The purposes of this research to study the Factors Retated to Clean Food Consumption Behaviour of Working People in Bangkok This research was intended to investigate 1) To study the personal factors 2) To study clean food consumption behavior of working people in Bangkok 3) To study the relationship between personal factors and clean food consumption behavior of working people in Bangkok .The sample in this research consisted of 100 personnels’ working people in Bangkok At fitness center and clean food restaurant.The data were analzed by percentage mean and Chi-square. The studied results were found that majority of the samples group were male of 54 persons equal to 54% age between 26-35 years old equal to 29% educational level were bachelor degree equal to 75% had occupation as private business equal to 54% had monthly income between 10001-20000 bath equal to 40% had the Clean Food knowledge in the good level equal to 88.86% had the main goal of healthy food consumption equal to 58% The consumed were daily equal to 32% The average budget of 101-150 bath/time equal to 38% The reason for choosing healthy foods is good equal to 41% The most familiar advertising media were internet such as Facebook Line Intagram equal to 68% The most popular clean food food is Salad equal to 22%. The study result of the relationship between personal factors were found that age educational level occupation and monthy income had relations to the average budget The clean food knowledge had relations to the main goal of healthy food consumption relations to the frequency and occupation had relations to the the frequency with .05 level statistical significant.

The purposes of this research were : 1) to study the personal factors 2) to study marketing mix factors 3) to study consumptions behavior 4) to study the relationship between personal factors and consumption behavior and 5) to study the relationship between marketing mix factors and consumption behavior. The samples have been done with 400 consumers visited McDonald’s restaurant in Pathumwan District Bangkok. The instrument was used the statistical questionnaire and in data analysis tools were used frequency value percentage value mean value standard deviation value and Person Chi-Square. Statistical analysis calculated by computer program. The results of consumers in McDonald’s restaurants in Pathumwan District Bangkok shown that : 1) most of the consumers are females and younger than 20 years old with monthly average income less than 10000 baht and most of consumers are students and education levels is lower than Bachelor degree. 2) the marketing mix factors result of consumer in overall have satisfaction a high level and when considering each side found that samples group provide the highest level satisfaction is products and samples group there are 3 levels at the high level and sort by descending from the average is product pricing and promotion. 3) consumption behavior found that the type of foods were sold in the restaurant the consumers prefer to eat the most popular interval Burger which consumers using more than that time 15.00-20.00 hrs frequency of in-store service and the average of 1-2 per week a time popular select access inside a department store because the staff are willing to provide services like interior decorating styles and inside is clean and spacious the number of seats is sufficient. 4) the relationship between the personal factors and consumption behavior found that age average income per month and highest level of education are statistically significant at the .05 level and 5) the relationship between marketing mix factors and consumption behavior found that product price and promotion were relating but distribution channel was not relating with consumption behavior and the relationship between all was statistically significant at the .05 level.

The purposes of this research were : 1) To study the individual factors 2) To study the behavior on Thai dessert consumption 3) To study the relationship between individual factors and Thai dessert consumption in Samaut Songkhram Technical College The samples were 239 vocational certificate Students in Smaut Songkhram Technical College. The Instruments were questionnaire and a Test The statistics were the frequency percentage and the Chi-squared test. Results found that : 1) the students mostly were female studying in Accounting whose their parents’income not over 10000 baht per month have knowledge of Thai dessert at the good level. 2) The sample mostly consume boiled Thai dessert 1-3 times a week because of the delicious taste The each payment is up to 20-41 baht because the price was not expensive the preference Banana Leaves packaging and perception of news about Thai dessert through internet. 3) The result on studying factors found that the individual factors such as sex was most related to the preference. Educational level was related to the preference of packaging. Subject type was related to the favorite on Thai dessert. The preference in consuming Thai dessert in because of consumption the payment packaging and perception of news for the parents’income was related to the payment with statistically significant at 0.05 level.

การวิจัยฉบับนี้ได้กล่าวถึงการลดระยะเวลาการทำแม่พิมพ์ยางซิลิโคนโดยเร่งความแข็งด้วยอุณหภูมิต่ำ เนื่องจากแม่พิมพ์ยางซิลิโคนใส สามารถเก็บรายละเอียดของชิ้นงานได้ดีและสามารถมองเห็นชิ้นงานด้านในได้แต่แม่พิมพ์ยางซิลิโคนใสใช้เวลาในการแข็งตัวนาน จึงได้ศึกษาและทำการทดลองนำเอาอุณหภูมิความเย็นเข้ามาช่วยในการเร่งการแข็งตัวของซิลิโคนใสโดกำหนดอุณหภูมิเป็น 3 อุณหภูมิ ประกอบด้วย 10 5 0 องศาเซลเซียล แต่อุณหภูมิแบ่งเป็น 3 ช่วงเวลา ประกอบด้วย 2 3 4 ชั่วโมง จึงทำการการทดลองขั้นต่อไป จากการทดลองโครงการลดระยะเวลาการทำแม่พิมพ์ยางซิลิโคนใสโดยเร่งความแข็งด้วยอุณหภูมิต่ำเพื่อหาอุณหภูมิและช่วงระยะเวลาที่เหมาะสมในการเร่งความแข็งของซิลิโคนใส พบว่าที่อุณหภูมิ 5 องศาเซลเซียล ช่วงระยะเวลา 3 ชั่วโมงมีค่าความแข็งใกล้เคียงกับมาตรฐานและมีความเหมาะสมที่สุด เนื่องจากผลการทดลองพบว่าอุณหภูมิและระยะเวลาที่เหมาะสมที่สุดนั้นสามารถลดระยะเวลาการแข็งตัวของซิลิโคนใสได้ 6 ชั่งโมงและมีประสิทธิภาพใกล้เคียงกับชิ้นงานมาตรฐาน

The purposes of this research were : 1) studying the personal factors of coffee consumers premium gas station in Ayutthaya province 2) studying the marketing mix of premium coffee at a gas station in Ayutthaya 3) the decision to buying coffee premium gas station in Ayutthaya province 4) to studying the relationship between the individual factors on the decision to buy coffee premium gas station in Ayutthaya province and 5) to studying the relationship between marketing mix with deciding to buy premium coffee in a gas station in Ayutthaya province. The samples were to consumers who enter the job the shuttle back and buy coffee premium gas stations a total of 29 and 406. They used in this research are statistics used to analyze data the frequency percentage mean standard deviation and the Chi-Square data were analyze using a computer program. The results showed that: 1) most consumers were to female between the ages of 20-30 years of undergraduate study private employees. The average income per month 20001-25000 baht 2) analysis of the data will be relating to the marketing mix used in the decision to buy premium coffee overall consumers were already seeing a high level. The first two items in order from most to least find that the side with the highest mean score. The distribution channel followed by the physical price of the product. Promotion marketing provider and the average minimum was personnel. 3) the decision was to buying premium coffee at the gas station of consumers. Most were intending to intend to drink coffee the espresso because reasonable pricing. The coffee will has tasted smoother most coffee once a day each 1 cup of coffee at a time which pays less than 100 baht by buying time 12:00 to 14:00 pm during uncertain. Most choose to used because it will have been sample parking and comfortable. The coffee shop was offers Wi-Fi / internet free 4) the relationship between personal factors the decision was to buying premium coffee at the gas station consumers in Ayutthaya province were finding to be relate and the statistical was significance level and 5) the relationship was between marketing mix with the decision to buy premium coffee at the gas station consumers in Ayutthaya province found to be related the statistical significance level .05.