The objectives of the study titled “Dialect Preservation and Transference : Lao Khrung Dontoom District Nakhonpathom Province” were 1) to study about Lao Khrung language in Dontoom Nalon Pathom 2) to collect the local language information and to write manual “How to study Lao Khrurng?” for schools and other educational institutes in Dontoom Nakhon Pathom. In addition the project aimed 3) to conserve inherit and distribute Lao Khrung to remain in the society with qualitative research methodology. The scope of this research was at Ban Tung Phak Good Dontoom Nakhon Pathom (Lao Khrung Community area). The findings showed that the local language “Lao Khrung” was similar to the voice of Laotians in Luang Pra Bang which was the original homeland of Lao Khrung people in Dontoom. The written forms or alphabets could not be found in Lao Lhrung it had only the spoken language for communication. The sounds in Lao Khrung changed in many ways such as Sound Change Metathesis Sound Shifi Deletion Addition and Assimilation. Lao Khrung language was divided into 10 types including day time number animal flower tree vegetable and fruit characteristic body disease relatives occupation cloth decorations and miscellaneous. The study found that Lao Khrung had different consonant sounds tones words sentences and final particles from other Laotian people who immigrated into this area at the same time. Especially the final particles were much contrastive; they were used as a question a request and an affirmative sentence in the same sentence. Which type of these sentences were used depended on situation intimate status seniority respect social status intention mood and context in each conversation. Transmission inheritance and remaining of Lao Khrung resulted from learning from parents grandparents and elder people from daily routine being familiar with communication and practicing by imitation. The findings showed that conservation and inheritance of local language should be supported restored preserved to study and to collect the information of local language in order to stimulate local people to realize the importance of local language; the local course should also be made. Additionally the local scholars’ capabilities should be developed and supported to express out. Thus the inheritance restoration and transmission to the next generation help preserve and remain Lao Khrung in the Lao Khrung community onwards.

The objective of the research was to study suitability of professional competences indicators for mass communication office in digital age. The data were collected by using questionnaires sampling from 600 samples who were mass communication officers and lectures in mass communication universities. Data analysis employed frequency percentage arithmetic mean □(-/×) standard deviation (S.D). The research results revealed that there were the mass communication officer professional competences were 44 indicators including 10 indicators of printed media competences 13 indicators of radio and television broadcasting media competences 10 indicators of film media competences and 11 indicators of digital media competences.

Today it found out that many organizations in Thailand did not pay attention in the importance of doing CSR activities due to those activities are in need of budget requirement. In other word it increases the company burden while the society will be the only party who receive the benefits. There is increasing pressure to dress up CSR as a business discipline and to deliver business results. Such philanthropic activities like donating money to local charities will be mainly carried out in broad spectrum without any demand from society at all. As a result it comes the concept of Creating Shared Value (CSV) which is widely accepted ideal of pursuing “shared value” by creating CSR activities with business value in ways that also create value for society sustainability. The objectives of this article is to study about CSV in details from various sources of academic documents while to review all relevant literatures in order to easily understand the concept of CSV. It combines all kind of knowledge about CSV with explanations in many point of views with comparison and the differences between CSR and CSV for proper understanding. Our article comes with the active engagement of the company leader in CSV initiatives into general practice by integrating CSV with their business vision and strategies including to align with the company’ s purpose and values. A properly implemented CSV concept can bring along a variety of competitive advantages by their resources as well as internal expertise to enhance employees efficiency creativity and reinforcement their employees potential to become the powerful tool in creating innovative business model in order to benefit to society improvement. In related to the above mentioned useful experience from CSV activity operating by one of Thai company has been shared with guidance for other companies those like to develop and across in the business model successfully.

This research was aimed to study the needs for vocational art craft training of Cooperative professional craft group in Nonthaburi Province. A questionnaire was used to explore the needs for art craft training as the career development with its reliability of 0.86. The samples were 30 members of Cooperative professional craft group in Koh Kret Nonthaburi Province in 2017. The results of the study revealed that most of the samples were married female between 31 and 40 years old. Most of them had bachelor degrees and worked as employees. Concerning their needs for vocational art education in each category the highest demand was the training on tissue boxes made by weaving paper which was accounted for 40 % followed by pottery course for 23.33% towel creation course for 20.00% and the least interested was the course of the mobile produced from remnant of cloth accounted for 16.67 %. Regarding daily products the participants liked to attend the courses of making decoupage boxes and present basket decoration which were accounted for 33.33% followed by the origami keychain and the cushion cover courses for 16.67%. Concerning decoration course miniature garden course drew the highest attention for 40.00% followed by fabric artificial flowers for 26.67% picture frame from paper roll course for 23.33% and the lowest interest was flower vase from remnant of cloth course for 10.00%. As for things used in ceremonies the group had the highest needs for Phan Phum training which was accounted for 33.33% followed by Baisri or rice offering course for 30% Krathong or banana-leaf cup course for 20% and the least interested was souvenirs made of cloth for 16.67 %. The training course lasted for 2or 3 days or 50.00%. The training period was on Saturday and Sunday from 8.00 am to 4.00 pm or 60.00 %. The group could apply knowledge for 100%. Additional suggestions were that extra needed training courses included corn skin flowers paper packaging fabric keychain straw flowers loincloth wreaths and gift wrapping. The training time was from 8.00 am to 4.00 pm of garments is minimal. of the training time is 2 - 3 days or 50.00%. or 60.00% of the time. The additional recommendation was that the courses required for further training were flowers from corn husks. Paper packaging Keyring of fabric Flowers from straws flowers wreaths of loincloth wrapped gifts. The training course is 2 - 3 days or 50.00%. The training period is from Saturday to Sunday from 8.00 am to 4.00 pm or 60.00 percent. Target group can apply knowledge to 100.00%. Additional suggestions showed that the training course required for additional training was corn flakes. Paper packaging Keyring of fabric Flowers from straws flowers wreaths of loincloth wrapped gifts.

This research Designing and Textile Materials Decorating for Apparels with Film Innovation. The objective is to study the use of film innovation and finishing materials for textiles. To design and decorate costume products with innovative films. This is a great way to showcase your knowledge and technology design and decorate your textiles for innovative costumes. The research instruments were 3 product designs and a satisfaction questionnaire for trainees. The samples used in the research were 12 randomly selected randomized individuals at the Faculty of Home Economics. Rajamangala University of Technology Phra Nakhon By analyzing data To find the average and average values. Summarize results in tabular form. And writing The tools used to collect data were: 1) three types of costume design namely jacket and skirt 2) three types of costume designs 3) On August 13 2018 at the Faculty of Home Economics Rajamangala University of Technology Phra Nakhon. 1) Film innovation The material is made of polymer. Chemical composition Polyvinyl alcohol It is a thermoplastic with special properties. Biodegradable And fire like paper. It can also be dissolved in water. The embroidery machine is easy to emboss but does not make the fabric thick or hard. Embroidery Machine And its easier to pull off than paper. When embroidered. When to use the costume can be washed normally. Because the film will react with the decomposition of the film with water. By soaking the warm water. Allow the film to dissolve for 15 minutes. 2) Design and decorate the costume products with innovative film. Then 3 innovative products were developed namely shirt jacket skirt. 3) Technology Transfer A workshop was held on August 13 2018 at the Faculty of Home Economics. Rajamangala University of Technology Phra Nakhon Most participants were satisfied at the highest level in all questions.