จำนวน Repository ( 201 )
The influencing of cultural intelligence on service provider performance and service quality in hypermarket
Although the self-checkout counter is being offered to clients in the hypermarket the frontline service staff are still required to assist the customers during the initial stages of the introduction process. Other clients are still in need of support with the technologys adoption and adaption among other things. This research would look at the customer from the perspective of cultural intelligence and technological adaptability. A semi-structured interview with 20 participants was conducted to examine the self-checkout counter and the frontline service provider. According to the sub-cultural differences in the service providers background geography and level of technology implementation the data of this study is gathered from a variety of geographical locations. The result reveals the four distinct roles played by the service provider in terms of performance technology assistance and the ability to comprehend how self-checkout and frontline service personas influence the shopping experience and perception of quality in a hypermarket setting respectively.
การพัฒนาลวดลายพิมพ์สำหรับชุดลำลองด้วยรูปแบบกราฟิก (Graphic) โดยใช้เอกลักษณ์จากเครื่องแต่งกายโขนไทย
The purpose of this research was to: 1) to study the Thai Khon dress. 2) to design and develop the printed pattern for the casual wear in a graphic style using the unique Thai costume. 3) to study consumer satisfaction of develop of the printed patterns for casual wear in graphic by using the identity of the costume Khon Thai. The instruments used in this study were 27 patterns 27 styles 9 pattern prototype products and a satisfaction questionnaire. The samples were students and staff aged between 20-40 years at Rajamangala University of Technology Phra Nakhon (Chotiwat Center) used 345 purposive sampling methods. The method of determining the size of the sample by Taro Yamane method was at a level of confidence of 95% and the assumption was that the individual factors were different the level of satisfaction with the printed pattern for the casual wear in the graphic format different to inquire and analyze different personal factors. The research found that the samples were 20-25 year old female single status bachelor’s degree students with less than 15000 baht. There were reasons to choose a printed outfit for casual wear or printed outfit: from personal favorite aesthetics modern style with the frequency of purchase every 3 months. The agenda of wearing was a common opportunity price less than 500 baht per person and with the decision to buy by oneself. The design of printed motifs inspired by Thai Khon costumes with the highest level of satisfaction was the monkey print. The satisfaction with the printed pattern of casual shirt (TOP): the highest level of satisfaction was the monkey printed motif the second was the giant and then the leading actor and actress respectively. The satisfaction with the printed pattern of casual shirt (BOTTOM): the highest level of satisfaction was the monkey printed motif the second was the giant and then the leading actor and actress respectively. The satisfaction with the printed pattern of casual wear (DRESS): the highest level of satisfaction was the monkey the second was then the leading actor and actress and the giant respectively. The differences in personal factors on the satisfaction of printed patterns for casual wear in graphic form were by gender age occupation average income and different education as well as the satisfaction to printed patterns for casual wear with different graphical styles.
กระดาษจากต้นกะทือด้วยเทคนิคบาติก
The study of Batik paper from Shampoo Ginger tree objectives are to understand the production process and the target market satisfaction. The researchers did a study and have made three batik paper formulas from Shampoo Ginger tree. Five batik paper specialists have been asked to comment and choose the preferable one. After their advices and adjusted the completed version of Shampoo Ginger tree batik is introduced to a sample of 50 people to find their satisfaction and interest. The study shows that The process of making Shampoo Ginger tree batik are as follow. First boil the trunk with sodium hydroxide in ratio of 1 kilogram of trunk to 200 grams of sodium hydroxide with 3 litres of water for 1 hour until it softs.Then blend the boiled pulp for 20 minutes after that drain them on the 20 inches’ width 25 inches’ length grate spread them equally at the preferable thickness. Then let them dry in a sunlight or wind. Until it is completely dry then can remove it from the grate. For the drawing batik design start with black pencil drawing. Then re-draw it with melting wax. The wax formula is 10% paraffin and 90% wax (KeeRee Wong village). Then paint a natural color inside the wax lines wait until it all dries and then remove the wax lines. The overall results of target market satisfaction is in the highest level with mean 4.50 The range of most to the least levels of satisfaction are as follow:The highest satisfaction is adding value to Arts and Crafts products with mean 4.70 The size standard of the product with mean 4.62 The natural color paints with mean 4.52 The drawing on the papers help adding value to theproduct with mean 4.52 The batik drawing designs with mean 4.50 The beautiful natural color batik painting with mean 4.48 The equally thinness of the batik papers with 4.36 The thinness of paper that suitable to make batik technique with 4.34 And the least satisfaction is the durable of the final product with mean 4.30
การศึกษาลวดลายผ้าทอกะเหรี่ยงหมู่บ้านตะเพินคี่ จังหวัดสุพรรณบุรี เพื่องานออกแบบผลิตภัณฑ์สิ่งทอ
The objectives of this study were (1) to find out the Karen weaving in the style of Karen Tapernki Suphan Buri and (2) to study the design and color used for Karen fabric weaving. Interview was the selected instrument to find out the information relating to Karen fabric weaving. The sample was Karen weavers from Tapernki Suphan Buri. The finding illustrated that the popular patterns for weaving were “Chok” and “Kid”. Geometric figure such as “Ne-Oun- Ge” “A-Ku-Sa” “Cher-Tuk-Ke” “Cha-Mi-Ta” and “A-Kor-Tai” were the popular patterns for weaving as well. The color chosen for weaving were both synthetic color and natural color. These were the old patterns inherited by Karen. The research show the result that the sample’s demand was bag made for woman. The pattern of the weaving was inspired by the concept of Art Deco which characterized by spire decorations and furniture. The researcher applied the concept of Art deco with the Karen weaving which characterized by geometric design. By bring the color trend in year 2014 to choose the weaving tone. Dyed fabric in natural color was chosen in order to be proper with Art Deco concept. The evaluation of the sample was satisfy with Karens textile products by Karens Tepernki Suphan Buri were as follows: (1) the design of the product was 65% fitting for Art Deco concept; (2) the design of the products was 57% in vogue; (3) the color design of the products were 60% fitting; (4) the color of the products were47% conform with the color trend of year 2014; (5) woven Karen fabric was 51% fitting for accompanying with PU leather; (6) the strength of woven Karen fabric accompanied with PU leather was 39%;(7) The products was 45% proper for the purposes of using; and (8) the size of the products was 58% proper for storage.
การออกแบบและพัฒนาผลิตภัณฑ์จากผ้าใยกล้วยด้วยการพิมพ์แบบกราฟิกและตกแต่งนวัตกรรมนาโนสู่การพัฒนาเศรษฐกิจชุมชนเชิงพาณิชย์
This research is Design and development of banana fiber textiles with graphic printing and decoration Nano innovation to the Economic Communities Commercial The purpose of this research were 1) study the fundamental properties of banana fiber textiles with graphic printing and decoration Nano innovation on products 2) to design and develop products of banana fiber textiles with graphic printing and decoration Nano innovation 3) to produce the women handbags prototypes products of banana fabric with graphic printing and decoration Nano innovation to the Economic Communities Commercial. 4) to assess the opinion of the women handbags products of banana fabric by Questionnaire of user’s 5) to transfers knowledge of product design from banana fabric by printing graphics and decoration nanotechnology innovations. Economic development to commercialization. To be useful in the design and development of the product forward. Research tools are 1) the three graphic design drafts and create five women handbags prototypes product 2) Questionnaire of user’s opinion : an assessment of the design and the satisfaction of users of 25 people to inquiries random coincidence. Using the percentage and averages 3) implementation of knowledge transfer to the community of interest 17 – 18 September 2016 at the Chedi district office in Suphanburi province total 25 people including community enterprise Various womens groups And others interested in the surrounding area 4) Questionnaire of consumers satisfaction : the assessment of satisfaction of participants to design and develop products from banana fibers by printing graphics and decoration nanotechnology innovations. Data were analyzed using the statistical average of the results as table and descriptive. The results were as follows: 1) Innovative nano-fiber cloth decorated banana fabric can be antibacterial at 99.95% and staphylococcus bacteria klebsiella pneumonia at 99.93% and water reflection / water level of 80 percent water which can be absorbed into the cloth and wet it a bit. 2) The mostly respondents were female aged 21-25 years students earn less than 15000 baht in the inquiry satisfaction of consumers on the use of products from cotton banana fiber with printing. graphic and decorative nanotechnology innovation. All have beensatisfied at maximum average and highest level of satisfaction that with an average 4.91 percent to 98.24 satisfaction is at the highest level. 3) Execution Technology The workshop schedule for the two-day workshop on 17 - 18 September 2559 at the Chedi district office in Suphanburi province 25 people including community enterprise. Various womens groups and interested parties within the surrounding area. Most of the participants were satisfied with the level in most every question.