The study of Research and Development of Model for Building Strong Community on Marketing of Samutsongkram Community Enterprises. It was aimed to investigate factors affecting effectiveness of running this enterprise for further improvement and to figure out possible path for enhance productivity of small community enterprises. The subject of this study consisted producers Community Enterprises entrepreneurs who participating seminar in improving management and product designs. The participants included 149 community enterprises group 200 participants in total. The result stated that 1) Producing management ranked high level while each aspect yielded different results. Finance and accounting ranked the highest producing and cooperatingranked respectively lower. The administrative was estimated as following; 2) Considering factors affecting effectiveness of Community on Marketing of Samutsongkram Community Enterprises ranked the high level in overall. Looking at each aspect budgets and learning improvement ranked the highest while participants ‘knowledge and gathering budgets and resources ranked the lowest. 3) Factors influencing effectiveness of community enterprise included planning controlling cooperating marketing producing administrating accounting organization managing affected the overall efficiency of Samutsongkram Community Enterprises predicted at 97.60%. 4) Focus group analysis was done by SWOT Analysis presented strength weakness opportunity and threat of community enterprise planning from preparation implementation and application as following;Preparation step: Arranging seminar in designing and product design. Having financial support field trip for figuring out uniqueness of Samutsongkram Community Enterprises Implementation step: Supporting distribution channels enhancing production by increase machine capacity setting up standard guarantee center and encouraging new group of small and minor community enterprise Application step: Promoting products of Samutsongkram Community Enterprises by different channels of advertisement improving brand of the group and also information technology to support Samutsongkram Community Enterprises.

The purposes of this study was to investigate the essential component of software development competency for new graduates before entering the Thai software industry sectors and to develop training courses software development competency. The sample of this study consisted of 402 software’s entrepreneurs and 30 new graduates in software development. The instruments used in research were questionnaire in-depth interview and the assessment of the satisfaction of trainees. The statistics used for data analysis were arithmetic mean standard deviation and Exploratory Factor Analysis (EFA). The findings of the data analysis indicate that there are seven competency factors: the software development on mobile devices individual factor for software career software testing and presentation use of software development tool knowledge of business process for software development concept of software development and English for communication and ASEAN knowledge. A software development on mobile devices was the most important competencies for software industry and therefore the training for new graduates was set up based on Application Development on Android. In addition the participants were satisfied with the training at very good level.

Direct selling business has plays a vital role for generating national revenue towards Thailand economic for several decades. Particularly during last past decade direct selling business has been generating in the diversity size involved large medium and small business unites. This business attempts to win in national consumption markets by using the form of direct selling system for distribute of products and increase sale volume. Thus the objective of the research is attempts to study the quality of direct sales in particular supplement food products through the lens of independent distributor. The results of the study will used for developing of direct sale company service quality efficiency. Five point Likert scale and closed end questionnaires were used for collecting data from executives directors of 12 direct sale companies and 400 independent distributors. The data were interpreting by using percentage (%) Mean (x) and standard deviation (S.D). The inferential statistics represented by t - test and F-test. The research finding indicated that direct sales service quality management is the important factor that can be contributing business success. Considering in detail found that the relationship between service provider (direct sale company) and service receiver (independent distributor agency customer) have a most significantly important in among other service dimensions. Look through the company size dimension the large size company has pay attention on every service quality details. Despite the overall picture of direct sale companies in Thailand have providing promotional services to the independent distributor in order to meets the standards of the direct sale association development of Thailand. Addition the objective of this association is for enhance direct selling business standard simultaneously generated the confident of new comer businessmen and customer in direct sale business network. Hence promoting business development plan is requiring the expertise person who have been in this particular area of business to supervise of business outline under the framework of direct sale association development of Thailand Key words : The direct selling business

The purposes of this research were (1) to study and (2) to rank the needs of RMUTP environment management on undergraduate students’ learning development as well as (3) to present a proposed guideline to improve RMUTP environment. 343 students enrolling in the first semester of the academic year 2015 were selected with simple random sampling. The research tool was questionnaire. The data were analyzed through percentage (%) mean ( ) standard deviation (S.D) t-test modified priority needs index: PNI modified and content analysis. The results demonstrated that: (1) The overall mean scores of the reality and expectation of RMUTP environment on students’ learning are statistically different at 0.01. (2) The physical environment needs for supporting students’ quality of life was ranked the first. The second was university facilities to enhance their learning and the third was help and information service. The curriculum management was ranked the fourth. The last one was instructors. (3) A students’ proposed guideline: 3.1 As for physical environment needs for supporting students’ quality of life the highest was more relaxing space. 3.2 As for university facilities to enhance their learning the highest was that learning equipments should be adequate for them. 3.3 As for help and information service public relation and university information for students should be improved at a high level. 3.4 As for curriculum management the study suggested students’ needs for curriculum development to meet current employment demand and to implement effectively at the workplaces. 3.5 As for instructors the highest rank was that instructors ought to understand and listen to students’ needs. They should let students express their opinions.

The objectives of this research are to study the production to find the proper ratio to test the physical mechanical properties and thermal conductivity to suggest the implementation and to transfer the technology of light-weight precast concrete wall panel product with adding high density foam sheet. The light-weight precast concrete wall panel product was produced by covering the foam sheet with steel pouring the mortar (M3 ratio which was proper ratio) and curing the light-weight precast concrete wall panel product. From the testing results followed the TIS.2226-2548 and TIS.878- 2537 the general characteristic of light-weight precast concrete wall panel product was perfect. The properties of light-weight precast concrete wall panel product include 17.81 MPa of compressive strength no bending when installed in common behavior 11.38% of water absorption passed in type1 of hardness and impact test 956.03 kg/m3 of density 9.18 MPa of bending strength and 0.170 watt/m.K of thermal insulation. This light-weight precast concrete wall panel product can use as the thermal insulation wall in building. Moreover the developing product can apply to register the petty patent.