จำนวน Repository ( 39 )
The Development at Internet-based Navagovat Learning System
The purposes of this research were 1) to develop an internet-based Navagovat learning system and 2) to evaluate the students’ satisfaction with the developed learning system. The tools used in the evaluation consisted of the developed learning system and the questionnaires. The evaluation process was carried on during the first semester with the sampling of 150 mathayom 6 students in Bankad Widthayacom School Maewang district Chiangmai using the simple random sampling method. The results from the evaluation process were rated with a very high satisfaction by the selected students and it could then be used in the real life application. the details of the evaluation results could be categorized into three different topics which could be listed consecutively as: The applicability of the learning system yielded the average of 4.17 with the standard deviation of 0.78; the application of the Navagovat teachings yielded the average of 3.93 with the standard deviation of 0.82; and the presentation format yielded the average of 3.84 with the standard deviation of 0.50.
The Study of Problems, Advantages and Satisfaction of Graduate Students of King Mongkutûs University of Technology Thonburi over the Internet Network
The objectives of this research were to investigate the problems advantages and satisfaction of graduate students of King Mongkut’s University of Technology Thonburi over the internet network. This survey research was conducted by means of questionnaires which were completed by 1077 samples group of graduate students of King Mongkut’s University of Technology Thonburi inquiring about the problems advantages and satisfaction of the internet access. The statistics used were mean and standard error. This research demonstrates that the problems resulted from obsolete and unfuctional hardware (4.0950). Most advantages of internet presented in this finding were on the grounds that the users can search a variety of knowledge (4.2119). In view of users the satisfaction gained from the internet was based on the fact that the users can search and easily access the information for academic purposes (4.0380).
การวิเคราะห์องค์ประกอบแพลตฟอร์มดิจิทัลเพื่อสนับสนุนการทำธุรกรรมการเงินสำหรับผู้สูงอายุ
The purposes of this research were to investigate and present the component of digital platform to support financial transactions for the elderly. The data were collected using questionnaires which aimed to collect the data from 385 elderly. The collected data were analyzed by Exploratory factor analysis Elements are extracted using parent element method and orthogonally rotated element axis with Varimax method. The findings of the data analysis indicate that digital platform to support financial transactions for the elderly. The eigen values were in the range of 1.48 to 16.75. The sum of squared loading cumulative ware 64.30. There were four factors: 1) Digital Platform Features 2) Security for digital platforms 3) Conducive to physical performance of the elderly and 4) Types of digital platform service usage.
รูปแบบกลยุทธ์ทางการตลาดบริการที่มีผลต่อผู้บริโภคในกลุ่มมิลเลนเนียลในการตัดสินใจสั่งอาหารจากร้านอาหารผ่านแอพพลิเคชั่นส่งอาหารเดลิเวอรี่
This research aims to study a model of marketing strategic towards generationmillennials customers’ buying decision using food delivery application and to present model of marketing strategic towards generationmillennials customers’ buying decision using food delivery application. The mixed methods approaches of quantitative and qualitative research methods were used. In qualitative research method using in-depth interviews with 11 respondents and quantitative research in which questionnaire was used as an instrument to collect data from 400 populations of generation millennials customer living in Bangkok who order foods through food delivery application. Statistics for data analysis included frequency percentage average standard deviation exploratory factor analysis (EFA) The results indicated that most of the respondents were women with a bachelorsdegree who had a career as private company employees and an average monthly income of 18000 – 25000 bahts use Grab application the most use less than once week there are a total of 2 orders per order choose order the most street food average 100 - 350 Baht cost per time order food in the evening (17.01-22.00 p.m.) order food to eat at accommodation most order food to eat with friends reason for ordering a delivery is that it is comfortable from out going by self choose to pay by cash and consumers think that all of the factors are important in deciding to order food from restaurants through the Delivery Application application at high level. Results analysis of factors affecting generation millennials customers’ decision making to order from food delivery application be classified into eight factor as 1) easy to user experience strategy 2) goods value and price strategy 3) physical evidence and presentation strategy 4) strategies for brand awareness 5) accuracy and complete strategy 6) restaurants management system strategy 7) sales promotion strategy 8) new product development strategy.
พฤติกรรมและความพึงพอใจในการซื้อสินค้าผ่านแอปพลิเคชันไลน์ของผู้บริโภคกลุ่มโอเพนแช็ต หมู่บ้านเคหะธานี 4 กรุงเทพมหานคร
The purposes of this research are 1) to study the demographic characteristics and behavior in purchasing via line application and 2) to compare the level of satisfaction in purchasing via line application for an open chat consumer group Kheha Thanee 4 Village Bangkok. This study applied quantitative methods and the research instrument was an online questionnaire. The sample group of this study consisted of 306 consumers members of the open chat consumer group Kheha Thanee 4 Village Bangkok. The data were analyzed by frequency percentage mean standard deviation and the researcher tested hypothesis with T Test and One Way ANOVA. The research findings were as follows: