The purpose of this study was to study and compare executives satisfaction on the characteristics of graduates in faculty of business administration at Rajamangala University of Technology Phra Nakhon in 3 aspects: Academic Ethics and Professional Characteristics. The executives were classified by gender age type of enterprises type of business size of enterprises and major subjects of graduates. The samples in this research were 290 executives. The study participates selected by Stratified Random sampling. The 40 item questionnaires of Likerts rating scales was used as the research instrument. Percentage mean standard deviation t -test for dependent sample t -test for independent sample F -test and LSD analysis were statistical method to analyze data.

The objectives of the research were to study the use of Information Technology (IT) in various aspects to study the students need of using IT and to find out the guideline of IT development for the study of the undergraduate students of Rajamangala University of Technology Phra Nakorn. The subjects were 328 fourth-year students enrolling in eight faculties. The questionaire on the Factors of Technology Affecting the producing Graduates of Rajamangala University of Technology Phra Nakorn was used for the research. The information was analyzed by using SPSS for PC. Percentile frequency mean and standard deviation were used in the study. The results of the research were as follows: 1.Ninety-seven per cent of the students used a computer during their study. Eightynine of them had their own computers. Among these computers 82% were personal computers (PCs) and 18% were notebooks. Eighty per cent ofboth PCs and notebooks could be linked to the Internet. 2.Thirty-four per cent of the students obtained computer knowledge by self study and 32% studied in the former schools. Fifty-seven per cent of them had more than five years in computer experience. Apart from working with their own computers the students of 29% used the Internet service in Internet shops and 28% used the service of the university. The reasons for using the Internet were to search for the information the students were interested in and applied for their work at the percentage of 21 and 19% for new information. 3.The students use of IT in all four aspects were at the averaged level. When considering each aspect it was found that the use of the Internet was high average level in using application programs and multimedia and low level in searching for information.

The research aimed to study the further study needed at diploma degree and bachelor degree and to investigate the haracteristics of graduates in diploma degree and bachelor degree in accordance with business Enterprises needs. The populations were 1170 of the third -year diploma students in Home Economics Arts and Commercials Program from vocational schools under the Department of Vocational Education 297 of the second year diploma students from educational institutions under Rajamangala Institute of Technology Ministry of Education 1050 of the second year diploma students from educational institution under the Department of Vocational Education 1170 of the upper secondary school students from educational institutions under the Department of Elementary Education Ministry of Education and 146 enterprises. The research instrument was the questionnaire concerning further study needed by students and business enterprises needs in graduates. The data analysis was perfornled by frequency count percentage and mean. The major results were as follows: 1. Further study needed by the third year diploma students 1.1 The needs of diploma students for further study in Home Economics Arts and Commercials program were mostly found the 17 year-old female ones. 1.2 The needs of diploma students for further study in Home Economics program were in Food and Nutrition Administrative Home Economics and Home Economics Communication Arts respectively. The needs of diploma students for further study in Commercials program were in Business Computer and Packaging Design respectively. The needs of diploma students for further study in Arts program were in Packaging Design and Business Computer respectively. 1.3 The needs of bachelor students for further study in Home Economics program were in Food and Nutrition Food and Nutrition-Food Product Development and General Home Economics-Art and Craft Business respectively. The needs of bachelor students for further study in Commercials program were in Infonnation Technology and Hotel Program respectively. The needs of bachelor students for further study in Arts program were in Industrial Product Design and Packaging Design respectively. 2. Further study needed by the second year diploma students 2.1 The needs of diploma students for further study in Home Economics Arts and Commercials program were mostly found in the 18 year-old female ones. 2.2 The needs of diploma students for further study in Home Economics program were in Food and Nutrition-Food Product Development General Home Economics-Art and Craft Business respectively. The needs of diploma students for further study in Commercials program were In Infonnation Technology Industrial Product Design and Clothing and Textiles respectively. The needs of diploma students for further study in Arts program were in Industrial Product Design Clothing and Textiles and Information Teclmology respectively. 3.Further study needed by the upper secondary school students 3.1 The upper secondary school students were mostly the 17 year-old female ones. 3.2 Further study needed at diploma degree by the upper secondary school students was found in Business Computer the most. Food and Nutrition. Industrial Product Design Clothing and Textile Home Economics Administration and Home Economics Communication Arts were found less respectively. Further study needed at bachelor degree by the upper secondary school students in Food and Nutrition Food and Nutrition-Food Product Development Industrial Product Design and Information Technology were found respectively. 4. Business enterprises needs in graduates 4.1 Entrepreneurs were mostly managers in service business enterprises. 4.2 Business enterprises needs in diploma graduates in Food and Nutrition was found the most. Business Computer Clothing and Textile Home Economics Administration and Industrial Product Design were found less respectively. Business enterprises needs annually in Food and Nutrition and Home Economics Administration were found the most. 4.3 Business enterprises needs in bachelor graduates were in Hotel Program Food and Nutrition InfoDl1ation Technology and Food and Nutrition-Food Product Development respectively Business enterprises needs annually in Hotel Program Food and Nutrition and General Home Economics were found the most. 4.4 Desirable characteristics of graduates needed by business enterprises were to be academically expert vocationally expert English literacy specialists and computer literacy respectively. Special characteristics of graduates needed were to be responsible honest friendly creative and leadership respectively.

The Purpose of this research is to investigate employment and unemployment status of Bachelors degree graduates in academic year 2006 in order to gain relevant data for preparing educational plan of Rafamangala University of Technology Phra Nakhon. The population of this study consists of 2791 Bachelors degree graduates in academic year 2006 form 6 faculties : the Faculty of Industrial Education the Faculty of Home Economics Technology the Faculty of Mass Communication Technology the Faculty of Business Administration the Faculty of Engineering and the Faculty of Architecture and Design. The tool used in this study is an Employment Survery for Gradnates in Academic Year 2006. Data was collected both through telephone contact and surver questionnaires collected from graduates on Degree Commencement Practice day.

Objectives of this study A Study of Current Image and Desired Image of Rajamangala University of Technology Phra Nakhon Graduates according to Opinion of Entrepreneur were to study and compare viewpoint of employers regarding current image and desired image of students who graduated from Rajamangala University of Technology Phra Nakhon. Survey research methodology was exploited by distributing questionnaires to sample group of 247 employers. Thereafter collected data was analyzed using SPSS for Windows v. 14.0 to fmd frequency percentage standard deviation mean and t-test at statistically significant level of 0.05 for hypothesis testing. The results of this study were as follows: 1.Rajamangala University of Technology Phra Nakhon graduates had current image at high level by good mental health cheerful and happy graduates had highest means value while graduates with knowledge and ability in foreign language had lowest mean value. The result also showed that desired image of graduates were high by good moral and ethic graduates had highest mean value whereas graduates with knowledge and ability in foreign language had lowest mean value. 2.By comparing current image to desired image in employers viewpoint of Rajamangala University of Technology Phra Nakhon Graduates the study found that all images were significantly different at the level of 0.05 except good mental health cheerful and happy graduates.