จำนวน Repository ( 580 )

การพัฒนาผลิตภัณฑ์ซอสสำเร็จรูปจากเปลือกแตงโมที่เหลือใช้
การพัฒนาผลิตภัณฑ์ซอสสำเร็จรูปจากเปลือกแตงโมที่เหลือใช้

This research had objectives to study the proper amount of adding of unused water melon peel in products of tomato sauce chili sauce pizza sauce and seafood sauce. This research studied the nutritional value of sauce products and studied the acceptance of consumers towards sauce products. The test found about the study about proper amount of unused water melon peel in four kinds of sauce products. The researcher tested about acceptance of forty examinees who are instructors in field of Food and Nutrition majoring Food and Nutritional science and majoring Food Service Industry by using 9-point hedonic scale by adding water melon peel into tomato sauce at levels of 5 10 and 15 per cent of all ingredients It is found that the examinees accepted chili sauce at level of 15 per cent that is in the much favor level (8). The chili sauce has been added with water melon peel at levels of 3 6 and 9 per cent of total ingredients. It was found that the examinees accepted it at level of 9 per cent that was from the level of moderate favor to much favor (7-8). The examinees accepted pizza sauce which has been added with water melon peel at level of 10 20 and 30 per cent of all ingredients. It was found that examinees accepted at level of 30 per cent which was in the level of much favor (8). The examinees accepted seafood sauce which has been added with water melon peel at level of 10 20 and 30 per cent of all ingredients. It was found that examinees accepted at level of 20 per cent which was in the level from moderate to very much favor (7-8). When the researcher studied the physical features of sauce product it was found that pH value at which was 25 degrees Celsius was in range of 3.90 3.49 3.83 and 2.73. The viscosity value was 4650cp 32639cp 37760cp and 612cp or centipoints respectively. Nutritional value of sauce product it was found that tomato sauce which has been added with water melon peel for 15 per cent has total calory for 70 per cent protein for less than 1.25 per cent fat for 0 per cent ash for 1.43 per cent carbohydrate for 17.5 per cent and moisture amount of 81.1 per cent. Chili sauce which is added with water melon peel for 9 per cent has total energy for 71.2 per cent; protein is less than 1.25 per cent fat is 0 per cent ash is 3.85 per cent; carbohydrate is 17.8 per cent and it has moisture amount of 78.4 per cent. Pizza sauce which is addedwith water melon peel for 30 per cent has total energy for 145 per cent; protein is less than 1.25 per cent fat is 3.49 per cent ash is 3.18 per cent; carbohydrate is 28.5 per cent and it has moisture amount of 64.8 per cent. Seafood sauce which is added with water melon peel for 20 per cent hashas total energy for 91.8 per cent; protein is 1.59 per cent fat is 0.20 per cent ash is 4.19 per cent; carbohydrate is 20.9 per cent and it has moisture amount of 73.1 per cent. However adding of water melon peel into four kinds of sauce products can be done but it should be realized about chemical components of starting components for example moisture amount and carbohydrate. These components may affect physical features for example smell flavor and texture. These features affect acceptance of products. From technology transfer of sauce products from water melon rind at 157/16 moo 9 Kao San housewife Group agricultural enterprise Bang Plee Bang Pla Samut Prakarn. 50 housewife Group agricultural there the level of satisfaction in every aspect.

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การพัฒนาผลิตภัณฑ์วุ้นกรอบจากน้ำตาลสด
การพัฒนาผลิตภัณฑ์วุ้นกรอบจากน้ำตาลสด

Fresh coconut syrup is a product from coconut spadix which has unique sweet taste and odor. Due to its short storage life it is usually processed into palm sugar. Development of new product from fresh coconut syrup would add more value by using it to produce crispy jelly. A suitable formula selected as a basic formula used 42.11 percent of refined sugar 56.14 percent of water and 1.75 percent of jelly powder. The basic formula was adjusted by calculating amount of water and soluble solids. Then a study was conducted to determine suitable amount of refined sugar heating period and drying temperature. It was found that a higher ratio of refined sugar and heating period led to increased concentration level of the mixture. As a result the crispy jelly had higher amount of sugar chips on the jellys surface and higher level of hardness. The highest score given by testers was for crispy jelly which used a ratio of fresh coconut syrup and refined sugar at 1:0.6 and 1:0.8 heating period of 5 minutes. Drying crispy jelly at higher temperature resulted in decreased drying period and higher degree of hardness. Drying at 70 degree Celcius produced crispy jelly with good quality which received the highest likeness score from testers. A study that kept crispy jelly in plastic box for at least 8 weeks showed that the tested condition could effectively maintain good quality of the crispy jelly.

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การออกแบบฉลากและสัญลักษณ์ดูแลรักษาผลิตภัณฑ์สิ่งทอพื้นเมือง
การออกแบบฉลากและสัญลักษณ์ดูแลรักษาผลิตภัณฑ์สิ่งทอพื้นเมือง

This research is Care label and Symbol design for native textile products. The purpose of this research were 1) to study and design the care label and symbol design of native textile products. 2) to design the care label and symbol design of native textile products and 3) to assessment the consumers satisfaction towards the care label and symbol design for native textile products. 4) to transfer knowledge towards the SMEs production communities about the care label and symbol design for native textile products. 5) to assessment the consumers satisfaction towards the care label and symbol design for native textile products. The research instruments used to collect data: 1) a draft care label and symbol design of native textile products of 6 types (10 prototypes) as 60 prototypes of washing bleaching spinning twisting and drying ironing and colour dropping. 2) Questionnaire of expert opinion and selective drafts for 3 models as 18 prototypes. 3) Questionnaire of consumers satisfaction towards the care label and symbol design for native textile product of 100 people: buyers sellers manufacturers and those interested in native textiles. The evaluation data was analyzed by using SPSS program in frequency mean and percentage. All in conclusion as table and descriptive. In the second research year the process are focus group people for transfer knowledge as SMEs community Enterprise OTOP production communities and other that it is interesting in this research : MEA-LA small enterprise in Singburi province PAMONT Hand-woven Communities in Ratchaburi province and Thai SONG-DUM Woven Ban-Sa-Kee-Rai in Nakhompathum province. To plan the schedule and set the date place amount of participate and lectures 102 people on 12 22 and 28 July 2015 and asking for consumer satisfaction of the curriculum and lecture for “transfer knowledge the care label and symbol design for native textile product” by Questionnaire of participate satisfaction. Last the evaluation data was analyzed by using SPSS program in mean and percentage. The First year’s research showed that mostly respondents were male at 59 percent aged 46 years at 52 percent and also being the entrepreneurs / business owners at 45 percent. 48 percent as bachelors degree and their income were an average of 20001 - 25000 baht at 46 percent. The analysis of consumers satisfaction can be concluded that the first types of care label and symbol design for native textile product at highest levels satisfaction is Colour dropping at 4.46. The next types is bleaching at 4.44 Washing at 4.42 Ironing at 4.38 Twisting and Drying at 4.32 and the last types is at least levels satisfaction is Spinning at 4.28 but all have been satisfied at maximum average and highest level of satisfaction. The research in the second year found that mostly participates were female aged 51 – 60 years old finished the secondary school and also there are farmer. The participates are their income under 5000 baht and They are moderately understanding symbol and care label but they are not make for their products. In relation to technology transfer of “the care label and symbol design for native textile product” divided into 3 parts it is also the curriculum and lecture for this research. The analysis of participate satisfaction It have been satisfied at maximum average and highest level of satisfaction in facilities. The participants are mainly used to provide benefits to themselves for one month to apply the gained after the training. The participants used care and symbol label for their products. Moreover a focus will be capped by the other communities to teach another one for working out. Satisfaction with the benefits of technology transfer and utilization. Satisfaction at the highest level. The comments and suggestions of the participants found that they need for re-training again. They would like to have a longer period of training in order to gain more knowledge. All lecturer can transfer knowledge during the training as well.

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ปัจจัยที่มีความสัมพันธ์ต่อการตัดสินใจซื้อสินค้าออนไลน์ของผู้บริโภค
ปัจจัยที่มีความสัมพันธ์ต่อการตัดสินใจซื้อสินค้าออนไลน์ของผู้บริโภค

The Objectives of this research aim to study about demographic factors which influence customers’ behaviors for online products and to study about the importance of marketing mix factors of customers. This research also study about the relationship between marketing mix factors and customers’ buying decision for online products. This research collects data from 384 online questionnaires and then analyzes data with Chi-Square test and Chi-Square Correlation. The research reveals that the difference of demographic factors influence to customers’ buying decision for online products by genders age education occupation average revenues and marital status. The customer recognized marketing mix factors as an important level which consistent to Kotler and Armstrong (2009) model. They indicate that marketing mix factors influence buying behaviors of customer. The most important of marketing mix factor from customers’ perspective is the process factor. The marketing mix factors (Product Price Place Promotion People Process and Physical Evidence) are related to customers’ behaviors in some aspects. The findings suggest that entrepreneur should pay more attention on the marketing mix by presenting unique online products to make differentiate from the other products in common shop. This might motivate customer’s behaviors for buying more online products. Moreover entrepreneurs should precisely focus on quality of products because consumers always complain about quality of products which exaggerated from advertisement. From this reason make consumers gain negative attitudes from buying online products which affect to next buying from customers.

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การประยุกต์ใช้เปลือกแตงโมในผลิตภัณฑ์เบเกอรี
การประยุกต์ใช้เปลือกแตงโมในผลิตภัณฑ์เบเกอรี

The purpose of the application of watermelon rinds for bakery products is to study an appropriate amount of used watermelon rinds in four of bakery products such as cookie bar fruit cake Eclair with vanilla cream and coconut tarte. The research was planned in accordance with “Randomized Complete Block Design RCBD”. Sense test by tasting method by giving favorite scores of 9 levels (9 – Point Hedonic Scale) quality test of chemical composition and physical composition including acceptance test of 100 people towards the products were performed. The use of watermelon rinds in syrup added in cookie bar at 10% 15% and 20% of all total ingredients weight was found that the testing persons favored the cookie bar added watermelon rinds in syrup at 15% of all total ingredients weight. There are of favorite score in appearance color smell taste food texture and overall at 7.70 7.90 7.85 7.90 7.80 and 7.80 respectively. When analyzed with Oneway ANOVA compared the average of favorite scorn found that color smell taste food texture and overall the difference in statistical significant at (p  0.05). The approximate chemical compositions of cookie bar added watermelon rinds in syrup at 100g. were consisting of energy 436 Kcal carbohydrate 57.10g. protein 6.10g. fat 20.40g. moisture 15.20g. and ash 1.24g. physical quality of water activity (AW) as 0.80. The use of watermelon rinds in syrup substitute cherry in fruit cake at 50% 75% and 100% the testing persons favored the watermelon rinds in syrup substitute cherry in fruit cake at 100%. There are of favorite score in appearance color smell taste food texture and overall at 7.40 7.90 7.95 8.00 7.90 and 7.75 respectively. When analyzed with One-way ANOVA compared the average of favorite scorn found that color smell taste food texture and overall the difference in statistical significant at (p  0.05). The approximate chemical compositions of watermelon rinds in syrup substitute cherry in fruit cake at 100g. were consisting of energy 330 Kcal carbohydrate 63g. protein 6.08g. fat 5.93g. moisture 23.70g. and ash 1.31g. physical quality of water activity (AW) as 0.78. The use of watermelon rinds added in Eclair with vanilla cream at 20% 40% and 60% of vanilla cream weight was found that the testing persons favored the Eclair with vanilla cream added watermelon rinds at 20% of vanilla cream weight. There are of favorite score in color smell taste food texture and overall at 8.50 8.40 8.40 8.00 and 8.10 respectively. When analyzed with Oneway ANOVA compared the average of favorite scorn found that color smell taste food texture and overall the difference in statistical significant at (p  0.05). The approximate chemical compositions of Eclair with vanilla cream added watermelon rinds at 100g. were consisting of energy 190 Kcal carbohydrate 28.80g. protein 4.24g. fat 6.40g. moisture 59.70g. and ash 0.82g. physical quality of water activity (AW) as 0.97. The use of watermelon rinds substitute coconut in coconut tarte at 50% 75% and 100% the testing persons favored the watermelon rinds substitute coconut in coconut tarte at 75%. There are of favorite score in appearance color smell taste food texture and overall at 8.05 7.85 7.70 7.65 7.70 and 7.60 respectively. When analyzed with One-way ANOVA compared the average of favorite scorn found that appearance color taste food texture and overall the difference in statistical significant at (p  0.05). The approximate chemical compositions of watermelon rinds substitute coconut in coconut tarte at 100g. were consisting of energy 167 Kcal carbohydrate 27.80g. protein 1.78g. fat 5.38g. moisture 64.30g. and ash 0.69g. physical quality of water activity (AW) as 0.78. This research was found that the appected consumers in four of bakery products because of this products is add-value and using local ingredient from agriculture in this country. From the technology transfer of bakery products from watermelon rinds to community the results showed that the majority of participants were female with an average age ranging from 21 to 30 years old. Overall satisfaction level towards this project was high and respondent opinions towards trainers were high.

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