The ultimate goals of Plant Genetic Conservation Project Under the Royal Initiative of Her Royal Highness Princess Maha Chakri Sirindhorn are development of personnel and conservation and development of plant genetics resources for the advantages of Thai people. The objectives of this project are (1) to promote understanding and awareness of personnel and organization about the importance of plant genetic conservation; (2) to create links between various organizations including government agencies and private sections on virtue foundation; and (3) to build a plant genetics database system that is accessible around the country. The master plan has been distributed over a period of five years. The current operations are in the fifth year of the plan. The operation had three frameworks and eight supporting activities that focused on three resource bases: physical resources biological resources and cultural and wisdom resources. Rajamangala University of Technology Phra Nakhon (RMUTP) realizes the importance and the advantage of these resources. Thus RMUTP has followed the royal initiation with several activities that supported the royal initiative since 2005. These projects were conducted within the frame of the master plan with emphasis on utilization framework as well as establishment of good conscience.

The purposes of this research are 1) to desired level of services University of Technology Phra Nakhon Library Using LibQUAL+TM 2) to evaluate the quality of services University of Technology Phra Nakhon Library Using LibQUAL+TM 3) to investigate the respondent’s suggestions for improving the service quality of Rajamangala University of Technology Phra Nakhon Library. This research survey by questionnaire topics showed that minimum-acceptable service level desire level of service and Perceived level of service. Questionnaires were collected 390 users from 191 undergraduate students 73 graduate students and 121 teachers in University of Technology Phra Nakhon. Then data were analyzed by SPSS for Windows for percentage mean and standard deviation The results revealed as follows; 1. The opinion of user about the services of the library it was found that the minimum acceptable level and the perceived level of services were at a moderate level while the desired level of services were at a high level. 2. On basic of the services quality it was found that mean of the perceived services was in zone of tolerance. The adequacy gap was positive. It meant that the services quality was acceptable. However that was not precisely the respondent’s expectation. The superiority gap was negative; it meant that quality of services did not equal the level of the respondent’s expectation. 3. Their suggestions were 1) Affect of service; including there were no enough library staff 2) Information control; including there were the books whose contents match the subjects offered is minimal not enough demand 3) Library as place; including there were restrictive library. Should provide enough space for the number of active users .

The purposes of this research were to study and compare the company’s Opinion on the potentials of Co-operative Educational Programs of Rajamangala University of Technology Phra Nakhon (RMUTP). The samples of this research were the 253 companies’s staffs in Bangkok Metropolitan Region that looked after the students who were attended to the Co-operative Education project. The research tool was questionnaire and the data was analyzed by using frequency percentage mean standard deviation T-test Independent One-way ANOVA and analysis of the difference with the method of Sheffe by determining the level of significance statistic of 0.05. The results of the study showed that the company’s Opinion on the potentials of Co-operative Educational Programs of RMUTP was at the high level in every issue: their success in work knowledge responsibility and characteristic. The test’s results found that the differences corresponding with the hypothesis were the position of company’s staffs and the kind of businesses where the student worked. Conversely the gender of company’s staffs weren’t different and the experience of company’s staffs weren’t different which discord with the hypothesis. This result therefore Should be a guideline to improve and develop the Co-operative educational program of RMUTP in order to develop the student’s potentials corresponding with the company’s demand. It will make the employer more continuously accept the students to work for them.

The research aims to study the Conditions and Problems of Internal Educational Quality Assurance in Rajamangala University of Technology Phra Nakhon. The sample population included 320 staffts from RMUTP. The questionnaire was a research instrument. Analysis statistics was done by percentage arithmetic means standard deviation and frequency. The research results can be summarized as follows: 1. Overall Conditions and Problems of Internal Educational Quality Assurance in Rajamangala University of Technology Phra Nakhon was highly rated. 2. Problems and obstacles encountered in the implementation of quality assurance which are related to standards such as the quality of graduates standards of research productive standard of service standards Institute and Personnel Development. The problem in preservation of cultural standards standard curriculum and academic and standards of quality assurance is not found in the operation.

The purposes of this research Cognition in Philosophy of Sufficiency Economy Towords Consumer Behavior of Undergraduate Students in Rajamangala University of Technology Phra Nakhon of six education level and Faculty of study Results of the research are as Collows : respondents were male female and Faculty of study different cognition and perception influencing towarde behavioral decising making an behavioral consumer. Regarding the behavior of advertising media exposure most of the singles choose to be exposed to television media. For the other type the are study to knowledge and understanding but behavior consumer more than size effect from student have knowledge and Cognitive Philosophy of Safficiency economy loss.