The purposes of the study were to study the need competency and to develop the competency in information and communications technologies of teachers. The samples were 363 teachers of Rajamangala University of Technology Isan and 70 trainees of experimental group. There were 4 stages of methodology: 1) Study the basic information in order to analyze the need 2) Study the competency of ICT to analyze 3 parts of competency which were knowledge skills and features needed 3) Development preparation and 4) Training course development. The Tools were the questionnaire the achievement assessments of pre and post trainings and the evaluation of the training. The results revealed as follows: The need in information and communication technologies of teachers in 9 aspects was at the high level. The teachers training achievement is significantly different at the level of 0.05. After training the achievement is higher than before regarding the training course expectation teachers are satisfied with this workshop training at the high level. For the suggestion it should be follow-up continuously after training.

The study of Reed mat making process and develop the design into a Thai contemporary furniture style. This research is an experimental type and the research designs various functioned furniture. The inspiration come the shape of petal of lotus blossom. The lotus blossom petal’s shape has been one of a characteristic of Thai painting for a longtime. Artists from the old day got this inspiration from nature and the curve and the soft outline of pattern represents the warmth and kindness of Thai people. Therefore the soft outline is the beginning of this design which comes in 3 types. Each type has its own functions but share a lotus blossom petal as an inspiration. First type is the couch second is the arm chair and last is an end table. From a questionnaire about the function of the reed mat the statistic shows the average number on the couch is 4.39 and that is good. The couch is the best choice to be developed into reed mat material furniture due to the strongest structure and heavy load capability. The reed mat already is a mat to lie on; just shaping it into a curve according to Ergonomics theory and it will become a very comfortable couch. This is one way to improve the function in Thai contemporary furniture. Because of the satisfaction average number is at 4.57 which are the highest score; the couch is the best candidate to be applied into more contemporary furniture with Thai art character

The objectives of this study were 1) to design and develop woman’s work uniform for by using pleating technique and woven fabrics in Dok-Peeb pattern in Phitsanulok province 2) to explore the working women’ satisfactions towards the design and development of woman’s work uniform for by using pleating technique and woven fabrics in Dok-Peeb pattern in Phitsanulok province. The sample of this study was 250 working women from government agencies in Phitsanulok province. The research instrument was the questionnaire and 12 prototype sets of woman’s work uniform by using pleating technique consisting of dresses coats skirts and pants. In this study the method to distribute the questionnaire was non-specific. Data were analyzed using percentage mean and standard deviation. From the study it is found that most of the respondents are of above 45 years old married master-degree-graduated office women with average income of more than 35001 baht. Most of them had ever bought/worn fabric clothing with Dork Peep pattern. The reason for buying such cloths is “buy when they would like to”. The frequency of buying the cloth is”every month”. Furthermore the prices of their working cloths are around 500-1000 baht each. From the study of respondents’ satisfaction on the working-woman cloth it is found that the most satisfactory dress is that of the second kind more than the first and the third kind with the average score of 4.25 4.11 and 4.05 respectively. The most satisfactory coat is the coat of the third kind more than the second and the first kind with the average score of 4.16 3.97 and 3.85 respectively. For the skirts the most satisfactory one is of the first kind more than the third and the second kind with the average score of 4.20 4.17 and 4.15 respectively. Finally the most satisfactory trousers are of the third kind more than the second and the first kind with the average score of 4.28 4.17 and 4.15 respectively. Last but not least it is found that every kind of cloths has highly satisfactory responds.

The purposes of the research were 1) to study the consumers’ perception of the brand image of Toyota Camry Hybrid in Bangkok and 2) to compare demographic characteristics with consumers’ perception of the brand image of Toyota Camry Hybrid in Bangkok. The data was collected by using questionnaires completed by 200 respondents who bought Toyota Camry Hybrid from authorized dealers in Bangkok.Data analysis employed frequency average percentage and standard deviation. Statistic used for testing the independent sample was the independent t-test and the F-test to determine the difference with the one-way analysis of variance. The LSD was used to find a statistical difference. The study presented the following results: Consumers’ demographic in the research study were males (67.0%) age between 41-45 (38.5%) university graduates (85.5%) salaried employees (44.5%) and average monthly income between 50001-60000 baht (36.0%) The survey showed that consumers’ perception of the brand image of Toyota Camry Hybrid was the most brand recall in the highest level. Three top brands were Toyota Camry Hybrid (40.0%) Benz C 180 (31.0%) and BMW Series 5 (26.0%). Consumer’s brand recognition that was medium-size car was Toyota Camry Hybrid (100.0%). Brand image assessment of the Toyota Camry Hybrid that was the most brand recall to high technology was 99.5 percent and the perception of consumers towards the Toyota Camry Hybrid brand image overall was at high level. Having considered in each aspect strength and favorability of brand associations and uniqueness of brand associations were at the highest level and marketing communication was at the high level.The hypothesis testing showed that different age education and occupation of consumers had statistically significant differences at the level of .05 on their perception of Toyota Camry Hybrid brand’s image. On the contrary difference in gender and monthly income had no statistical significance for their perception of Toyota Camry Hybrid brand image.

This research aims to study about usage behavior of Facebook users their expectations uses and gratifications as well as the relation between expectations uses and gratifications of Facebook users and communication behavior found among students of 9 Faculties at Rajamangala University of Technology Phra Nakhon who are Facebook users. The research is conducted using survey as a research method and the data used in this research is taken from a sampling group of 400 students. The results of the study were as followed: the expectation uses gratification of Facebook users has positive relation at high level with communication on Facebook. Moreover the outcome has shown that the majority of the students at Rajamangala University of Technology Phra Nakhon use Facebook on a daily basis. Their expectation and usage levels are high and moderate respectively while gratification level is high.