: This research aimed to 1) study the reading behaviors of the undergraduate students of the Faculty of Liberal Arts at Rajamangala University of Technology Phra Nakhon 2) study factors affecting the reading of the undergraduate students of the Faculty of Liberal Arts at Rajamangala University of Technology Phra Nakhon 3) seek ways to promote reading behaviors of the undergraduate students of the Faculty of Liberal Arts at Rajamangala University of Technology Phra Nakhon. To answer the research questions a mixed method was used. For quantitative data the questionnaire approved by the experts was used. The data collected from 210 students of 1st to 4th year by the questionnaire were statistically analyzed by computer for frequency percentage mean and standard deviation. For qualitative data the in-depth individual interviews of ten sampling students and a focus group discussion of six students were conducted. The findings were as follows: 1) the students’ reading behaviors were at a high level. Regarding each aspect it was found that they read from the Internet sources at a high level; 2) the overall reading promoting factors were at a high level. Considering each aspect it was revealed that the design of reading promoting activities was at the highest level. The quality of the reading materials was at a high level; and 3) regarding the reading promoting activities role play was at the highest level. The other two respective activities were the use of quality reading materials from the Internet and a variety of reading activities that enable students’ rotation to participate in all activities. The qualitative research findings indicated that to serve the Thai language reading curriculum the students needed a variety of substantial activities in which they could fully participate and they could perform role play based on plays. Regarding the quality of the materials there should be a variety of the current Internet sources and the contents must be relevant to the curriculum to ensure students’ learning and reading achievement.

This research aims to 1) To study the demand for website electronic innovation of student in primary schools in the the eastern provinces 2) to develop a website to teach. Innovative electronic media to promote the love of reading among students in primary schools in the eastern provinces 2) to develop a website to teach. Innovative electronic media to promote the love of reading among students in primary schools in the eastern provinces 3) to transfer technology to students in elementary school eastern provinces. Experimental research using a questionnaire validated by experts in the collection of quantitative data from a study of 35 people. To analyze the process by com to analyze the process by computer software using the mean and standard deviation the research found that ; 1. Innovative web based tutorial lessons in Thailand. Overall the students were demanding site. Electronic innovations are included in the image at the highest level. When considering the needs of the students with innovative teaching lessons. students Learning is fun not boring at the very highest level. 2. The development of innovative teaching lessons Site in Thailand. Appropriate on the basis of an expert assessment at the level most appropriate. And were interested to learn about innovative media sites as a whole at a high level. Considering it was found that students are interested in learning about innovative media teaching Thailand grade level. In most 3. The transfer of technology to students in elementary schools found that Eastern provinces students in the overall interest and willingness to learn at a high level. However when considering the students were interested in learning about how to play educational puzzles in most. 4. Assessment of the satisfaction of the technology. Students interested in an overview and intends to remain at the highest level. However when considering that the innovative teaching lessons. students Learning is fun not boring at the very highest level.

The purpose of this study was to compare undergraduate students reading writing performance and interest in learning English through reading instruction with and without computer in PowerPoint Program at Rajamangala University of Technology Phra Nakhon Bangkok Commercial Campus. The subjects for this study consisted of 80 undergraduate students in the first semester of the 2005 academic year of Rajamangala University of Technology Phra Nakhon Bangkok Commercial Campus. They were selected by using simple random sampling and divided into the experimental and control groups with 40 students in each. The randomized control group pretest -posttest design was used in the experiment. The experimental group was taught through the method in the reading instruction with computer in PowerPoint Program whereas the control group was taught through the method in the reading instruction without computer in PowerPoint Program. Each group was taught with lessons of the same content for sixteen 150 minute periods. The instruments used in the study were English reading writing performance tests and interest in learning English. The t-test for independent samples score was statistically used for data analysis. The results of the study indicated that: 1. The English reading performance between the experimental and control groups was significantly different at the .05 level. 2. The English writing performance between the experimental and control groups was not statistically significant. 3. The interest in learning English between the experimental and control groups was significantly different at the .05 level.

The research is development of web for promoting reading habit of Thai Youth: case study northeast region. The research objectives were to surway reading habit of Thai Youth. to create and development a web to promote reading habit of Thai Youth to try out and find learning achievement of the web to promote reading habit of Thai Youth as well as to compare behavior of Thai Youth using the web to promote reading habit of Thai Youth before and after using the web to promote reading habit the researcher had the sampling group from 3 following provinces : Nongkai Udomtanee and Khon Kaen. The statistics used consisted to percentage. mean standard deviation one way analysis of variance and t-test value. The reseach results showed that the quality of the web to promote reading habit of Thai Youth was 95.71/97.00 was more standard 80/80 and Thai Youth were after learning results more before use web to promote reading habit difference at 0.05 were to following hypothesis. Admintrators teachers and Thai Youth went for use all time. Because create Thai Youth that the quality and effective have learning achievement of the web to promote reading habit of Thai Youth create knowledge more intelligently. Such the government administrator teachers and librarian teacher to help promote reading habit of Thai Youth for transfer reading culture of Thai Youth all time. Because reading is wisdom to following achievement use development human and country no after others country in world.