Printing Design Reflects of Identity Wisdom Pha Jok Tai-Yuan Weaving for Toward Value Added on Tourism Products that reflects the identity of the wisdom of the capital provinces and to design a product from the souvenir provinces to add value to the travel groups with a trademark of the broad trade a trademark of the brown trade an application of the transmitters of the transmitters Data analysis uses descriptive data analysis in combination with statistical data to analyze pattern data and use the data obtained to develop patterns that reflect the identity of Pha Jok Tai-Yuan Ratchaburi together with the survey of satisfaction of the sample consisting of entrepreneurs. design of fashion and fabric motifs. The number of five people includes consumers and tourists in the Kubua community at Wat Kholong Suwankhiri. Ratchaburi City (100 people) with printed patterns and souvenirs developed to increase the value of tourist goods The study found that the Pha Jok Tai-Yuan pattern in Ratchaburi province has unique patterns that can be divided into two groups: the main pattern and the assembly pattern. The two groups are applied to the design of the modern but unique pattern of the Pha Jok Tai-Yuan pattern in Ratchaburi province. The souvenir product from the sample satisfaction survey found that the samples were satisfied with the development of prints and product patterns. The development of patterns can reflect the identity of the pattern is average overall satisfaction 𝑿̅ = 4.28 . To promote the tourism of the community and the development of local products to inherit the wisdom of local products to be produced as souvenir products to help the community earn more revenue from selling products.

Development guideline local wisdom product of Pandanus Odortissimus Linn. Banramad Lanta Krabi a purpose (1) the study local wisdom product of Pandanus Odortissimus Linn. (2) Develop guideline product for handicraft demand with the customer (3) Develop guideline productBased on local wisdom. The collect information local wisdom product of Pandanus Odortissimus Linn. Banramad Lanta Krabi With the method of interview and develop product for handicraft demand with the customer. The sample is People interested product of Pandanus Odortissimus Linn. The research results (1) product of Pandanus Odortissimus Linn. Banramad Lanta Krabi has evolved from a product of mats used since the ancestors and inherit. Developed according to usage until the group Pandanus Odortissimus Linn. Banramad Lanta Krabi Since 1999 has developed products for sale In other product. Emphasize the fairness in the form of traditional wisdom and the productivity of its members group Pandanus Odortissimus Linn. Banramad Lanta Krabi (2) Develop guideline product for handicraft demand with the customer provide feedback on product variations results Most of the respondents were female 198 representing 80.77 % age range 51-60 years 102 persons or 38.46%. And give opinions aspect convenience on form bag (=4.6) pattern ( =4.5) and benefit ( =4.4)