The purposes of the study were to investigate Bangkok Bank PCL service standard development in three different areas: 1) Bangkok Bank PCL service standard 2) Bangkok Bank PCL Marketing Mix 3) Bangkok Bank PCL satisfaction. 300 samples of the Bangkok Bank PCL users were selected to response to questionnaire. The data were analyzed by descriptive statistics by the frequency distribution percentage distribution mean standard deviation and Correlation Coefficient analysis. The study results revealed that Bangkok Bank PCL employees were more attentive for the reason that the service users should be equally treated for example queuing. Marketing Mix (4P’s) was seriously applied to promote due to highly and strategically competitive market to help tracing the service or sales which had not been launched.

The study on beauty salon users’ decisions and behaviors in Maung district Nonthaburi was aimed to (1) investigate the beauty salon users’ personal factors (2) explore their decision levels (3) look into their behaviors (4) compare the decision levels according to the personal factors and (5) examine the relationship between the personal factors and the behaviors. The samples in this study were 400 beauty salon users’ selected through non purposive sampling nonprobability sampling and quota sampling. The questionnaire was administered to obtain data and the statistics used to analyze the data were frequency distribution percentage distribution mean standard deviation t-test and One-way ANOVA. Cross-Tabulation was applied using statistical package for social science. The study results revealed that most of the samples were single females ranging from 20 to 30 years of age holding bachelor degrees. Most of them were employed by companies with the average income salaries ranging from 5000 to 10000 Baht. The data analysis indicated that the decision level towards marketing mix factors of the 400 beauty salon users was high; and in terms of their behaviors concerning the use of the beauty salon showed that they went to the salon mostly to have their cut and set with the minimum of 500 baht payment. The purpose of going there twice to three times per month was to promote their personality and gain more confidence. They normally went there in the evening (from 4 pm. – 7.00 pm.) spending one to two hours and paying with cash. The personal factors of the beauty salon users affected the level of decisions made to go to different beauty salons. The personal factors of the beauty salon users related to the behaviors of the beauty salon use.

The purposes of this research were to study a seamless carpet weaving by shuttle remote to develop communities of commercial products. Including studied the needed problems to use the seamless carpet weaving loom to be effective for responding the most demand of weavers and brought the data to analyze for prototype of a seamless carpet weaving loom by shuttle remote to develop communities of commercial products. As well as bring the knowledge transfer of technology to workshop. The research was experiment research by the field survey. There were 25 specific samples selected of hand carpet weavers in the lower northern district that were the carpet weavers group of Ban Huay Bong Tambon Ban Sao Muang district in Uttaradit province. The application developed into commercial products such as floor carpets and decorating carpet for various rooms. The results of this study found that the experiment to find the effective satisfaction of carpets weavers by hand weaving loom were as follows: The production can be woven carpets with maximum 3 meters width and 90 centimeters. It was the seamless carpet to satisfy quickly for customer demands in time. It was depending on the structure and complexity of the carpet design. The basic design can be woven faster than original for three times and seamless. In working can reduce the process to use workers to tend the traditional shuttle up to two times. In production costs were lower than industrial because it was produced in each time a lot to breakeven to open the loom. In treatments were easy to use and were not complicated in installation equipments with the shuttles remote control which using the shuttle tended to convert to chart in 220-volt and 12-volt battery etc. The power wheel drives in the channel on weft yarn back and forth for a time to charge the battery for an hour. This seamless carpet weaving loom forced by shuttle remote to develop communities of commercial products brought the basic of knowledge to develop the loom equipments patterns design and develop communities of commercial products in the future.

The objectives were to: study organization engagement of Kasikorn Bank employees; compare personal factors with organization engagement of Kasikorn Bank employees; and study job satisfaction of employees with relationship to organization engagement of Kasikorn Bank employees. The questionnaire and test were used for compiling data. The frequency percentage mean standard deviation one-way ANOVA and Pearson’s Pearsons correlation with statistical significance at the level of 0.01 to 0.05 were employed for data analysis. The findings indicated that the majority of respondents aged between 21 and 30 years; their working years ranged between 1 and 5 years; their marital status was married; their average monthly income was 40001 Baht or more; and their position was unit chief. The different ages and working years affected different organization engagement. Meanwhile different marital status average monthly income and position did not differently affect to organization engagement. In addition job satisfaction had intermediate correlation with organization engagement of Kasikorn Bank employees and was at the same direction.

The research objective was aimed to investigate social and environmental participations of PTT Public Company Limited personnel under the hypothesis that different personnel’s characteristics yielded different social and environmental participations. The employees’ characteristics were categorized in terms of gender age educational level marital status work position and work tenure. The sample were 274 PTT Public Company Limited. The analysis was generally viewed in four aspects: participation on decision making participation on operation participation on benefits obtained and participation on assessment. The data were analyzed by the computer program package to inquire about the percentage distribution mean and standard deviation; t-test and f-test were applied to observe the difference of the PTT Public Company Limited employees’ opinions on social and environmental participations to obtain 0.05 statistic significance. The study results revealed that the social and environmental participations were in average level. When considered each aspect it was found that the participation on decision making and participation on assessment were low while the participation on operations and participation on benefits obtained were high. Then comparison on the analysis of the differences on characteristics in terms of gender age educational level marital status work position and work tenure disclosed 0.05 statistic significance.