This research aims to study Student and Staffs expectancy and gratification from exposure to Rajamangala University of Technology Phra Nakhons Internal Public Relation Media by using survey research. The questionnaires are used to collect data from a total of 400 samples. Percentage Mean Standard Deviation One way ANOVA and analysis of variance are used for statistical analysis of data with the level of significance at 0.05. The result of this study shows that: 1. The difference in sample status has no difference effect upon the exposure to Rajamangala University of Technology Phra Nakhons Internal Public Relation Media. 2. The difference in sample status has difference effect upon the expectancy to Rajamangala University of Technology Phra Nakhons Internal Public Relation Media. 3. The difference in sample status has difference effect upon the gratification to Rajamangala University of Technology Phra Nakhons Internal Public Relation Media.

This research aims to survey about the opinion of the enterprises in Bangkok area that being effect on the image of the Rajamangala University of Technology Phra Nakhon by using Survey Research. The Questionnaire is used to collect data from a total of 400 samples that are the enterprises in Bangkok area by using Stratified Random Sampling. And statistics are used data analyses as Percentage Mean and Standard Diviation. The outcome is as : The result of this study shows that the opinion of the enterprises to the image of the Rajamangala University of Technology Phra Nakhon is positive that is mean at 3.19 the organization image is mean at 3.36 and the learning and teaching management is mean at 3.33. The opinion of the samples to the image of the Rajamangala University of Technology Phra nakhon are to be the reliable firm and famous university to have leadership. The graduated students can use and apply knowledge in their work. Next the university has many faculties and programs for studying which are consistent to the labor market needs. After that the university supports the students to do the good activities. Finally the news and information which shows on mass media is good.