The purposes of this research are to investigate 1) personal factors contributing to the longevity of elderly 2) the dietary behavior of long-living elderly and 3) the relationship between personal factors such as:gender age BMI and dietary behavior. The samples are 29 of long-living elderly with ages more than 80 years old living in Tambon Tha Phi Liang Muang district Suphanburi province. The long-living elderly must be able to answer the questions. The statistics used to analyze data in this research are frequency percentage and Chi-Square (χ2). The data were analyzed using statistical tools. As for thier dietary behavior it was found that most long-living elderly usually have five food groups:eggs UHT milk paddy morning glory cabbage watermelon papaya and vegetable oils. They purchased these five groups of food for consumption. Boiling was the main method of cooking. They usually stored food in the refrigerator to keep them fresh. The relationship between personal factors and dietary behavior could be classified into 5 areas : types of food frequency of consumption sources of food methods of cooking and methods of food preservation. The finding found that gender age and BMI were related with food consumption. However cooking (boiling) was not related with statistically significant level at .05.

The objective of this research was to develop a beverage product from broken-milled sangyod rice for the elderly person. Raw materials of this product were broken-milled Dangyod rice soybean red kidney bean Job’s tears sesame and sucrose. The highest acceptance score (9-point hedonic scale) by the panelist who the elderly person ( 60 years old) showed that 7% broken-milled sangyod rice was proper for supplement in this beverage ( 0.05). The color in tem of L a and b values were 64.80+ 0.04 6.60+0.07 and 8.27+0.05 respectively. Viscosity of this beverage was increased by addition of broken-milled Sangyod rice. The B brand sweetener was gained the highest acceptance score. The developed product was 21.19 kcal/100g and fat protein fiber and carbohydrate content were 0.59% 1.25% 0.15% amd 2.75 % respectively. After storage at 4+ C for 15 days this product was shown to be safe for consumption. It passed quality criteria of Thai community product standard (TCPS 282/2015). The 100 elderly consumers focused on the nature of rice or cereal products in terms of health benefits. All of consumers were accepted on the product for beneficial for health.

The objectives of this research were (1) to study media exposure behavior of technology technology learning behavior technology using behavior in daily life and self-development of elderlies in Bangkok (2) to compare between demography and self-development of elderlies in social network and (3) to study effects of factors to self-development in social network of the elderlies in Bangkok. The data were collected from 400 elders who were elderly 60 years and over residing in Bangkok Metropolitans. Data analysis employed frequency percentage arithmetic mean (X) standard deviation (S.D.). Statistics used for hypothesis testing included chi-square t-test One-way Analysis of Variance and multiple regressions. The results of study showed that:

The objectives of this research to investigate 1) the level of elderly acceptance of technology and support. 2) Individual factors influence the elderly learning. The quantitative approach was applied by using questionnaire in data collection. Data was collected from 320 elderly people. Descriptive and inference statistics were used: percentage mean standard deviation Pearson correlation and multiply regression analysis. The findings indicates that there is the highest level of elderly acceptance of technology and support. The elderly people also use the Internet mainly to communicate with others followed by watching movies and listening to music. The most important technology support for the elderly is the Internet and computer use in a public place such as library hospital and elderly center with an expert encouragement. Provide knowledge and skills for the elderly using technology is the second most important technology support. Factors influencing the elderly learning in technology media are as follows: 1) Individual factors: the level of education occupation current salary and computer experience. This factor can explain the influence is 24.6 percent. 2) The elderly acceptance of technology 3) Technological support for the elderly. These two factors can explain the influence is 39.7 percent.

This research aims for 1) study reassess marketing plan that related to industrial analysis factors of local wisdom in Thai SMEs herbal cosmetics in elderly market 2) study reassess marketing plan that related to factors of strategic planning in Thai SMEs local- wisdom herbal cosmetics in elderly market 3) analyzed reassess marketing plan that effect to factors of marketing analysis and Thai SMEs local- wisdom herbal cosmetics in elderly market. Samples were drawn from population within Bangkok calculated followed Taro Yamane (1967) steps with results of 402 samplings out of 10014705 elderly population data gathering using survey technique. The research tools are questionnaires; data collected and analyzed using SPSS the results are in frequency percentage mean standard deviation distribution and perform analyzing by SPSS using MANOVA method. The results are: Independence variables that effect to dependence variables are the relationship of industrial analysis has related to competitive analysis in high range industrial analysis has related to strategic planning in high range industrial analysis has related to reassess marketing plan in high range competitive analysis has related to company analysis in very low range company analysis has related to reassess marketing plan in low range company analysis has related to strategic plan in low moderate range and company analysis has related to reassess marketing plan in low range.