จำนวน Repository ( 94 )
ความพึงพอใจของผู้เข้ารับการฝึกอบรมที่มีต่อการให้บริการ หลักสูตร ข้าราชการที่ดี กรณีศึกษา กระทรวงทรัพยากรธรรมชาติและสิ่งแวดล้อม
The purpose of this research was to study the satisfactions of the trainees towards the services of Good Government official course of Ministry of Natural Resources and Environment. The research aims to 1) study the satisfaction of trainees for service of fiscal year 2015 2) compare to the basic factors of trainees for service. The 350 questionnaires were distributed to the trainees. It found that 346 questionnaires (98.85%) were returned. To analyze the data mean standard deviation t-test and one-way ANOVA were employed. The results of the study showed that satisfaction of trainees in training service in 5 aspects at the high level. In term of genders and sectors found that are male and female had different satisfaction in the confidence level of 0.05 But in term of lecturer and teaching technique there are no satisfactions satisfaction difference between male and female. And there are no difference in each sector at the 0.05 level but the training and the lecturer and teaching had different satisfaction.
การสื่อสารการตลาดที่ส่งผลต่อความพึงพอใจในการใช้บริการ เคไซเบอร์แบงก์กิงของผู้บริโภคในเขตกรุงเทพมหานคร
This paper was a survey research with the objectives 1) to compare the differences of demographic characteristics; 2) to measure the service satisfaction and; 3) to study the impact of marketing communication on the service satisfaction toward the K - Cyber Banking of consumers in Bangkok. The sample population was people at age between 20 - 60 years old who lived in Bangkok and used the K - Cyber Banking service provided by Kasikorn Bank through www.kasikornbank.com. The research based on the respondents’ feedback received through distributed research questionnaire. The analytical statistics included mean percentage frequency distribution standard deviation and the statistics on the hypothesis testing included value testing one-way analysis of variance and the “Enter Multiple Regression Analysis”. The research results found that most of the respondents were married female at age 30 - 39 years old obtained bachelor degree worked as employees of private organizations with an average of THB 20001 - 30000 of monthly income. From the hypothesis found that 1) the differences in consumers’ demographic characteristic i.e. age education career average monthly income caused the differences in service satisfaction of the K - Cyber Banking with statistically significant at .05 excepted gender and marital status which did not cause any differences and; 2) marketing communications affecting Bangkok consumers’ satisfactions with the K - Cyber Banking was statistically significant at .05 with the two factors that included public relations (increased by 15.60%) and sales promotions (increased by 11.40%).
ความรู้ ความพึงพอใจ และพฤติกรรมการบริโภคอาหารในร้านจำหน่าย อาหารของบุคลากร สถาบันสุขภาพเด็กแห่งชาติมหาราชินี
The objectives of this thesis were to study 1) Eating knowledge 2) satisfaction in the Food Shops at Queen Sirikit National Institute of Child Health (QSNICH) 3) food consumption behavior 4) T Relationship of eating knowledge and food consumption behavior 5) the correlation between satisfaction in the Food Shops at QSNICH and food consumption behavior. The study was conducted with 315 staffs QSNICH who served in the Food shops at QSNICH. The research instruments used were the personal data questionnaire. Data analysis was presented in frequency average standard deviation and Pearson’s Product Moment Correlation Coefficient. Results indicated that average scores as calculated by mean percent for eating knowledge was shown at good level. Most of the staffs had medium level satisfaction of food shops and the food consumption behavior was shown at sometime level. In terms of the relation of eatting‘s knowledge and food consumption behavior there was no significant associations. In addition the correlation between satisfaction in food shops at QSNICH and food consumption behavior had no significant association. The suggestion for this research was to promot activity to change food consumption behavior to increased eatting healthy food.
ความสัมพันธ์ระหว่างความพึงพอใจในการปฏิบัติงานและความผูกพันต่อองค์กรของบุคลากรคณะวิศวกรรมศาสตร์ มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร
This independent study aimed to 1) study the level of the work satisfaction and the organization commitment of the employees in the Faculty of engineering Rajamangala University of technology Phra Nakhon; 2) study the relationship between the work satisfaction and the organization commitment of the employees in the Faculty of engineering Rajamangala University of technology Phra Nakhon The samples used in this study were 154 Staffs who worked at The Faculty of Engineering Rajamangala University of Technology Phra Nakhon. The study instrument was the questionnaire used to collect data. The results showed that 1) the level of the work satisfaction and the organization commitment of the employees was positively at a high level. 2) The relationship between the work satisfaction and the organization commitment of the employees was found to be significant at the .01 level.
พฤติกรรมและความพึงพอใจของผู้บริโภคที่มีต่อการให้บริการของร้านซิซซ์เล่อร์
The objectives of this study were: 1) to study consumer behavior towards Sizzler and 2) to study customer satisfaction towards Sizzler’s service quality. The 368 participants were the customers of Sizzler (Siam Square One branch). We used Purposive Sampling to select individuals and a questionnaire using a Likert scale was created as a tool. To analyze the sets of data Descriptive Statistics consist of Frequency Distribution Percentage Mean and Standard Deviation was used to describe the data. We collected the data in March and April 2016. 368 questionnaires which were calculated to be 100% were got back from the participants. The results reviewed that most participants were students aged 20-30 years old. T heir a verage i ncomes p er m onth w ere l ess t han 1 0000 b aht. T hey w ent to Sizzler with friends. Moreover the top reasons they went to eat at Sizzler were Sizzler provides foods they want to eat followed by interesting promotion and location of the restaurant. Most participants went to Sizzler around 12-2 PM. Internet was the source most participants got the information from. The most popular main dish among the participants was chicken steak followed by pork steak and sea food. The most popular Salad Bar menu was mixed salad followed by soup and fruits. We also found that the consumer satisfaction towards food got around 4.12 out of 5. In addition according to the data the main dish got 4.16 followed by Salad bar menu which got 4.1. Moreover consumer satisfaction towards service quality also got high rate which was 4.08. When we considered in details it is found that the factor participants were satisfied most was the restaurant and its area nearby are clean tidy and uncrowded followed by staff wear clean and modest uniforms and utensils are provided to use conveniently. These three factors got 4.17 4.26 and 4.17 respectively.