The present research was aimed at systematic surveys and analyses of The Perception of Corporate Social Responsibility that affects to attitude about Siam Cement Group image of people in Bangkok. 440 people were statistically analyzed selected using by frequency percentages arithmetic mean standard deviations. As the result of research: (1) The most respondents were female aged between 18–30 year old graduated bachelor degree and were employed by private companies income between 10001 - 30000 baht. (2) The overall perception toward the management to social responsibilities SCG was also at a highest level. People received information through Television and Radio. (3) The overall attitude toward the management to attitude of about SCG image of people were in high agree with. (4) The level of perception toward the corporate social responsibility in Environment Social and Community at .05 level of significance.

The purposes of the study were to 1) investigate opinions towards the personnel development activity model 2) explore opinions towards the personnel development and 3) examine the personnel development activity model towards Bangkok Central Crown Property Bureau personnel capacity development. The samples of the study were 330 employees working at Bangkok Central Crown Property Bureau selected by proportional stratified random sampling. The data collected were analyzed by the percentage distribution mean and standard deviation; and t-test F-test and multiple regression analysis resulted at 0.05 statistical significance. The results revealed that most of the samples were single females ranging from 31 to 40 years of age holding bachelor degrees. Their average income salaries were 20001 to 30000 Baht. They were working in practical and administrative operational positions and had been working for five to ten years. In general most of the participants reflected that the personnel development activity model which included administrative activities training activities professional planning activities and teamwork activities had high impact on the personnel capacity development. It was also found that personal factors concerning differences on the employee’ age education status tenure range position resulted in different capacity development outcome. In addition most of the participants revealed that the personnel development activity model which included administrative activities training activities professional planning activities and teamwork activities had influence on the personnel capacity development.

The research objective was aimed to investigate social and environmental participations of PTT Public Company Limited personnel under the hypothesis that different personnel’s characteristics yielded different social and environmental participations. The employees’ characteristics were categorized in terms of gender age educational level marital status work position and work tenure. The sample were 274 PTT Public Company Limited. The analysis was generally viewed in four aspects: participation on decision making participation on operation participation on benefits obtained and participation on assessment. The data were analyzed by the computer program package to inquire about the percentage distribution mean and standard deviation; t-test and f-test were applied to observe the difference of the PTT Public Company Limited employees’ opinions on social and environmental participations to obtain 0.05 statistic significance. The study results revealed that the social and environmental participations were in average level. When considered each aspect it was found that the participation on decision making and participation on assessment were low while the participation on operations and participation on benefits obtained were high. Then comparison on the analysis of the differences on characteristics in terms of gender age educational level marital status work position and work tenure disclosed 0.05 statistic significance.

The purpose of this research is to study the Rajamangala University of Technology Phra Nakhon student activities information system usage and payoff if it meets the requirements of the university in order to keep track of the students extra curriculum activities and to study the user satisfaction usage and payoff of the system. 385 samples were systematically randomly selected among 10153 students studying in the undergraduate class year 1 to year 3 and the personnel working in all Faculties of the university at the 95% confidence level. The study found the following results: The majority of the respondents mainly were female 54.5 percent 96.4 percent were students studying in year 1 41.3 percent and from Business Administration Faculty 36.9 percent. Overall satisfaction toward the student activities information system was at a high level with an average of 3.66. Overall usage of the student activities information system was at a high level with an average of 3.74 and overall payoff of the student activities information system was at a high level with an average of 3.77. The hypothesis testing showed that different personal factors including gender occupation/status class and faculty did not varied the satisfaction toward the student activities information system statistically significant at the .05 level. Different personal factors including gender occupation/status class and faculty did not varied the usage of the student activities information system statistically significant at the .05 level. Different personal factors including gender occupation/status class and faculty did not varied the payoff of the student activities information system statistically significant at the .05 level. Satisfaction toward the student activities information system including system quality information quality and service quality is positively related to the usage of the student activities information system statistically significant at the .05 level and the student activities information system usage is positively related to the student activities information system payoff statistically significant at the .05 level.

The Purposes of this research were to study demographic characteristics and marketing communications toward Bike for Dad participation in Bangkok on December 11 2015 of 99999 people registered to join this cycling event in 11 area throughout Bangkok. This is a qualitative research so that questionnaire is applied to 400 people in 6 event area in Bangkok. The research revealed that most of the respondents were female whose age was 36-59 years old and marital status was single. They were employees of private companies that had income THB 10000 – 20000. In marketing communications the research found the public relations and event promotion appeared to have a positive impact on the participation of Bike for Dad in Bangkok. Finding also indicates that there are 5 significant results of people to participate in the event : constancy congruity cooperation constitution and cycling. In term of practical contributions this study provides a useful marketing communication idea for Bike for Dad in Bangkok called “5C’s Information”. In the light of the results state agency can utilize these findings for strategic planning of marketing communication in Bike for Dad or other relevant activities in the future.