับฝากเจ้านาย แนวทางที่ 2 เหมาะสำหรับฝากญาติ และแนวทางที่ 3 เหมาะสำหรับฝากคนในครอบครัว 2. กลุ่มเป้าหมายเลือกผลงานออกแบบของที่ระลึกในแนวทางที่ 3 3. กลุ่มเป้าหมายมีความพึงพอใจในของที่ระลึกรูปแบบใหม่มากว่ารูปแบบเดิมในทุกด้าน อย่างมีนัยสำคัยทางสถิติที่ระดับ.05 ผู้จำหน่ายมีความพึงพอใจมากกาว่ารูปแบบเดิมในเกือบทุกด้านยกเว้นด้านภาพลักษฑ์ที่เป็นมิตรกับสิ่งแวดล้อม และของที่ระลึกใหม่มีประสิทธิภาพการใชงานได้มากกว่าของที่ระลึกรูปแบบเดิม

: The purpose of this project is wale laying and make cosplay costumes using Thai woven fabrics. To study the satisfaction with the cosplay costumes that are sewn with Thai woven fabrics to study about how to produce cosplay costumes with Thai woven fabrics.to study the wale and the pattern from those and satisfaction survey in both times the first is the sample survey about wale laying on the pattern by 300 people buy online. Tools include The Disney Princess Cosplay Costume wale laying with Praewa pattern and Pikul flower pattern 4 sets and the second satisfaction survey is the satisfaction for those who cosplay at the JAPAN EXPO THAILAND event 2019 at Central World tools include Princess Cinderella Cosplay Costume that is sewn with Thai fabric Praewa pattern and Princess Jasmine cosplay costume which is sewn with Thai fabric Pikul flower pattern and satisfaction survey by 100 people. Statistics used to describe the results of data analysis in project work Use percentage pie chart and average. The result of the development of the cosplay costume style with Thai woven fabric was found that the cosplay costumes were cut by 4 patterns of Thai woven fabrics. The opinions from the groups who were interested in the majority of opinions were very beautiful. The design fits well with the set. Wanting to make more dresses and applying Thai fabrics is a good idea. Because Thai people now start to wear less Thai fabrics. The 1st evaluation results the development of a cosplay costume style with Thai woven fabrics by wale laying Found that each set was satisfied with the average score as Jasmine Princess Dress wale laying with Pikul flower pattern wale laying with Pikul flower pattern Received 28% Princess Jasmine wale laying with Praewa pattern Received 27.7% Princess Cinderella wale laying with Praewa pattern Received 27.3%. Princess Cinderella wale laying with Pikul flower pattern Received 17% Summary of opinions about the wale laying of princess dresses found that the two jasmine princess dresses are the most popular. But the selection of the set to create the second satisfaction survey selected the most popular princess dress by using the selection by choosing Princess Cinderella to dress The sewing is with Praewa woven fabric and Princess Jasmine with Pikul woven fabric The result of the second evaluation the development of a cosplay costume pattern with Thai woven fabric by sewing found that each set was satisfied by being able to average score as follows. Princess Cinderella dress with Praewa woven fabric has received 51%. Princess Jasmine with Pikul woven fabric has received 49% Summary of opinions about the sewing of a cosplay costume with Thai woven fabric Princess Cinderella dress The sewing is made with Praewa woven fabric the most popular because it is the beauty of the Praewa on the fabric that is sewn to make it exciting for every people to get the highest score

a. The purposes of the study on sustainable marketing development of the hand-woven loincloth products were to explore the buyers’ personal factors of loin products loincloth products marketing the habit of buying Thai tradition children’ clothing and to study the relationship between personal information of buyers of loin products and the marketing of loincloth products including Thai childrens clothing. And the buying habit on Thai childrens clothing. The crosstabs were administered by using the method of convenience sampling to obtain 200 samples at the event called OTOP City 2017 at Muang Thong Thani and Crafts Bangkok 2018 at Bangkok International Trade & Exhibition Center. b. Concerning the selection of samples in this study non-probability sampling method and random or convenient sampling were applied for the reason that they were suitable to access the samples to provide information related to the issues required by the research. Moreover the samples selected often cooperated to provide information more easily. Since the duration and budget of the study were limited the random sample selection was then appropriate for this study. c. The results of the study on the personal factors of the buyers of loincloth products showed that the majority were female aged 35-55 years old with the family income around 20000 - 35000 Baht per month. Most had bachelors’ degrees and worked for private companies and had two children. d. The results of the study revealed the marketing of loincloth products related to traditional Thai clothing sets Thai childrens clothing style and the detailed technique of Thai children clothing. e. Concerning the traditional Thai clothing sets it was found that the samples chose to use the loincloth (100% cotton) as a separate piece (blouses pants shirts’ and skirts) with solid colors such as blue dark blue light blue and bluish green. f. Related to the patterns of Thai children’s clothing style it was found that the samples liked the childrens clothes with collars with short sleeves. g. Regarding the details or techniques of Thai children clothing the samples chose to buy clothes with pockets but without belt ears or crotches. They were supposed to be cylindrical shorts or long-leg pants balloon skirts at knee length or knee cover length. h. As for the decoration materials it was found that the samples liked clothing with plastic buttons (with holes) and invisible plastic zippers. i. The study result on the purchasing behaviors revealed the buying places to buy Thai childrens clothes including clothing stores and shopping malls. Most opportunities to wear and reasons for buying were because they needed to wear to schools and the clothes were also comfortable to wear as well as the price was reasonable 301-500 baht per set. j. The results of the study on the buyers’ personal information of loincloth products classified by the fabric revealed that Thai childrens clothing made of loincloth fabric (100% cotton) was preferred by female private company employee buyers aged 35-55 years old with their monthly income of less than 20000 baht and had two children. k. The results of the study on the buyers’ personal information of loincloth products classified by the clothing style revealed that Thai childrens clothing made of loincloth fabric (100% cotton) was preferred by female private company employee buyers aged 35-55 years old with bachelors’ degrees with their monthly income of less than 20000 baht and had one child. l. The results of the study on the buyers’ personal information of loincloth products classified by colors revealed that Thai childrens clothing made of loincloth fabric (100% cotton) had solid colors preferred by female private company employee buyers aged 35-55 years old with their monthly income of less than 20000 baht and had two children. m. The results of the study on the buyers’ personal information of loincloth products classified by the clothing collars revealed that round-collar shirts were preferred by female private company employee buyers aged 35-55 years old with bachelors’ degrees with their monthly income of 20000– 35000 baht and had two children. n. The results of the study on the buyers’ personal information of loincloth products classified by the clothing sleeves revealed that short-sleeved shirts were preferred by female private company employee buyers aged 35-55 years old with bachelors’ degrees with their monthly income of 20000– 35000 baht and had two children. o. The results of the study on the buyers’ personal information of loincloth products classified by the clothing pockets revealed that the clothing with patched pockets were preferred by female private company employee buyers aged 35-55 years old with bachelors’ degrees with their monthly income of 20000– 35000 baht and had one child. p. The results of the study on the buyers’ personal information of loincloth products classified by the belt ears revealed that female private company employee buyers aged 35-55 years old with bachelors’ degrees with their monthly income of 20000– 35000 baht preferred the clothing without belt ears and they had two children. q. The results of the study on the buyers’ personal information of loincloth products classified by the clothing crotches revealed that female private company employee buyers aged 35-55 years old with bachelors’ degrees with their monthly income of 20000– 35000 baht preferred the clothing without the clothing crotches and they had two children. r. The results of the study on the buyers’ personal information of loincloth products and style classified by the short or pant styles revealed that cylindrical shorts or pants were mostly preferred by female private company employee buyers aged 35- 55 years old with their monthly income of less than 20000 baht and had one child. s. The results of the study on the buyers’ personal information of loincloth products and style classified by the length of shorts or pants revealed that female private company employee buyers aged 35-55 years old with their bachelors’ degrees and monthly income of less than 20000 baht and had one child mostly preferred long- leg pants. t. The results of the study on the buyers’ personal information of loincloth products and style classified by the skirt style revealed that female private company employee buyers aged 35-55 years old with their bachelors’ degrees and monthly income of less than 20000 baht and had two children mostly preferred balloon styled skirts. u. The results of the study on the buyers’ personal information of loincloth products and style classified by the length of the skirts revealed that female private company employee buyers aged 35-55 years old with their bachelors’ degrees and monthly income of 20000– 35000 baht and had one child preferred knee cover length skirts. v. The results of the study on the buyers’ personal information of loincloth products and the decoration materials classified by the clothing buttons revealed that female private company employee buyers aged 25-35 years old with their bachelors’ degrees and monthly income of 20000– 35000 baht and had one child preferred buttons without stems (with holes). w. The results of the study on the buyers’ personal information of loincloth products and the decoration materials classified by the clothing button materials revealed that female private company employee buyers aged 25-35 years old with their bachelors’ degrees and monthly income of 20000– 35000 baht and had one child preferred plastic buttons. x. The results of the study on the buyers’ personal information of loincloth products and the decoration materials classified by the clothing zippers revealed that female private company employee buyers aged 25-35 years old with their bachelors’ degrees and monthly income of 20000– 35000 baht and had one child preferred invisible zippers. y. The results of the study on the buyers’ personal information of loincloth products and the decoration materials classified by the zipper materials revealed that female private company employee buyers aged 25-35 years old with their bachelors’ degrees and monthly income of 20000– 35000 baht and had one child preferred plastic zippers. z. The results of the study on the buyers’ personal information of loincloth products and the buying behavior classified by the buying location revealed that female private company employee buyers aged 25-35 years old with their bachelors’ degrees and monthly income less than 20000 baht and had two children. aa. The results of the study on the buyers’ personal information of loincloth products and the buying behavior classified by the buying opportunities revealed that female private company employee buyers aged 35-55 years old with their bachelors’ degrees monthly income of 20000– 35000 baht and had one child. bb. The results of the study on the buyers’ personal information of loincloth products and the buying behavior classified by the buying reason revealed that female private company employee buyers aged 35-55 years old with their bachelors’ degrees monthly income of 20000– 35000 baht and had one and two children preferred to buy comfortable clothing. cc. The results of the study on the buyers’ personal information of loincloth products and the buying behavior classified by the product price revealed that female private company employee buyers aged 35-55 years old with their bachelors’ degrees monthly income of 20000– 35000 baht and had two child preferred 301 – 500 baht per clothing set.

This research is to study the processes and patterns woven rope Thailand to develop and design furniture and decorative art concepts contemporary Thailand. Study patterns woven neckties that were in Nakhon Nayok. And Sukhothai The identity of the design of furniture and home furnishings. Coupled with the introduction of contemporary art Thailand to help in the design to create a unique product. The study forms of furniture decorative patterns woven Tai Puan concept art from Thailand contemporary design expert interviews. Concluded in the production and design of the model the researchers examined the experts as appropriate. The researcher has taken the form of furniture decorative home modifications. The manufacturer can actually formed. Questionnaire about style home furnishing of 30 people who had the following results. Front Living An average of 4.6 more convenience average of 4.6 more security average at 4.75 most of the design averaging 4.7 greatest overall satisfaction is at the highest level.