This research Reducing Attrition Rate of RMUTP First-year Undergraduate Students Using the Pre-university Program was done to find out the relationship between the pre-university program and RMUTP attrition rate. In addition to the first objective this study aims to find the satisfaction of students toward the learning program. Using a mixed methodology qualitative and quantitative data were collected from students and subjects related to RMUTP pre-university program. In order to describe the research question those data were analyzed together. The results were as follows: 1. Rajamangala University of Technology Phra Nakhon has offered pre-university program for 3 years. This year there are 13 departments within 5 faculty offered the program. 2. A statistical analysis showed that 71.24 percent of the sample group was highly satisfied with the pre-university program. Twenty-seven percent was moderately satisfied with the pre-university program. Only 1.29 percent was less satisfied with the pre-university program. 3. The pre-university program is necessary and can influence students’ grade points. The sample group also suggested teaching subjects to be matched with the subject study in Semester 1. 4. During the past 4 year drop-out is still at the same number to all faculties regardless of the pre-university program. Therefore the cause of high drop-out number might come from other factors that cannot be cured by the pre-university program.

The study was aimed to investigate environmental conservation conscience and related knowledge of Business Administration undergraduates at Rajamangala University of Technology Phra Nakhon. It was also intended to examine the relationship between the environmental conservation knowledge and the students’ environmental conservation conscience. The samples were 208 fourth year students studying in the second semester of at the Faculty of Business Administration in 2013. The data were collected through the questionnaire regarding the environmental conservation conscience and related knowledge and were analyzed by the frequency distribution percentage distribution standard deviation t-test and One – Way ANOVA. In case of 0.05 statistical differences was found Scheffe’s method was applied for adjusting significance levels in a linear regression analysis to account for multiple comparisons as well as Pearson Product Moment Correlation statistically significant at 0.05 level. The result showed that Business Administration undergraduates highly displayed their environmental conservation conscience and related knowledge and moderately related (r = 0.407) and statistically significant at level of 0.05.

Study the use of the English language integration courses for undergraduate accounting the first year Business Administration. Accounting majors Rajamangala University of Technology Phra Nakhon aims 1) to create an integrated accounting training courses in English. For use in teaching undergraduate 1st year basis effective 75/75 2) to compare the achievement of students with accounting principle courses. The English language integrated with learners by teaching the usual 3) to study the attitudes of learners towards integrated accounting principles with English. 4) to the experiments to be adopted to develop teaching accounting principles. The sample consist of undergraduate students in 1st year Business Administration. Accounting majors Rajamangala University of Technology Phra Nakhon 72 were used in this study was a questionnaire with the reliability both by means of Cronbach equal 0.955 data analysis methods percentage mean standard deviation t-test results were found. 1. Performance lesson 78.05/77.91 which meet the criteria 75/75 match with the hypothesis the study set. 2. Achievement of students in the experimental group were higher than those based classes. Normal with mean of 23.52 and 19.54 respectively. 3. Benefit analysis questionnaire of students toward them. Knowledge of how to teach and assess the knowledge that has been seeing a lot of cases. Findings are suggested as follows 1. Provide training to teachers using English language teacher. 2. Create lesson Integrated English in others. 3. Published the English lesson to other Rajamangala University of Technology across the country. 4. The management of higher education should encourage teachers to produce in other subjects.

The purpose of this study was to study and compare services marketing mix factors affecting students’ decision to pursue study at undergraduate level in faculty of business administration of Rajamangala University of Technology Phra Nakhon in 7 aspects: product price place promotion people process and physical evidence. The undergraduates were classified by gender major subjects educational background curriculum department of education domicile and achievement. The samples in this research were 281 undergraduates. The study participates selected by stratified random sampling. The 84 item questionnaires of rating scales with the coefficient alpha 0.98 were used as the research instrument. Percentage mean standard deviation t - test for independent sample F – test and Scheffe’s test were statistical method to analyze data. The results were as follows: 1. Services marketing mix factors affecting students’ decision to pursue study at undergraduate level in faculty of business administration of Rajamangala University of Technology Phra Nakhon all aspects were in relatively high levels that product was the highest while people and promotion was in the lowest rank. 2. There was significant difference for services marketing mix factors affecting students’ decision to pursue study at undergraduate level in faculty of business administration of Rajamangala University of Technology Phra Nakhon at the 0.05 level among undergraduates in different gender major subjects educational background curriculum department of education domicile and achievement.

Thailand has become a member of the Association of South East Asian Nations (ASEAN) which aims to stimulate economic growth social progress sociocultural evolution and also cooperation among its members. The main goal of ASEAN Economic Community (AEC) is to transform the region into a single market and production base to become more stable and prosperous. Hence in order to prepare ourselves to the changes in a very near future it is essential to encourage and support students to improve their working skills and knowledge to enter the ASEAN community confidently. In order to examine on the acknowledgement and the preparation in terms of working skill for ASEAN undergraduate students in the first year of Food Service Industry Program were chosen by using purposive sampling. Fifty-five questionnaires were collected. The result shows that most of the students at 75.47 percent are female 52.83 percent of them are eighteen years old and 43.39 percent use internet regularly. The evaluation on students’ knowledge capability and working experience which are considered to be beneficial for entering the ASEAN community shows that most of the students are very well prepared in both personality and potential. Moreover the majority are also very well educated about ASEAN in terms of economic growth social progress sociocultural evolution. The research also analyzed on the differences on gender of the students and channel of the resources about ASEAN that may have an impact on their knowledge and potential. The result shows that there are no significant differences between each gender and channel (P ≤ 0.05).