The article “King’s wisdom for the development in higher education Institution” aims to follow in the footsteps of the King Bhumipol Aduyadej Rama 9 and to be grateful for the mother land the application the King’s wisdom to be framework for the development in higher education plan in accordance with the 15 years long-term plan N๐. 2 (BE 2551-2565) and the National Economic and Social Development Plan N๐. 12 (BE 2560-2564) which adheres to the guideline “philosophy of sufficiency economy.” The results of the analysis of the King’s wisdom in accordance with the framework of the Higher Education Development Plan and the National Economic and Social development Plan for the development of four main missions: men working goals and organization. Summary King’s wisdom is a science of development that can be develop in every area perfectly in science technology research and innovation by focusing on people as the center with developing people to have knowledge skill social responsibility with ethics and morality to be a perfect person in order to be ready to live in a modern world and world trend which being aware of moderation reasoning and having good self-immunity and not abandoning the cultivation of morality as well as being able to live happily and living together in peace.

The purpose of this research are 1) Study of the knowledge in home economics of lower level than higher education at Nakornpathom vocational college. 2) Study motivation to attend class in home economics subject of lower level than higher education of Nakornpathom vocational college. 3) To study the relationship between personal factors and motivation to attend in home economics of lower level than higher education at Nakornpathom vocational college. 4) To study the relationship between knowledge and motivation in home economics subject of lower level than higher education at Nakornpathom vocational college.The sample were 228 students that studying in the vocational certificate and high vocational certificate in home economics in the academics year 2016 at Nakornpathom vocational college. The research instrument are questionnaire and statistics used in data analysis were frequency value percentage average standard deviation and Pearson Chi-Square. Data were anayzed by used a computer program. The research result found that 1) The most home economics students in lower level than higher education at Nokornpathom vocational college have knowledge in home economics is in the middle level. 2) The students have opinion about motivation to attend class in home economics subject at Nokornpathom vocational college in overall is high level. When considered each section it was found that the level was high level in all section. 3) The personal factors were sex field of study cumulative grade point acerage (GPA) have related with motivation to attend class in home economics of lower level than higher education at Nakornpathom vocational college is statistically significant at .05 level. And 4) The knowledge about home economics have related with motivation to attend class in home economics of lower level than higher education at Nakornpathom vocational college can classified in many sections were the teaching and learning pride in the field of study relationship to teachers relationship to friends and the classroom environment is statistically significant at .05 level.

The purpose of this study was to investigate instructional management of general education in Rajamangala University of Technology Phra Nakhon according to Thai Qualification Framework for Higher Education. The research samples were 364 students enrolling in general education courses in the second semester of the academic year 2014. The research tool was questionnaire. The data were analyzed by frequency percentage mean and standard deviation. It was found that overall students’ opinions on the general education content according to Thai Qualification Framework for Higher Education are at the high level and within each aspect the students’ opinions towards interpersonal skills and responsibility are at the highest level (x ̅ = 3.81) moral and ethical behavior followed by (x ̅ = 3.79) knowledge (x ̅ = 3.72) cognitive skills (x ̅ = 3.62) and mathematical analysis skills communication skills and information technology application skills (x ̅ = 3.52) respectively.

In a highly competitive business and information technology is used as tool to help organization management since it provides processes promoting advantages of future competition.CRM applying for better effective education management. The education management needs to be appropriate to changes of globalized economy and society. The development of system based on student life cycle principles the processes consisted of Prospect Admitted Enrolled Graduate Alumni Donor all connect with information communication technology in the educational institute with the CRM. This truly was the educational institute adding value as the production satisfactory for the customers and relations creating long-term loyalty to their school. Using Information Technology for CRM in Higher Education institute may be applied to support tasks.

This research has the purpose to study main activity plan of governmental agency and study consistency between activity plans of governmental agency with long term higher education plan for 15 year no. 2 (2008-2022) as to study requirement of higher education students for participating in the activities. This research is a qualitative and quantitative research and triangulation using content analysis and server research for sample group in content analysis namely: main activity plan or public relations plan from governmental agency total 42 major projects. The sample group in this survey was such as publicists of governmental agency total 240 people as for presentation of descriptive research results. Questionnaire was used for analyzing by utilizing statistics for distributing frequency and finding percentage and mean. The conducting of test on research questions was made by using Chi-square: x2) reliability levels were determined at .05.