The objective of this research were to study the quality of tourism services of Bangnumphung Floating Market based on the service marketing theory which involves product price place promotion physical evidence people and process. (Kotler and-Keller 2003). The research instruments were questionnaires. The 400 populations were selected by convenience sampling. The results demonstrated that the opinion of tourists on tourism service quality of Bangnamphung Floating Market is in a good level whereas the quality of promotion is at moderate level in every aspects except for the additional events which is in a good level. The majority of the respondents preferred natural tourist attractions. The source of information about the Floating Market was acquired through friends family and relatives. The reason that respondents wanted to visit is travel easily. The majority of the respondents had used the car to the floating market and they were also accompanied by their family: parents children siblings and relatives. The visit frequency is two to three times. The visit length is two to three hours per time. The travel expenditure is 501 --700 baht. The activities is to have meat dish and sweet food. Mostly tourist will return back to the Floating Market. The Hypothesis test were 1) tourism service quality of Bangnamphung Floating Market is in a good level. 2) Tourism service quality had least relationship with all tourists personal information. 3) With regard to tourist behavior preferred tourist attraction mode of transport kind of persons people are traveling with frequency visit visit length travel expenditure had least relationship with tourism service quality.

The purposes of this research were to study information technology (IT) management students competency in using IT comparative knowledge skill and integration of students and influence of management for learning development of Rajamangala University of Technology Phra Nakhons students. Quantitative method and survey research were used. The population of the study were bachelor degree level students and the number of sample was 380. The research instrument was a five point Likert scale questionnaire. Frequency percentage means standard deviation t-test ANOVA and simple regression analysis were used for analysis by using SPSS for windows program. Four aspects of IT management were studied ; 1) place and climate 2) quantity and quality 3) personnel and 4) services. All aspects were ranked at the middle level on the average. Number of computers and equipment connections enthusiasm for service IT public relation in services and students assistant in IT using study tour for IT outside campus and number of computers in library were low in scores. Students competency in using IT for learning development in three aspects (knowledge skill and integration) were at middle level. Some items were low in scores; website and homepage creating e-book and e-journal and useful task project distribution. The study on IT competency of students learning development in knowledge and skill showed that males were higher than females and computer owners and higher experience students were higher competency. The students in different faculties had different competency in using IT such as students of engineering faculty had higher competency than students of architect and design and home economics. The factors that influenced students learning development in management aspects were ; connection equipments in computer laboratory and self-access temperature available of teaching aids and CD-ROM multimedia in teaching for staff. Personnel aspect found to influence students learning development were human relations support for internet use and staffs ability in using teaching aids and multimedia. For service aspect service time in self-access room wireless internet service and IT training out of class for students was found to have influence on students learning development.

The purpose of this study was to study and compare executives satisfaction on the characteristics of graduates in faculty of business administration at Rajamangala University of Technology Phra Nakhon in 3 aspects: Academic Ethics and Professional Characteristics. The executives were classified by gender age type of enterprises type of business size of enterprises and major subjects of graduates. The samples in this research were 290 executives. The study participates selected by Stratified Random sampling. The 40 item questionnaires of Likerts rating scales was used as the research instrument. Percentage mean standard deviation t -test for dependent sample t -test for independent sample F -test and LSD analysis were statistical method to analyze data.

The purpose of this research were to study the relationship of bio -social factors psychomotor factors and social factors which influenced the 4 -year bachelor degree student major choosing and to make the equations to predict the students choices to further their academic majors for the 4 -year bachelor degree students in faculty of Administration from Rajamangala University of Technology Phra Nakhon. The samples used in this research were 263 4 -year bachelor degree students majored in Accounting Marketing Administration Managing Management and Information Technology in Computers who were studying in semester 2 academic year 2007. The multiple choice questionnaire and estimated matrix were used to collect data. Multi-discrimination analysis quire -square and group division analysis were used as statistical tools.

The purposes of the research were to create and efficiency validation of computer assisted for the courses of practiced to cutting sheet metals based standard 90 / 90 and analyse the leaning achievement of the student after by using computer assisted instruction. The subjects in the study were 17 first year diploma students enrolled in Rajamangala University of Technology Phra Nakhon. The Researcher using the experiment by let the students do until test before class And then study by using computer assisted instruction focused on practiced to basic turning. After that let students do the unit test again at the class and calculate to find out the efficiency of the computer assisted instruction and analyse the leaning achievement of students after study. The research result revealed that the efficiency of the computer assisted Instruction was efficient in standard 90 /90. Moreover. after learning achievement At significant level of 0.05