The purposes of this research were to 1 ) study personal factors of food consumption among supportive medical personnel in Bangkok during the coronavirus disease 2019 (COVID-19) outbreak situation. 2) Study the perception of information about the Coronavirus Disease 2019 ( COVID- 19) vaccine among supportive medical personnel in Bangkok during the coronavirus disease 2019 ( COVID- 19) outbreak situation. 3) Study the new normal food consumption of supportive medical personnel in Bangkok during the coronavirus disease 2019 ( COVID- 19) outbreak situation. 4) Compare the level of importance for the new normal food consumption approach among supportive medical personnel in Bangkok during the coronavirus disease 2019 ( COVID- 19) outbreak situation classified by personal factors and 5) comparison of importance for new normal of food consumption among supportive medical personnel in Bangkok during the coronavirus disease 2019 (COVID-19) outbreak situation classified by the awareness of information on vaccines for the prevention of coronavirus disease 2019 (COVID-19). The sample consisted of 400 supportive medical personnel in Bangkok by multistage sampling. The research tool was a questionnaire. The statistics used in the data analysis were frequency percentage mean standard deviation t- test and one-way ANOVA. The results of the study showed that 1) the personal factors of the supportive medical personnel are female aged less than 31 years single status educational status at the bachelors degree level. The sample group works in the position of administrative staff and has an average monthly income of 10001 - 200 00 baht. 2) Supportive medical personnel gave importance to the awareness of the coronavirus disease 2019 (COVID-19) vaccine the overall was at a high level. 3) Supportive medical personnel focused on the new normal food consumption the overall opinion was at a high level. 4) Supportive medical personnel who have positions in the main medical support and have different average monthly incomes gave different importance to the new normal of consumption by statistically significant at the .05 level. 5) Supportive medical personnel who have different perceptions of the coronavirus disease 2019 (COVID-19) vaccine giving different importance to the new normal food consumption; and it was statistically significant at the .05 level.

The purposes of this research were 1) to study personal factors and family factors of High school students at Prakhanongpittayalai School. 2 ) To study food consumption patterns of high school students at Phrakhanongpittayalai School according to the new normal. 3) Comparison of food consumption patterns according to the new normal of high school students at Phrakhanongpittayalai School classified by personal factors. 4) Comparison of food consumption patterns according to the new normal of high school students at Phrakhanongpittayalai School classified by family factors. The sample was obtained by random sampling of 300 students from high school students at Phrakhanongpittayalai School and using online questionnaires as a research tool. The data were analyzed by using frequency percentage mean standard deviation t-test and one-way analysis of variance. The results revealed that 1) most of the samples are female age 18 years old studying in Mathayom 6 earning between 100- 150 baht per day. The housing types are townhouse apartment or flat. The number of family members is more than 3 people. The education level of their parents is lower than a Bachelors degree and work as employees with an average family income of 15000 – 30000 baht per month. 2 ) Food consumption patterns of high school students at Prakanongpittayalai School according to the new normal found that the overall level was at a high level. When considering each aspect it was found that the aspect with the highest mean was the perception of food consumption according to the new normal followed by the aspect of food consumption characteristics of the family according to the new normal and the least aspect was the food type selection according to the new normal. 3) Comparing dietary patterns of high school students at Prakanongpittayalai School according to the new normal classified by personal factors it was found that gender age educational level parental income per day and housing characteristics were significantly differed in opinions on consumption patterns at the . 05 level. 4) Comparison of dietary patterns according to the new normal classified by family factors found that the occupations of parents and the average family income per month haddifferent effects on the new normal dietary patterns of high school students at Phrakhanongppittayalai School. There was a statistically significant difference at the .05 level except for the number of family members and their parents’ education were not statistically different at the .05 level.

The objectives of this study were 1 ) to investigate the marketing mix factors influencing sukiyaki consumption among the elderly in Bangkok 2) to explore the consumer behavior of the elderly in sukiyaki consumption and 3 ) to study the relationship between marketing mix factors and the behavior of the elderly in sukiyaki consumption in Bangkok. The sample was 400 elderly people aged 6 0 years and over who living in Bangkok and consumed sukiyaki as food. A questionnaire was used as a research instrument. Statistics used in data analysis were frequency percentage mean standard deviation and hypothesis testing using Chi-Square. The results found that 1) overall opinion of the sample group was at a high level in terms of opinion on service staffs distribution channels product price service process and physical environment except for marketing promotion there was at moderate opinion. 2) In terms of sukiyaki consumption behavior the most popular ingredients in sukiyaki were fresh vegetables meat and meat products noodles and starchy foods eggs and mushrooms. The sample group liked to consume in sukiyaki restaurants. The reasons for sukiyaki consumption were the taste quality freshness various menus and the price of the food was reasonable with the quantity and quality. The frequency of consuming sukiyaki was less than once a month followed by once a month. The average food cost was between 201-300 bath per person. Most sukiyaki consumption time was on weekends between 13.01-16.00. Most of the consumption consisted of family members and the number of people eating was 4 or more. 3) Marketing mix factors included product factors price distribution channels marketing promotion service staffs service process and the physical environment found to be related to Suki food consumption behavior in terms of the reason for consumption the frequencies used in food consumption per month the average consumption cost per time per person and the time spent in food intake with statistical significance at the .05 level.

The purpose of this study was: 1) to study personal attributes of menopausal women 2) to study food consumption behavior of menopausal women and 3) to compare food consumption behavior of menopausal women : case study at Tambon Na di Muang district in Samut Sakhon province that classified according to the personal attributes such as age marital status education level occupation average income of family per month body mass index (BMI) and personal disease. The population was menopausal women of 1274 people. They had the ages between of 50-60 years those were living in Tambon Na di Muang district in Samut Sakhon province. Using the method of Multi-stage sampling that classified by proportion of menopausal women and age in accordance with criteria of Taro Yamane (1973) had sample groups of 222 people but the sample groups were actually used as 225 people. The use of tool in this research was a questionnaire. The statistics used to data analysis was the frequency value percentage mean standard deviation t-test and F-test for comparison of food consumption behavior with personal attributes of menopausal women and tested the difference by pair samples using Least Square Difference (LSD) that analyzed the data with computer program. The results were found: 1) most of menopausal women group that had the ages between of 50-55 years marital status was married graduated in primary education level worked as employee that had average income of family per month between of 5001-10000 Bath had a normal standard of the BMI value and most people did not have personal disease. 2) menopausal women had food consumption behavior classifying by number of meals found that had food consumption behavior at breakfast lunch and dinner in the maximum level and consumed in time for supper in the minimum level. A type of food consumption such as fish rice green vegetables fresh fruit and soybean oil they cooked by boiling and deep frying method in high level they cooked a flavorless food in moderate level. 3) menopausal women with personal attributes as occupation and average income of family per month had differed there was food consumption behavior that had statistically significant differences level at 0.05. Personal attributes as age marital status education level BMI and personal disease were differed. There was food consumption behavior that had not statistically significant difference level at 0.05.

The purposes of this research to study the Factors Retated to Clean Food Consumption Behaviour of Working People in Bangkok This research was intended to investigate 1) To study the personal factors 2) To study clean food consumption behavior of working people in Bangkok 3) To study the relationship between personal factors and clean food consumption behavior of working people in Bangkok .The sample in this research consisted of 100 personnels’ working people in Bangkok At fitness center and clean food restaurant.The data were analzed by percentage mean and Chi-square. The studied results were found that majority of the samples group were male of 54 persons equal to 54% age between 26-35 years old equal to 29% educational level were bachelor degree equal to 75% had occupation as private business equal to 54% had monthly income between 10001-20000 bath equal to 40% had the Clean Food knowledge in the good level equal to 88.86% had the main goal of healthy food consumption equal to 58% The consumed were daily equal to 32% The average budget of 101-150 bath/time equal to 38% The reason for choosing healthy foods is good equal to 41% The most familiar advertising media were internet such as Facebook Line Intagram equal to 68% The most popular clean food food is Salad equal to 22%. The study result of the relationship between personal factors were found that age educational level occupation and monthy income had relations to the average budget The clean food knowledge had relations to the main goal of healthy food consumption relations to the frequency and occupation had relations to the the frequency with .05 level statistical significant.