จำนวน Repository ( 94 )

การศึกษาความพึงพอใจต่อสิ่งอำนวยความสะดวกของนักท่องเที่ยวและความคิดเห็นของชุมชนต่อการพัฒนาวัดที่ได้รับอิทธิพลจากศิลปะพม่ในจังหวัดลำปาง
การศึกษาความพึงพอใจต่อสิ่งอำนวยความสะดวกของนักท่องเที่ยวและความคิดเห็นของชุมชนต่อการพัฒนาวัดที่ได้รับอิทธิพลจากศิลปะพม่ในจังหวัดลำปาง

This research aims to 1. Study the Tourists’ Satisfaction toward Amenities on Burmese temple’s in Lampang and 2. Study the opinion of community toward Amenities on Burmese temple’s in Lampang. The research population is 280 people by interviews and surveys. Research conducted between January 2017 to June 2017. From the history of Lampang. There is a temple built by the Burmese or a fine art form on architecture fabrication together with the Buddha’s appearance is a Burmese and in the past even a monk is a Burmese who has traveled to Thailand. As a result Lampang is another province. The temple is built in the beautiful Burmese architecture. Let’s learn to learn many. But it is not widely known The research found that The most popular tourist destinations are Wat Pa Fang Wat Si Chum Wat Si Rongmuang Wat Mon Poo Yak Wat Mon Cham Sin Wat Tha Ma O Wat Chai Mongkol is a measure of importance. Has a long history Value for conservation. The art of faith religion history. It has not been well managed and has not the potential to provide for Cultural Tourism. However after the Tourism Authority of Thailand launch campaign of 12 cities you Can’t Say No. Lampang is one of the provinces in the project. The researcher is expected that Lampang and the Tourism Authority of Thailand are cooperating to discuss and generate models of cultural activities for the development of touring sites in Lampang.

2563
การศึกษาส่วนประสมทางการตลาดที่มีความสัมพันธ์ต่อความพึงพอใจของผู้ใช้บริการร้านซักอบรีด กรณีศึกษาผู้ใช้บริการในเขตเทศบาลตำบลเสาธงหิน จังหวัดนนทบุรี
การศึกษาส่วนประสมทางการตลาดที่มีความสัมพันธ์ต่อความพึงพอใจของผู้ใช้บริการร้านซักอบรีด กรณีศึกษาผู้ใช้บริการในเขตเทศบาลตำบลเสาธงหิน จังหวัดนนทบุรี

This research aimed to study impact of demographic factors on laundry service consuming and the relationship between marketing mix and satisfaction of laundry service. Sample group were 384 laundry service customers residing in Sao Thong Hin Sub district Municipality Nonthaburi. A questionnaire was a tool which reliability of Cronbach alpha coefficient showed 0.955 with statistical analysis of Frequency Distribution Percentage Mean Standard Deviation Chi-Square and Pearson Correlation. The results shown that; The customers express their opinions on the scale of high towards every marketing mix including staff places processes prices service quality physical factors of services and marketing promotions respectively. The customers satisfy with overall marketing mix on the scale of very high ranking first the fact that staff were attentive to details. Education levels affect satisfaction level on the topic of inside and outside cleanliness of the shops. And occupation did vary satisfaction on the topic of loss and damaged garments guarantees. The factors of marketing mix including services price places marketing promotions staff processes and physical aspects of services did affect satisfaction on the marketing mix on laundry services.

2563
ความพึงพอใจของผู้ใช้บริการกองคลัง มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร
ความพึงพอใจของผู้ใช้บริการกองคลัง มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร

The objectives of this study were to 1) study the satisfaction of users of the Treasury Division Rajamangala University of Technology Phra Nakhon and 2) to compare the satisfaction of users of Rajamangala University of Technology Phra Nakhon according to their personal classification. Thedata were collected from a sample of 214 people. The tool used for collecting data was a questionnaire and the data analysis was performed using frequency percentage mean standard deviation and One-Way ANOV). Scheffe was applied to test the differences of each pair. The results of this research revealed all four aspects of the satisfaction of users of the Treasury Department of Rajamangala University of Technology Phra Nakhon which included the: staff service process of service process facilities and service quality at a moderate level.

2563
The factors affecting international tourist perspective on destination  satisfaction : the case of united kingdom and Australia tourists visiting in Thailand
The factors affecting international tourist perspective on destination satisfaction : the case of united kingdom and Australia tourists visiting in Thailand

Thailand destination image and national stability confidence become an important factor determining leisure destination for international tourists. Hence in 2015 Tourism Authority of Thailand has launches ‘Discovery Thainess’ campaign to enrich Thailand brand image become a quality leisure of global destination. United Kingdom and Australia tourists become a target group of the study. As reported by UNWTO Tourism Highlights (2017) these countries were ranked on the 4th and 8th international biggest spender in global tourism market. United Kingdom contribute of US$64 billion to global tourism industry and US$27 billion from Australian tourists. Thus targeting on these biggest spender and attractive them to visiting Thailand destination is the strategy needs to enhance of national income. The aim of the study is to investigate the perception of British and Australian tourists regarding to Thailand destination image destination satisfaction and destination loyalty. The results of the study shows most of British tourists perceived Thailand destination image as ‘relax destination’ while Australian view as ‘Amazing Thailand’. British tourists have discover Thainess experience on Thai massage/spa and Thai food cooking become the must thing to do in Thailand while scuba diving is the Thainess experience don’t miss via Australian tourists’ eye. Thailand tourism image is the most important factor to predicting British and Australian tourists’ satisfaction and also lead to destination loyalty. The focus group interview data show that Bangkok is the popular destination choses by British and Australian tourists. The study highlight Bangkok brand power city into five attractive characteristics defined by Tokyo brand power in order to make Bangkok as a premium tourist destination like ever. The result show that Bangkok is the safe place and comfortable delicious food culture culture diversity and fancy nightlife that make them ‘love Bangkok’. Thus they have a good travel experience in Thailand and definitely they will suggest Thailand to their friend and family.

2561
ความพึงพอใจของนักศึกษาวิทยาลัยอาชีวศึกษาสุพรรณบุรีในการเรียน สาขางานอาหารและโภชนาการ
ความพึงพอใจของนักศึกษาวิทยาลัยอาชีวศึกษาสุพรรณบุรีในการเรียน สาขางานอาหารและโภชนาการ

This research study the purposes of the research are to:1) students learn the fundamentals of vocational education Suphanburi education in the field of food and nutrition Vocational certificate (vocational certificate) and the Diploma (Diploma.) 2) a study of student satisfaction and 3) Comparing the level of student satisfaction by overview of respondents. The samples college students Suphanburi the sample-specific .The students who are studying in a vocational certificate (vocational certificate) Year 2 and Year 3 major food and nutrition of 78 people and students who are studying at Diploma (Diploma). Year 1 and Year 2 major food and nutrition of 26 people a total of 104 people. The statistics used for data analysis the frequency percentage mean standard deviation t-test and ANOVA. The datas were analyzing by a computer program. The results showed that : respondents were satisfied in studying food and nutrition school Suphanburi the overall high level considering each side and item at a high level. Comparing the level of student satisfaction by gender age and the average income of a student per month overall and each aspect is no different. For to the years of study and profession of parents there is satisfaction in studying food and nutrition overall and the difference was statistically significant level. 05

2561