This research aims to study the factors that influence the readiness of enterprises destination for cultural tourism halal food to support the launch of ASEAN logistics. And to test the consistency of the model with empirical data. The quantitative research. The number of samples 410 results found. Environmental factors external factors ease factors service reliability factor environmental factors cost factors All the factors have a direct positive influence on the development of potential providers of transport tourists.

The research on local wisdom in local Phetchaburi food of elderlies in Ban Huay Sai Nue to transfer and enhance learning capacity through online learning system is both quantitative and qualitative. It aims to collect local wisdom in local Phetchaburi food from both knowledge and direct experience of elderlies in Ban Huay Sai Nue Cha-am City Municipality Phetchaburi province in order to transfer the local wisdom to youths in Ban Huay Sai Nue and nearby areas as well as to develop local food recipe and procedure in both image and video formats through online learning system to enhance learning capacity of youths and other people. The target group was members of elderly group in Ban Huay Sai Nue which was divided into the major target the minor target and the recipents of technology transfer. Tools used in this reearch included a structured interview form and food recipe recording form. The research was divided into 4 main steps: selection of local wisdom collection of local wisdom transfer of local wisdom and distribution of local wisdom. Results of the research show that the target group selected 12 food recipes 8 dessert recipes and 2 drink recipes. The local wisdom was demonstrated by 9 members of elderly group in Ban Huay Sai Nue. The technology was tranferred to 40 students on Tessaban 6 School Ban Huay Sai Nue Cha-am City Municipality. Results of achievement test showed that trainees’ post-training knowledge was significantly diferent from pre-training knowledge at statistical level of 0.05 and satisfaction in the training process was highest in overall.

This research aimed to transfer the participatory rice parachute innovation for rice entrepreneur group by using principles of KM: Knowledge Management in Action in Community (Action Research). Forty people of Uttraradit Province were purposively sampled to participate in five phases of the activities. The first activity was the Education of Knowledge the second activity was the Knowledge Work Rally the third activity was the Cooperative Work Shop the fourth activity was the Mind Mapping Work Shop and the fifth activity was the Evaluation Program. Statistics used in data analysis was descriptive statistics and qualitative information was analyzed by using content analysis method. The information was calculated by percentage mean ( ) and standard deviation (S.D.). Most of the samples were male with the age ranged from 41-50 years. Most farmers were married and their educational level was between Primary 4 and Primary 6. The average household labor amount for rice parachute agricultural practice was four people. Their experiences regarding to the rice parachute innovations were less than three years but 73.5 percent of them were interested in the innovations. Most of them were members of the agriculturist groups followed by the members of Bank for Agriculture and Agricultural Cooperatives. Most of them were farmers who have learned the innovations regarding termite soil grinder soil sprinkler and rice-seeder. As for the overall satisfaction towards KM: Knowledge Management in Action in Community most of them had the highest level of satisfaction and understanding with mean of = 4.56 SD= 0.49. In conclusion the participatory innovation transfer project by providing the know-how to the communities using the KM Principle: Knowledge Management in Action in Community was at the highest satisfactory level.

The objectives of this research is to study the current competencies assess competency requirement of community enterprise (OTOP) entrepreneurs in the central region of Thailand and provide them guidelines toward ASEAN Economic Community. The research instruments used for data-gathering were semi-structured interview. The results of the interviews were created by using independent variables in questionnaire. The samplers of this research are the 189 community enterprise (OTOP) entrepreneurs with a 82.54% response rate. The results were as follows : Attributes and skills indicated by current competencies were at high level while knowledge was medium level. The competency requirement attributes skills and knowledge were at high level respectively. The fundamental preparation for competency of community enterprise (OTOP) entrepreneurs in the central region of Thailand toward ASEAN Economic Community should develop competencies in knowledge attributes and skills especially in the international trading regulation international language information technology and management. The community enterprise (OTOP) entrepreneurs should increase skills in the continuous expertise in product development and organization as well as seeking for new markets and creating continuous business networking including organizational innovation acceleration. The community enterprise (OTOP) entrepreneurs should develop attributes to seek for business opportunities widen continuous knowledge and innovation and increase potential organizational development. The suggestions were that the community enterprise (OTOP) entrepreneurs should develop competencies and seek for source of information and ask for government support to get into ASEAN Economic Community. The government sector should support knowledge skills attributes and cooperate with school financial and other to develop potential of community enterprise (OTOP) entrepreneurs in a long term.

The objectives of this study were to (1) investigate entrepreneurs’ needs for preferable qualifications of trainees in the field of English for International Communication and (2) to compare those among entrepreneurs. The data were collected by using a sample consisting of 3 groups including government organizations private enterprises and self-employed business (nine organizations). The tool of this study was questionnaires for 3 topics including academic competence moral and human relationship. The results showed that the entrepreneurs’ needs were at high level to preferable qualifications of trainees in the field of English for academic competence moral and human relationship to increase their know ledge for developing themselves to work in organization honestly and to be friendly with other people and colleague in their work places respectively.In addition comparing needs for trainees’ preferable qualifications among government organizations private enterprises and self-employed business showed that there was no significant difference (P? 0.05). This study concludes that the entrepreneurs’ needs for preferable qualifications of trainees in the field of English for 3 groups were to increase their knowledge for developing themselves to work in organizations honestly and to be friendly with other people and colleague in their work places.