จำนวน Repository ( 720 )

การจัดการความรู้ที่ส่งผลต่อความมีประสิทธิภาพการปฏิบัติงานของ บุคลากรในหน่วยงานรัฐวิสาหกิจแห่งหนึ่ง ในเขตกรุงเทพมหานคร
การจัดการความรู้ที่ส่งผลต่อความมีประสิทธิภาพการปฏิบัติงานของ บุคลากรในหน่วยงานรัฐวิสาหกิจแห่งหนึ่ง ในเขตกรุงเทพมหานคร

The research on the Knowledge Management Resulting in Performance Effectiveness of Personnel in a State Enterprise in Bangkok is aimed to 1) Study knowledge management of personnel in a state enterprise in Bangkok. 2) Study effectiveness of personnel in a state enterprise in Bangkok. 3) Study knowledge management which results in performance effectiveness of personnel in a state enterprise in Bangkok. The sample groups selected by the Proportional Stratified Random Sampling consisted of 142 staffs of a state enterprise. The researcher received 142 returned questionnaires. The statistics for data analysis consisted of percentage mean and standard deviation. T - test and F - test were used to test the hypothesis. Moreover the Stepwise Multiple Regression Analysis was conducted at the significance level of 0.05. Data analyzing results found that most of the sample groups were females aged 26 -30 and educated at the bachelor degree. Employment duration of the sample groups was 11-15 years. In general the perception of knowledge management within an organization was at a high level. The hypothesis testing results found that different personal factors on educational background and status caused difference in the deviant working effectiveness on quality and quantity respectively. Knowledge management of staffs in this state enterprise resulted in working effectiveness

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ความสัมพันธ์ระหว่างปัจจัยจูงใจและความมีประสิทธิภาพการทางานของ บุคลากรภายในหน่วยงานด้านชุมชนสัมพันธ์ของรัฐวิสาหกิจแห่งหนึ่ง
ความสัมพันธ์ระหว่างปัจจัยจูงใจและความมีประสิทธิภาพการทางานของ บุคลากรภายในหน่วยงานด้านชุมชนสัมพันธ์ของรัฐวิสาหกิจแห่งหนึ่ง

The study was aimed to investigate motivating factors of state enterprise community relation personnel work efficiency of a state enterprise community relation personnel and the relationship between motivating factors and work efficiency of a state enterprise community relation personnel. The population used in this study was 96 personnel working in a community relations unit. The statistics used in the data analysis included frequency percentage mean and Rho (ρ) to test the correlation coefficients. The results of the study revealed that most respondents were married males who were over 51 years old with bachelors degree earning 20501 baht income salary. The duration of their work was over 20 years in the professional position levels of 4 to 7. It was found that the personnel’s work efficiency was at a high level. When looking into each aspect it was found that the relationship of work advancement and work policy and administration was moderate while the aspects in terms of income responsibility acceptability security governance job description personal life relationship with the management and work condition were relatively low with the 0.05 statistical significance

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สมรรถนะทางวิชาชีพของนักบัญชีที่คาดหวังของผู้บริหาร ในสายงานบัญชีและการเงินในบริษัทประกันวินาศภัยที่ขึ้นทะเบียน กับสำนักงานคณะกรรมการกากับและส่งเสริมการประกอบธุรกิจประกันภัย
สมรรถนะทางวิชาชีพของนักบัญชีที่คาดหวังของผู้บริหาร ในสายงานบัญชีและการเงินในบริษัทประกันวินาศภัยที่ขึ้นทะเบียน กับสำนักงานคณะกรรมการกากับและส่งเสริมการประกอบธุรกิจประกันภัย

This independent study aims to compare the level of expectations on professional competencies for accountants of accounting and finance executives in the non-life insurance companies registered with the Office of Insurance Commission. The data is collected using 56 questionnaires. The samples are collected from executives in accounting and finance divisions in 115 non-life insurance companies. The data is analyzed using descriptive statistics and inferential statistics. The study results showed that the accounting and finance executives in the non-life insurance companies expect overall professional competencies for accountants in a high level. In each aspect it is also at a high level. The highest expectation is on the values ethics and professional attitudes followed by accounting professional skills and the main knowledge of professional practice. The accounting and finance executives male and female have no different expectation. However it is found that the accounting executives with different age education level job positions and experience have different expectations on professional competencies for accountants with statistical significance. Older executives with higher education higher positions and more experience have more expectations

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นวัตกรรมเครื่องนุ่งห่มป้องกันเชื้อราแบคทีเรีย ที่มีผลต่อพฤติกรรมการซื้อของผู้บริโภคในเขตกรุงเทพมหานคร
นวัตกรรมเครื่องนุ่งห่มป้องกันเชื้อราแบคทีเรีย ที่มีผลต่อพฤติกรรมการซื้อของผู้บริโภคในเขตกรุงเทพมหานคร

According to the growing and highly competing of textile and apparel industry in Thailand producers has to adopt of new technology to invent new products. Antimicrobial apparel such as baby clothes socks and underwear are innovative product that has antibacterial fiber. However perception and use of such products are not very widespread so I am interested in studying the factors that affect to the buying antimicrobial apparel behaviour of the consumers living in Bangkok metropolitan by following concept of Rogers Everett (1976). This study was done by quantitative methodology with close-ended questionnaires gathering 384 sampling from consumer living in Bangkok who have bought antimicrobial apparels. Data were analysed using descriptive statistics such as frequency percentage mean standard deviation hypothesis testing was by multiple regression techniques. Independent variables are consumer characteristics innovative factors sociological and communication factor. Dependents variables are buying behavior in antimicrobial apparel of consumer under seasons price times place and frequency of buying with confidence interval of 95 percent. The results were that the buying majority were female mostly employed in private company aged between 32–38 years old with bachelor’s degrees and monthly income 20001-30000 baht. Most of buyers referred to antimicrobial apparels as they can buy as frequently as any times for all year round. Most buyers bought from department stores 3-4 times in every 3 months with the spending less than 1000 baht each time. When proving personal factors affecting consumers buying behaviour it found that consumers with different gender age and occupation have a statistically significant effect on the frequency of buying behaviour at .05 level and consumers with different incomes have have a statistically significant effect on place and frequency of buying behaviour at .05. The study has resulted in differences in purchasing behaviour such products.The buying behavior of antimicrobial apparel of consumer in Bangkok metropolitan has related to innovative factor in very low range and sociological factor in low range. Model of this relationship are Y= 0.980 + 0.274 (X1) + 0.429(X2 X1 is innovative factor X2 while is sociological factor and Y is buying behavior in antimicrobial apparel of consumer in Bangkok metropolitan. All hyprothesis testings are under statistical confident interval level of 95 percent

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หลักธรรมาภิบาลและการลดความสูญเปล่าที่มีผลต่อ ความสำเร็จของวิสาหกิจในมุมมองการวัดผลเชิงดุลยภาพ
หลักธรรมาภิบาลและการลดความสูญเปล่าที่มีผลต่อ ความสำเร็จของวิสาหกิจในมุมมองการวัดผลเชิงดุลยภาพ

This research purpose is to study the relationship between good governance and the efficiency of waste reduction and the enterprise performance in the perspective of balanced scorecard. The population studied is 308 successful enterprises that received the Outstanding Corporate Governance Award from the Department of Business Development at the national and provincial levels from 2016 – 2018. The sample group is 179 entrepreneurs and enterprise employees using questionnaires as a tool for data collection. The statistics used for data analysis are percentage mean standard deviation correlation analysis and multiple regression analysis. The research results showed that good governance participation and cost effectiveness had a positive relationship with the overall enterprise performance. The moral principles had a negative relationship with the enterprise performance as a whole with statistical significance at the level of 0.01. The efficiency of waste reduction had a positive relationship with the overall business performance of the enterprise with statistical significance at the level of 0.01. The good governance accountability and efficiency in reducing waste are positively correlated with overall performance with statistical significance at the level of 0.05 and with the statistical significance at the level of 0.01 respectively

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